Immune Health Supplements

Global Immune Health Supplements Market to Reach US$38.8 Billion by 2030

The global market for Immune Health Supplements estimated at US$23.7 Billion in the year 2024, is expected to reach US$38.8 Billion by 2030, growing at a CAGR of 8.5% over the analysis period 2024-2030. Vitamins, one of the segments analyzed in the report, is expected to record a 8.9% CAGR and reach US$13.1 Billion by the end of the analysis period. Growth in the Herbal Extracts segment is estimated at 7.9% CAGR over the analysis period.

The U.S. Market is Estimated at US$8.1 Billion While China is Forecast to Grow at 10.7% CAGR

The Immune Health Supplements market in the U.S. is estimated at US$8.1 Billion in the year 2024. China, the world`s second largest economy, is forecast to reach a projected market size of US$5.2 Billion by the year 2030 trailing a CAGR of 10.7% over the analysis period 2024-2030. Among the other noteworthy geographic markets are Japan and Canada, each forecast to grow at a CAGR of 6.4% and 8.1% respectively over the analysis period. Within Europe, Germany is forecast to grow at approximately 6.6% CAGR.

Global Immune Health Supplements Market - Key Trends and Drivers Summarized

Immune health supplements are products specifically formulated to support and enhance the body`s immune system. These supplements contain a variety of nutrients, herbal extracts, and other bioactive compounds that are known to possess immune-boosting properties. Common ingredients in these supplements include vitamins C and D, zinc, selenium, echinacea, and elderberry, among others. The objective of immune health supplements is to provide nutritional support that aids the immune system in functioning optimally, particularly during periods of stress, seasonal changes, or exposure to pathogens. These products are available in various forms, such as pills, powders, and liquid extracts, making them accessible and convenient for consumers seeking to bolster their immune health through dietary supplementation.

The market for immune health supplements has expanded significantly, driven by increased health consciousness and a proactive approach to disease prevention among consumers worldwide. The global health crises, such as the COVID-19 pandemic, particularly heightened awareness of the importance of immune health and dramatically accelerated the demand for immune-supporting products. The surge is also supported by a growing body of scientific research that links adequate nutrient intake to improved immune response. As a result, both health enthusiasts and the general population are increasingly turning to immune supplements as a means to potentially reduce the risk of infections and maintain general health. Furthermore, the marketing and distribution of these supplements have been enhanced by online retail platforms, which provide easy access to a wide range of products and allow consumers to make informed decisions based on product reviews and ratings.

The growth in the immune health supplements market is driven by several factors, including advancements in nutritional research, an aging global population, and increasing consumer engagement with health and wellness trends. Ongoing research and development in the field of nutraceuticals continue to identify new ingredients and combinations that can effectively support immune function, leading to a broader array of sophisticated products tailored to specific health needs and preferences. The aging population is particularly influential, as older adults are more susceptible to infections and often seek dietary supplements to help compensate for age-related immune decline. Moreover, the growing trend of self-care and preventive healthcare encourages individuals to adopt holistic health practices, which include the use of supplements to support immune health.

SCOPE OF STUDY:

The report analyzes the Immune Health Supplements market in terms of units by the following Segments, and Geographic Regions/Countries:

Segments:
Ingredient Type (Vitamins, Herbal Extracts, Probiotics, Amino Acids, Omega 3 Fatty Acids, Minerals, Other Ingredient Types)

Geographic Regions/Countries:
World; USA; Canada; Japan; China; Europe; France; Germany; Italy; UK; Spain; Russia; Rest of Europe; Asia-Pacific; Australia; India; South Korea; Rest of Asia-Pacific; Latin America; Argentina; Brazil; Mexico; Rest of Latin America; Middle East; Iran; Israel; Saudi Arabia; UAE; Rest of Middle East; Africa.

Select Competitors (Total 223 Featured) -

• Bayer AG
• Arches Natural Products, Inc.
• Best Life Medical Center, Inc.
• Allied Biotech Corporation
• Atrium Innovations, Inc.
• BioGaia AB
• AB-Biotics SA
• AdvoCare International LP
• Alacer Corporation
• Anglo-French Drugs & Industries Ltd.
• Akvion
• Apex Drug House
• Arnet Pharmaceutical
• Banyan Botanicals
• A. C. Grace Company, Inc.

TARIFF IMPACT FACTOR

Our new release incorporates impact of tariffs on geographical markets as we predict a shift in competitiveness of companies based on HQ country, manufacturing base, exports and imports (finished goods and OEM). This intricate and multifaceted market reality will impact competitors by artificially increasing the COGS, reducing profitability, reconfiguring supply chains, amongst other micro and macro market dynamics.

We are diligently following expert opinions of leading Chief Economists (14,949), Think Tanks (62), Trade & Industry bodies (171) worldwide, as they assess impact and address new market realities for their ecosystems. Experts and economists from every major country are tracked for their opinions on tariffs and how they will impact their countries.

We expect this chaos to play out over the next 2-3 months and a new world order is established with more clarity. We are tracking these developments on a real time basis.

As we release this report, U.S. Trade Representatives are pushing their counterparts in 183 countries for an early closure to bilateral tariff negotiations. Most of the major trading partners also have initiated trade agreements with other key trading nations, outside of those in the works with the United States. We are tracking such secondary fallouts as supply chains shift.

To our valued clients, we say, we have your back. We will present a simplified market reassessment by incorporating these changes!

APRIL 2025: NEGOTIATION PHASE

Our April release addresses the impact of tariffs on the overall global market and presents market adjustments by geography. Our trajectories are based on historic data and evolving market impacting factors.

JULY 2025 FINAL TARIFF RESET

Complimentary Update: Our clients will also receive a complimentary update in July after a final reset is announced between nations. The final updated version incorporates clearly defined Tariff Impact Analyses.

Reciprocal and Bilateral Trade & Tariff Impact Analyses:

USA
CHINA
MEXICO
CANADA
EU
JAPAN
INDIA
176 OTHER COUNTRIES.

Leading Economists - Our knowledge base tracks 14,949 economists including a select group of most influential Chief Economists of nations, think tanks, trade and industry bodies, big enterprises, and domain experts who are sharing views on the fallout of this unprecedented paradigm shift in the global econometric landscape. Most of our 16,491+ reports have incorporated this two-stage release schedule based on milestones.

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