Spreads Market Research Reports & Industry Analysis
Companies have combated the “bad rap” of margarine by creating spreads that are not hydrogenated or ones in which the trans fatty acids have been removed. These new fat-free and low-fat margarines have virtually no trans fatty acids at all. Other companies combine their butter and their margarine products, providing taste with fewer trans fatty acids. Marketers have also discovered the beneficial aspects of margarine-like spreads that lower cholesterol, tapping into the highly-profitable nutraceuticals market.
Benecol, manufactured by the McNeil Consumer Healthcare unit of Johnson & Johnson and developed in Finland in conjunction with Raisio, was the first spread to introduce cholesterol-reducing ingredients: stanol esters made from pine tree extract. Plant stanol esters have been proven at the Mayo Clinic to reduce LDL, or “bad” cholesterol, by 14% with regular use (three servings per day for two weeks). Unilever/Best Foods’ Lipton division’s Take Control margarine substitute came out in the market at the same time as Benecol. Its plant esters are made from soybean oil extract and studies have found that it reduces the body’s ability to absorb cholesterol by 13%.
In 2000, the FDA gave Benecol and other products made with plant stanol esters permission to claim that they lower the risk of heart disease – when used in concert with a diet low in saturated fats and cholesterol.
Spreads Industry Research & Market Reports
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HW Cooking Ingredients and Meals in China
... prioritise maintaining optimal health, and seek out nourishing options to safeguard against potential health problems – a trend that received an additional boost from the pandemic. In recent times, consumers have been scrutinising their dietary ... Read More
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Roasted Nuts and Peanut Butter Manufacturing - US Industry Market Research Report with Updated Recession Risk Forecasts
... in-depth assessments of the industry in the United States with over 100 data sets covering 2015-2028. This 63-page Kentley Insights report is packed with insightful data sets and forecasts to give you a comprehensive understanding ... Read More
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HW Cooking Ingredients and Meals in New Zealand
... have long formed the backbone of the traditional New Zealand diet. While health and wellness preferences have been the main driver of the shift towards a plant-based diet and the resultant greater diversity that has ... Read More
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Butter and Spreads in South Korea
... consumer dietary preferences, with a growing focus on health leading to decreasing demand for margarine. Despite technological advancements that have significantly reduced trans fats in margarine - such as using enzymes instead of hydrogen or ... Read More
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HW Cooking Ingredients and Meals in Norway
... adversely affected domestic retail sales across several categories of health and wellness cooking ingredients and meals, a trend that was exacerbated by the return to pre-pandemic lifestyles among the local population. More specifically, Norwegian people ... Read More
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HW Cooking Ingredients and Meals in Israel
... flavourings, colourings, sweeteners and preservatives. Moreover, concerns about the high levels of constituents such as salt/sodium, sugar and fat often associated with ultra-processed food were reinforced by the introduction of new red labels on food ... Read More
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Butter and Spreads in Peru
... population. In this context, local consumers are increasingly opting for more economical alternatives, either shifting from butter to margarine (resulting in declining retail volumes for butter to dip below pre-pandemic levels) or choosing cheaper brands. ... Read More
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Slovenia Butter and Spreads
... consumption. Saturated fats have been the subject of negative publicity across both national and social media, which has heightened consumer awareness of their potential harmful effects. As a result, many Slovenians are reducing their intake ... Read More
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Roasted Nuts and Peanut Butter Manufacturing - 2024 U.S. Market Research Report with Updated Recession Risk Forecasts
... in-depth assessments of the industry in the United States with over 100 data sets covering 2015-2028. This 63-page Kentley Insights report is packed with insightful data sets and forecasts to give you a comprehensive understanding ... Read More
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Canada Butter and Spreads
... softening retail current value growth at the end of the review period. However, overall retail volume growth is also set to be slower than in 2023, underpinned by a decline in the demand for cooking ... Read More
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Sweden Butter and Spreads
... Rapeseed is increasingly seen as a local superfood; besides its cholesterol-lowering attributes, the Becel brand points out that its products have a natural content of omega-3 and omega-6, due to the rapeseed content. Valio, meanwhile, ... Read More
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Kenya Butter and Spreads
... for cooking fats, but continue to fall strongly for butter. Kenyan consumers remain price-sensitive and tend to opt for cooking fats and margarine and spreads or alternatives instead. In addition, severe drought conditions have hampered ... Read More
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Fruit Spreads
... at a CAGR of 3.6% over the analysis period 2023-2030. Jams, one of the segments analyzed in the report, is expected to record a 3.3% CAGR and reach US$6.3 Billion by the end of the ... Read More
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Uzbekistan Butter and Spreads
... increased sales. Also, an increasing range of local brands, which are more affordable, also supports sales. Euromonitor International's Butter and Spreads in Uzbekistan report offers in-depth knowledge of the market at a national level, providing ... Read More
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Malaysia Butter and Spreads
... drop strongly. Cooking fats is expected to see a double-digit drop in retail volume sales, with demand dampened as these products are not widely used in the home and awareness is low. In terms of ... Read More
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Serbia Butter and Spreads
... popularity, attracting consumers with their lower prices. Price-sensitive Serbian consumers are particularly drawn to products on discount, prompting producers to frequently offer price reductions to remain competitive. The presence of private label products, which often ... Read More
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Cameroon Butter and Spreads
... the French-speaking regions of the country and in areas serving expatriates and tourists. Most consumers who purchase butter through the retail channel are generally less price-sensitive compared to those looking for margarine and spreads. Therefore, ... Read More
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Slovakia Butter and Spreads
... being a traditionally popular and widely used product in the country. We also note that the steep unit price hikes previously seen in butter are stabilising, which helps to support sales. Added to which, retailers ... Read More
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The Philippines Butter and Spreads
... as adobo variations, and are also popular as spreads for bread, making them a versatile ingredient in everyday meals. The retail value growth in this category has been significantly driven by efforts from key players ... Read More
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South Africa Butter and Spreads
... alternatives. However, there is still elevated retail demand for butter compared to pre-pandemic levels, as it is a core ingredient for certain recipes. This is resulting in consumers shifting their spending patterns to account for ... Read More
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Tunisia Butter and Spreads
... butter brands in both modern and traditional grocery retailers. Low levels of milk production were caused by a range of factors, including poor weather conditions and the high cost of animal feed. This shortage resulted ... Read More
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Pakistan Butter and Spreads
... capitalising on their established distribution networks and strong brand loyalty to secure a share of the butter market. In addition to these expansions, innovations in packaging and flavour diversity are being introduced to appeal to ... Read More
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Taiwan Butter and Spreads
... begin indulging in dining out again, significantly reducing the demand for butter which is used in home cooking and baking. This trend has continued into 2024 with it undermining the retail demand for butter. Additionally, ... Read More
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Turkey Butter and Spreads
... category, butter continues to see a healthy rebound in consumption in 2024. The decrease in the demand for butter demand coincided with a notable reduction in butter production in 2022. This was informed by export ... Read More
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Israel Butter and Spreads
... prices of their non-price controlled dairy products as well. This led to an increase in the prices of butter, which has been removed from the price control mechanism. Until 2020, butter was subject to a ... Read More
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