Wine Market Research Reports & Industry Analysis

The wine industry, comprising more than 700 wineries in Argentina, implemented an aggressive pricing strategy during the economic hardship in 2024. This resulted in only a marginal decrease in volume sales throughout the year. Argentina maintains the largest wine market in Latin America, which accou ...

The Bolivian wine market experienced modest volume growth in 2024, driven by a significant reduction in contraband. This decline was linked to ongoing economic challenges, which caused the parallel exchange rate to surge to over 50% above the official rate due to a shortage of US dollars in the mark ...

The market for cider/perry in Bulgaria registered robust growth in volume terms in 2024, driven by the increasing preference for lower-alcohol beverages, particularly among younger consumers seeking lighter, more refreshing alternatives to beer. While regular cider/perry remained the only category w ...

Wine in Algeria registered modest volume growth in 2024. Still wine drove this growth, due to rising popularity among younger consumers. Increasing tourist numbers also supported volume growth. The culture surrounding wine consumption is also evolving, with young people viewing it as a means of enjo ...

Cider/perry has a niche profile in Guatemala, primarily sold through modern retail channels but with limited shelf space and visibility. These beverages are mostly consumed during Christmas, New Year, and at certain special celebrations when some consumers choose cider or perry as a more affordable ...

Total volume sales of spirits in Greece decreased slightly in 2024. This performance was informed by strong pressure on disposable incomes amidst the cost-of-living crisis. The post-Coronavirus (COVID-19) “back to party” effect that had been driving growth in the demand for spirits is fading, as con ...

According to Inter-American Development Bank (IADB), the Honduran economy grew by 3.5% in 2024, supported by an improvement in internal consumption and the positive performance of financial services, private construction, hotels and restaurants, and internal commerce. On the other hand, primary acti ...

Wine registered very healthy volume growth in the Dominican Republic and in fact was the best performing alcoholic drink in 2024. In a country more associated with rum and beer, wine has seen significant volume growth over the review period. The pandemic in particular stirred a growing interest in w ...

Volume sales of cider/perry recorded a sharp decline in 2024, largely driven by the ongoing income crisis that altered how consumers manage their finances. A significant shift in spending habits was observed, with consumers becoming a more austere approach to their budgets. Extreme saving behaviours ...

Overall, wine in Finland continued to see a dip in total volume sales in 2024. Amidst a general decline in the consumption of alcohol in Finland. it is noteworthy that especially younger adults are saying no to wine. Generation Z, in particular, no longer views wine as a must-have at dinner parties, ...

The Bolivian market for cider/perry continued to see positive volume growth in 2024, albeit at a slower rate than the alcoholic drinks market as a whole. This is due to the fact that consumption is centred around the end-of-year holidays, peaking during Christmas and New Year. However, its affordabl ...

Wine consumption in Bulgaria increased in 2024, driven by the broader trend towards lower-alcoholic beverages. Wine is also increasingly perceived as a healthier alcoholic option, thanks to its antioxidant content, perceived digestive benefits, and generally lower calorie count particularly in the c ...

Total volume sales of wine in Greece posted a further slight rise in 2024. Wine benefited from changes in consumer behaviour as a result of the impact of inflation and strong pressure on disposable incomes. For instance, the shift from the on-trade to the off-trade channel boosted wine, which is mor ...

Wine has long been a cornerstone of Hungarian culture, yet the category continues to face a sustained decline in per capita consumption. This downward trend, however, does not necessarily indicate a waning interest in wine itself. Rather, it reflects a shift in consumer preferences and assortment, a ...

Wine continued to outperform beer in terms of total volume growth in Bosnia and Herzegovina in 2024, with the latter remaining a mature category with limited growth potential. Consumers show increasing interest in high-quality domestic, regional, and international wines, fuelling robust value growth ...

Wine in Guatemala saw decline in volume sales in 2024, primarily driven by red wine, which remains the dominant category. Still white wine also recorded a contraction, while still rosé wine showed a slight increase -although it continues to represent a very small share of the market. All wine consum ...

Cider/perry remains insignificant in Egypt with strong sales unlikely to emerge over the forecast period. Euromonitor International's Cider/Perry in Egypt report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2020-2024 ...

Although wine in Azerbaijan performed positively on the whole in 2024, growth in total volume sales fell below that recorded in 2023. This was due to slowing demand at the on-trade level as many consumers continued to exercise greater caution in their spending habits following the spike in the cost ...

Wine registered a significant fall in volume sales in Ecuador in 2024. Traditionally consumed by older millennials and Gen X, these generations have been particularly affected by Ecuador’s socioeconomic challenges. This included price increases, due to an increase in VAT, and with continuing unrest, ...

Volume sales of wine grew healthily in Saudi Arabia in 2024, thanks to the emergence of non-alcoholic wine. Alcoholic drinks remain strictly prohibited by law in the Kingdom, in line with the country's religious and legal framework. Therefore, all wine sales refer exclusively to non-alcoholic versio ...

The rate of decline in total volume sales of wine accelerated in 2024. With local production of wine standing at just under 100,000 hectolitres with SOFAVINC (Société de Fabrication des Vins du Cameroun) SA accounting for over half of that, the wine market in Cameroon is mainly supplied by imports f ...

Cider/perry was the worst performing alcoholic drink in the Dominican Republic in 2024. Volume sales fell significantly and this was from an already low base. The seasonality of cider/perry is one reason for its continued muted sales, with sales concentrated around Christmas and New Year. Its failur ...

Wine experienced only marginal volume growth in Costa Rica in 2024 - a noticeable slowdown compared to the strong momentum of previous years. This deceleration was partly due to lingering inflationary pressures and tighter household budgets, which led many consumers to reduce discretionary spending, ...

Wine sales faced challenges in Canada in 2024, due to changing consumer trends and climate factors which are affecting food crops. In early 2024, Okanagan Valley of British Columbia experienced a drastically cold weather spell, causing severe damage to grapevines and, thus, affecting wine production ...

Wine consumption in the Czech Republic remained relatively stable in 2024, experiencing only a slight decline. This resilience is partly rooted in consumer perceptions of wine as a relatively healthy indulgence, with many viewing moderate wine consumption as a wellness-supportive choice. The economi ...