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Retail Adult Incontinence in New Zealand

Publisher Euromonitor International
Published Mar 11, 2025
Length 20 Pages
SKU # EP19863975

Description

Value sales of retail adult incontinence saw an increase in 2024. While demand continued to grow, the review period saw unit prices spike, driven by inflation. However, the broader inflationary pressures gripping the New Zealand economy eased in 2024, resulting in a slowdown in unit price growth, and value growth. However, retail volume growth also remained positive, largely driven by New Zealand’s ageing population. Around 20% of the population in New Zealand are over the age of 65, and this su...

Euromonitor International's Retail Adult Incontinence in New Zealand report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2020-2024, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they new product developments, distribution or pricing issues. Forecasts to 2029 illustrate how the market is set to change.

Product coverage: Light Adult Incontinence, Moderate/Heavy Adult Incontinence.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Retail Adult Incontinence market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

20 Pages
Retail Adult Incontinence in New Zealand
Euromonitor International
March 2025
List Of Contents And Tables
RETAIL ADULT INCONTINENCE IN NEW ZEALAND
KEY DATA FINDINGS
2024 DEVELOPMENTS
The ageing population drives volume growth, while unit price slows as inflationary pressures ease
Asaleo Care Ltd and Kimberly-Clark New Zealand maintain their firm leads
Supermarkets remains the leading channel while health and beauty specialists increase share
PROSPECTS AND OPPORTUNITIES
The ageing population is expected to continuing driving growth in retail adult incontinence
The share of retail e-commerce is expected to grow as online retail rises
Sustainability trends are set to shape product innovation, aligning with rising demands
CATEGORY DATA
Table 1 Sales of Retail Adult Incontinence by Category: Value 2019-2024
Table 2 Sales of Retail Adult Incontinence by Category: % Value Growth 2019-2024
Table 3 NBO Company Shares of Retail Adult Incontinence: % Value 2020-2024
Table 4 LBN Brand Shares of Retail Adult Incontinence: % Value 2021-2024
Table 5 Forecast Sales of Retail Adult Incontinence by Category: Value 2024-2029
Table 6 Forecast Sales of Retail Adult Incontinence by Category: % Value Growth 2024-2029
TISSUE AND HYGIENE IN NEW ZEALAND
EXECUTIVE SUMMARY
Tissue and hygiene in 2024: The big picture
2024 key trends
Competitive landscape
Retail developments
What next for tissue and hygiene?
MARKET INDICATORS
Table 7 Birth Rates 2019-2024
Table 8 Infant Population 2019-2024
Table 9 Female Population by Age 2019-2024
Table 10 Total Population by Age 2019-2024
Table 11 Households 2019-2024
Table 12 Forecast Infant Population 2024-2029
Table 13 Forecast Female Population by Age 2024-2029
Table 14 Forecast Total Population by Age 2024-2029
Table 15 Forecast Households 2024-2029
MARKET DATA
Table 16 Retail Sales of Tissue and Hygiene by Category: Value 2019-2024
Table 17 Retail Sales of Tissue and Hygiene by Category: % Value Growth 2019-2024
Table 18 NBO Company Shares of Retail Tissue and Hygiene: % Value 2020-2024
Table 19 LBN Brand Shares of Retail Tissue and Hygiene: % Value 2021-2024
Table 20 Penetration of Private Label in Retail Tissue and Hygiene by Category: % Value 2019-2024
Table 21 Distribution of Retail Tissue and Hygiene by Format: % Value 2019-2024
Table 22 Distribution of Retail Tissue and Hygiene by Format and Category: % Value 2024
Table 23 Forecast Retail Sales of Tissue and Hygiene by Category: Value 2024-2029
Table 24 Forecast Retail Sales of Tissue and Hygiene by Category: % Value Growth 2024-2029
DISCLAIMER
SOURCES
Summary 1 Research Sources

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