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RTD Tea in Ireland

Published Nov 28, 2025
Length 31 Pages
SKU # EP20638937

Description

RTD tea in Ireland saw only marginal volume growth in 2025, constrained by strong cultural preferences for hot tea and a small, still-focused category. Regular still RTD tea is suffering as sweetened variants lose favour, with reduced-sugar formats providing only limited support. Kombucha stands out as the main source of future momentum, leveraging probiotic benefits, natural ingredients and added functional claims that align closely with wellness trends. Lipton, distributed by Britvic, continue...

Euromonitor International's RTD Tea in Ireland report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2020-2024), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they legislative, distribution, packaging or pricing issues. Forecasts to 2029 illustrate how the market is set to change.

Product coverage: Carbonated RTD Tea and Kombucha, Still RTD Tea.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report??
* Get a detailed picture of the RTD Tea market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

31 Pages
RTD Tea in Ireland
Euromonitor International
November 2025
List Of Contents And Tables
RTD TEA IN IRELAND
KEY DATA FINDINGS
2025 DEVELOPMENTS
Kombucha reshapes prospects in a subdued RTD tea category
INDUSTRY PERFORMANCE
RTD tea stagnates amid unfavourable cultural preferences in 2025
Still RTD tea drives growth, though kombucha shows promise
WHAT’S NEXT?
Anticipated decline for regular RTD tea, with kombucha likely to rise
Functional kombucha as centre of innovation
Kombucha expands in impulse channels
COMPETITIVE LANDSCAPE
Unilever leads through dominance of Lipton brand
SynerChi sees strong progress in kombucha RTD tea
CHANNELS
Supermarkets dominates distribution while health hubs boost kombucha growth
Convenience retail benefits from kombucha trend
CATEGORY DATA
Table 1 Off-trade Sales of RTD Tea by Category: Volume 2020-2025
Table 2 Off-trade Sales of RTD Tea by Category: Value 2020-2025
Table 3 Off-trade Sales of RTD Tea by Category: % Volume Growth 2020-2025
Table 4 Off-trade Sales of RTD Tea by Category: % Value Growth 2020-2025
Table 5 Leading Flavours for Off-trade RTD Tea: % Volume 2020-2025
Table 6 NBO Company Shares of Off-trade RTD Tea: % Volume 2021-2025
Table 7 LBN Brand Shares of Off-trade RTD Tea: % Volume 2022-2025
Table 8 NBO Company Shares of Off-trade RTD Tea: % Value 2021-2025
Table 9 LBN Brand Shares of Off-trade RTD Tea: % Value 2022-2025
Table 10 Forecast Off-trade Sales of RTD Tea by Category: Volume 2025-2030
Table 11 Forecast Off-trade Sales of RTD Tea by Category: Value 2025-2030
Table 12 Forecast Off-trade Sales of RTD Tea by Category: % Volume Growth 2025-2030
Table 13 Forecast Off-trade Sales of RTD Tea by Category: % Value Growth 2025-2030
COUNTRY REPORTS DISCLAIMER
SOFT DRINKS IN IRELAND
EXECUTIVE SUMMARY
Current trends supports soft drinks with strong health positioning
KEY DATA FINDINGS
INDUSTRY PERFORMANCE
Health trends drives volume growth in soft drinks in 2025
Consumers shift towards functional options, benefiting energy and sports drinks
Demand for convenience continues, boosting RTD coffee and impulse channels
WHAT’S NEXT?
Health, convenience and innovation as key growth drivers for forecast period
Shift away from alcohol set to further boost soft drinks sales
Private label holds potential for stronger expansion
COMPETITIVE LANDSCAPE
Coca-Cola maintains leadership, with Britvic close behind
Small niche players gain traction in 2025
CHANNELS
Supermarkets leads distribution as convenience stores expands
MARKET DATA
Table 14 Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: Volume 2020-2025
Table 15 Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: % Volume Growth 2020-2025
Table 16 Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2020-2025
Table 17 Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2020-2025
Table 18 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: Volume 2025
Table 19 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: % Volume 2025
Table 20 Off-trade vs On-trade Sales of Soft Drinks by Category: Value 2025
Table 21 Off-trade vs On-trade Sales of Soft Drinks by Category: % Value 2025
Table 22 Off-trade Sales of Soft Drinks (RTD) by Category: Volume 2020-2025
Table 23 Off-trade Sales of Soft Drinks (RTD) by Category: % Volume Growth 2020-2025
Table 24 Off-trade Sales of Soft Drinks by Category: Value 2020-2025
Table 25 Off-trade Sales of Soft Drinks by Category: % Value Growth 2020-2025
Table 26 Sales of Soft Drinks by Total Fountain On-trade: Volume 2020-2025
Table 27 Sales of Soft Drinks by Total Fountain On-trade: % Volume Growth 2020-2025
Table 28 NBO Company Shares of Total Soft Drinks (RTD): % Volume 2021-2025
Table 29 LBN Brand Shares of Total Soft Drinks (RTD): % Volume 2022-2025
Table 30 NBO Company Shares of On-trade Soft Drinks (RTD): % Volume 2021-2025
Table 31 LBN Brand Shares of On-trade Soft Drinks (RTD): % Volume 2022-2025
Table 32 NBO Company Shares of Off-trade Soft Drinks (RTD): % Volume 2021-2025
Table 33 LBN Brand Shares of Off-trade Soft Drinks (RTD): % Volume 2022-2025
Table 34 NBO Company Shares of Off-trade Soft Drinks: % Value 2021-2025
Table 35 LBN Brand Shares of Off-trade Soft Drinks: % Value 2022-2025
Table 36 Penetration of Private Label in Off-trade Soft Drinks (RTD) by Category: % Volume 2020-2025
Table 37 Penetration of Private Label in Off-trade Soft Drinks by Category: % Value 2020-2025
Table 38 Distribution of Off-trade Soft Drinks (as sold) by Format: % Volume 2020-2025
Table 39 Distribution of Off-trade Soft Drinks (as sold) by Format and Category: % Volume 2025
Table 40 Forecast Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: Volume 2025-2030
Table 41 Forecast Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: % Volume Growth 2025-2030
Table 42 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2025-2030
Table 43 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2025-2030
Table 44 Forecast Off-trade Sales of Soft Drinks (RTD) by Category: Volume 2025-2030
Table 45 Forecast Off-trade Sales of Soft Drinks (RTD) by Category: % Volume Growth 2025-2030
Table 46 Forecast Off-trade Sales of Soft Drinks by Category: Value 2025-2030
Table 47 Forecast Off-trade Sales of Soft Drinks by Category: % Value Growth 2025-2030
Table 48 Forecast Sales of Soft Drinks by Total Fountain On-trade: Volume 2025-2030
Table 49 Forecast Sales of Soft Drinks by Total Fountain On-trade: % Volume Growth 2025-2030
APPENDIX
Fountain sales in Ireland
COUNTRY REPORTS DISCLAIMER
SOURCES
Summary 1 Research Sources

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