Category: Product Consumption
Product Consumption market research reports by Euromonitor International
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Six ways Chinese brands can move up the value chain
Six ways Chinese brands can move up the value chain Xiaomi, TCL and Oppo are aggressively expanding into overseas markets and enjoy tremendous success. However, these brands tend to be popular with consumers due to their low prices. What can Chinese brands do to shed the negative perception of low q ... Read More
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New Consumer Landscape: A Global Overview
New Consumer Landscape: A Global Overview Today’s consumer is diverse, not only along the lines of race, ethnicity, age, income, education and urban-rural locations, but also in terms of their behaviours, values and priorities. The environment and the setting in which they live are also changing and ... Read More
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Megatrends in Singapore
Megatrends in Singapore This Megatrends report highlights long-term trends resulting from shifts in consumer values and behaviour. It provides a summary of each of Euromonitor International’s eight focus megatrends and insights as to how each trend has manifested in Singapore. Euromonitor's Megatren ... Read More
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Global Market Overview of Chicken
Global Market Overview of Chicken This briefing examines how the chicken commodity performs globally and in the largest countries in terms of supply and consumption. The report also provides data and analysis on chicken price dynamics, key meat-consuming industries, and exports and imports for count ... Read More
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Megatrends in the US
Megatrends in the US This Megatrends report highlights long-term trends resulting from shifts in consumer values and behaviour. It provides a summary of each of Euromonitor International’s eight focus megatrends and insights as to how each trend has manifested in the US. Euromonitor's Megatrends in ... Read More
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Consumer values and behaviour in the US
Consumer values and behaviour in the US This report visually explores everyday habits and behaviours that reflect consumers’ beliefs and values, linking behavioural trends with purchase and consumption habits in the US. Euromonitor's Consumer values and behaviour in the US report analyses factors in ... Read More
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Consumer Lifestyles in the US
Consumer Lifestyles in the US Consumer Lifestyles offers valuable insights into key consumer attitudes and current thinking, and their impact on purchasing and consumption habits; quantifying behaviours, preferences and motivations and aligning them with broader trends in the US. Euromonitor's Consu ... Read More
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Megatrends in Germany
Megatrends in Germany This Megatrends report highlights long-term trends resulting from shifts in consumer values and behaviour. It provides a summary of each of Euromonitor International’s eight focus megatrends and insights as to how each trend has manifested in Germany. Euromonitor's Megatrends i ... Read More
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Consumer values and behaviour in the United Kingdom
Consumer values and behaviour in the United Kingdom This report visually explores everyday habits and behaviours that reflect consumers' beliefs and values, linking behavioural trends with purchase and consumption habits in the United Kingdom. Euromonitor's Consumer values and behaviour in the Unite ... Read More
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Megatrends in the United Kingdom
Megatrends in the United Kingdom This Megatrends report highlights long-term trends resulting from shifts in consumer values and behaviour. It provides a summary of each of Euromonitor International’s eight focus megatrends and insights as to how each trend has manifested in the United Kingdom. Euro ... Read More
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Consumer Types in the United kingdom
Consumer Types in the United kingdom Consumer types can be a powerful tool to help companies better understand and appeal to their target markets. By going beyond typical demographic-based segmentation, such as age or gender, and grouping consumers based on shared traits and preferences, companies c ... Read More
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Megatrends in Spain
Megatrends in Spain This Megatrends report highlights long-term trends resulting from shifts in consumer values and behaviour. It provides a summary of each of Euromonitor International’s eight focus megatrends and insights as to how each trend has manifested in Spain. Euromonitor's Megatrends in Sp ... Read More
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Consumer Lifestyles in the United Kingdom
Consumer Lifestyles in the United Kingdom Consumer Lifestyles offers valuable insights into key consumer attitudes and current thinking, and their impact on purchasing and consumption habits, quantifying behaviours, preferences and motivations and aligning them with broader trends in the United King ... Read More
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Vietnam Cities Review
Vietnam Cities Review Hanoi and Ho Chi Minh City are Vietnam’s most economically vibrant cities, thanks to large populations, developed labour markets and increasing investment in the megacities. Moreover, Ho Chi Minh City holds the greatest potential for future economic growth. However, challenges ... Read More
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The UK Cities Review
The UK Cities Review London, Bristol and Edinburgh are the UK’s most economically vibrant cities. The cities’ economic strength is partially supported by elevated consumer expenditure and extensive digitalisation. Nevertheless, Birmingham holds the greatest potential for future economic growth. Howe ... Read More
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Megatrends in Hong Kong, China
Megatrends in Hong Kong, China This Megatrends report highlights long-term trends resulting from shifts in consumer values and behaviour. It provides a summary of each of Euromonitor International’s eight focus megatrends and insights as to how each trend has manifested in Hong Kong, China. Euromoni ... Read More
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Wellness: Longevity and the Quest for Healthy Ageing in Asia Pacific
Wellness: Longevity and the Quest for Healthy Ageing in Asia Pacific Wellness has been identified by Euromonitor International as having the furthest-reaching impact on industries and consumers in the future. This report looks at the link between rising longevity and consumers’ search for a healthy ... Read More
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The Impact of the War in Ukraine on Channels in Russia
The Impact of the War in Ukraine on Channels in Russia This report examines the early impact of the war in Ukraine on the retailing sector in Russia. Decreased disposable incomes, the suspension of activities by international players, sanctions and price increases have influenced consumers’ prioriti ... Read More
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Consumer Types in Japan
Consumer Types in Japan Consumer types can be a powerful tool to help companies better understand and appeal to their target markets. By going beyond typical demographic-based segmentation, such as age or gender, and grouping consumers based on shared traits and preferences, companies can better dev ... Read More
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Consumer Lifestyles in Japan
Consumer Lifestyles in Japan Consumer Lifestyles offers valuable insights into key consumer attitudes and current thinking, and their impact on purchasing and consumption habits; quantifying behaviours, preferences and motivations and aligning them with broader trends in Japan Euromonitor's Consumer ... Read More
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Cities Household Necessities Spending Index
Cities Household Necessities Spending Index The briefing introduces the Cities Households Necessities Spending Index. The index ranks 1,075 cities by household expenditure on non-discretionary items, namely food, housing, and clothing and footwear. This analysis focuses on 160 major cities. The repo ... Read More
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Nursultan in Kazakhstan
Nursultan in Kazakhstan The Nursultan in Kazakhstan report provides comprehensive city level information benchmarked against other cities in the country and region. The report includes historic data and forecasts on city population, consumer expenditure, digital penetration, wealth and other consume ... Read More
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The Future of Emerging Asia
The Future of Emerging Asia Emerging Asia has been one of the most exciting regions in emerging markets during the last two decades and this trend is expected to continue, though the pace of growth has slowed down as the economies transform and mature. By 2040, emerging Asia will account for almost ... Read More
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Top Five Digital Consumer Trends in 2022
Top Five Digital Consumer Trends in 2022 Technological advances in 2022 will continue to reshape shopping behaviour for digitally-savvy consumers. This report explores the top five tech-driven trends expected to reshape commerce the most in the year ahead. Some of the trends included in this report’ ... Read More
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Consumers in 2022
Consumers in 2022 The consumer landscape of 2022 will be characterised by a strong rebound in consumer expenditure on hotels and catering, transport, and leisure and recreation, as pent-up demand is released. On the whole, global consumer expenditure is set to grow by 4.5% year-on-year in real terms ... Read More
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