Pet Care in Singapore

Best Price Guarantee	Length	Publisher	Published Date	SKU
from $2,275	53 Pages	Euromonitor International	May, 2025	EP20050482

Best Price Guarantee
Price	from $2,275
Length	53 Pages
Publisher	Euromonitor International
Published Date	May, 2025
SKU	EP20050482

Overall, pet care in Singapore is set to see solid retail current value growth in 2025, with sales expected to increase across all the main categories, although dog food and cat food will be the main growth drivers. However, a slowdown in the rate of overall increase is anticipated compared with the previous year. This is in part contributed by growing budget consciousness amongst local consumers amidst the uncertain global economic conditions, inflation, and rising cost of living. While the ann...

Euromonitor International's Pet Care in Singapore report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2020-2024, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2029 illustrate how the market is set to change.

Product coverage: Pet Food, Pet Products.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Pet Care market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Pet Care in Singapore
Euromonitor International
May 2025
List Of Contents And Tables
PET CARE IN SINGAPORE
EXECUTIVE SUMMARY
Pet care in 2025: The big picture
2025 key trends
Competitive landscape
Retail developments
What next for pet care?
MARKET INDICATORS: Table 1 Pet Populations 2020-2025
MARKET DATA: Table 2 Sales of Pet Food by Category: Volume 2020-2025; Table 3 Sales of Pet Care by Category: Value 2020-2025; Table 4 Sales of Pet Food by Category: % Volume Growth 2020-2025; Table 5 Sales of Pet Care by Category: % Value Growth 2020-2025; Table 6 NBO Company Shares of Pet Food: % Value 2020-2024; Table 7 LBN Brand Shares of Pet Food: % Value 2021-2024; Table 8 NBO Company Shares of Dog and Cat Food: % Value 2020-2024; Table 9 LBN Brand Shares of Dog and Cat Food: % Value 2021-2024; Table 10 Penetration of Private Label in Pet Care by Category: % Value 2020-2025; Table 11 Distribution of Pet Care by Format: % Value 2020-2025; Table 12 Distribution of Pet Care by Format and Category: % Value 2025; Table 13 Distribution of Dog and Cat Food by Format: % Value 2020-2025; Table 14 Distribution of Dog and Cat Food by Format and Category: % Value 2025; Table 15 Forecast Sales of Pet Food by Category: Volume 2025-2030; Table 16 Forecast Sales of Pet Care by Category: Value 2025-2030; Table 17 Forecast Sales of Pet Food by Category: % Volume Growth 2025-2030; Table 18 Forecast Sales of Pet Care by Category: % Value Growth 2025-2030
DISCLAIMER
SOURCES: Summary 1 Research Sources
DOG FOOD IN SINGAPORE
KEY DATA FINDINGS
2025 DEVELOPMENTS
Slowdown in value growth of dog food in Singapore in 2025 amidst the more challenging economic environment
Premium dog food brands continue to lead in value terms
Consumers seeking convenience and premium dog food contribute to growth of retail e-commerce
PROSPECTS AND OPPORTUNITIES
Sustained volume growth for dog food, value sales expected to be driven by premium wet dog food
Retail e-commerce set to benefit from its wider variety of products and prominence of loyalty benefits
Growing focus on gut health in dog food, while specialised diets and sustainable ingredients will be more available: Summary 2 Dog Food by Price Band 2025
CATEGORY INDICATORS: Table 19 Dog Owning Households: % Analysis 2020-2025; Table 20 Dog Population 2020-2025; Table 21 Consumption of Dog Food by Prepared vs Non-prepared: % Analysis 2020-2025
CATEGORY DATA: Table 22 Sales of Dog Food by Category: Volume 2020-2025; Table 23 Sales of Dog Food by Category: Value 2020-2025; Table 24 Sales of Dog Food by Category: % Volume Growth 2020-2025; Table 25 Sales of Dog Food by Category: % Value Growth 2020-2025; Table 26 Sales of Dry Dog Food by Life-Cycle: % Value 2020-2025; Table 27 Sales of Wet Dog Food by Life-Cycle: % Value 2020-2025; Table 28 NBO Company Shares of Dog Food: % Value 2020-2024; Table 29 LBN Brand Shares of Dog Food: % Value 2021-2024; Table 30 LBN Brand Shares of Dog Treats and Mixers: % Value 2021-2024; Table 31 Distribution of Dog Food by Format: % Value 2020-2025; Table 32 Forecast Sales of Dog Food by Category: Volume 2025-2030; Table 33 Forecast Sales of Dog Food by Category: Value 2025-2030; Table 34 Forecast Sales of Dog Food by Category: % Volume Growth 2025-2030; Table 35 Forecast Sales of Dog Food by Category: % Value Growth 2025-2030
CAT FOOD IN SINGAPORE
KEY DATA FINDINGS
2025 DEVELOPMENTS
Mid-priced cat food continues to dominate, while premium sees faster value growth
Cat food continues to be led by Fancy Feast in value terms
Growing focus of cat food brands on distribution through retail e-commerce
PROSPECTS AND OPPORTUNITIES
New regulation lifting the ban on cat ownership in Housing Development Board (HDB) flats to support growth
Retail e-commerce expected to support a growing variety of products
Ageing pet population may see opportunity for life stage-specific products: Summary 3 Cat Food by Price Band 2025
CATEGORY INDICATORS: Table 36 Cat Owning Households: % Analysis 2020-2025; Table 37 Cat Population 2020-2025; Table 38 Consumption of Cat Food by Prepared vs Non-prepared: % Analysis 2020-2025
CATEGORY DATA: Table 39 Sales of Cat Food by Category: Volume 2020-2025; Table 40 Sales of Cat Food by Category: Value 2020-2025; Table 41 Sales of Cat Food by Category: % Volume Growth 2020-2025; Table 42 Sales of Cat Food by Category: % Value Growth 2020-2025; Table 43 Sales of Dry Cat Food by Life-Cycle: % Value 2020-2025; Table 44 Sales of Wet Cat Food by Life-Cycle: % Value 2020-2025; Table 45 NBO Company Shares of Cat Food: % Value 2020-2024; Table 46 LBN Brand Shares of Cat Food: % Value 2021-2024; Table 47 LBN Brand Shares of Cat Treats and Mixers: % Value 2021-2024; Table 48 Distribution of Cat Food by Format: % Value 2020-2025; Table 49 Forecast Sales of Cat Food by Category: Volume 2025-2030; Table 50 Forecast Sales of Cat Food by Category: Value 2025-2030; Table 51 Forecast Sales of Cat Food by Category: % Volume Growth 2025-2030; Table 52 Forecast Sales of Cat Food by Category: % Value Growth 2025-2030
OTHER PET FOOD IN SINGAPORE
KEY DATA FINDINGS
2025 DEVELOPMENTS
Population of other pets not a significant push factor for growth in 2025
Innovations drive improvements in nutrition; however, budget consciousness remains a key concern
Pet shops and superstores remains the dominant distribution channel for other pet food
PROSPECTS AND OPPORTUNITIES
Muted growth expected for other pet food over the forecast period
Pet shops and superstores expected to remain the key channel for other pet food, despite growth of retail e-commerce
Convenience and portability set to drive innovation in other pet food
CATEGORY INDICATORS: Table 53 Other Pet Population 2020-2025
CATEGORY DATA: Table 54 Sales of Other Pet Food by Category: Volume 2020-2025; Table 55 Sales of Other Pet Food by Category: Value 2020-2025; Table 56 Sales of Other Pet Food by Category: % Volume Growth 2020-2025; Table 57 Sales of Other Pet Food by Category: % Value Growth 2020-2025; Table 58 LBN Brand Shares of Bird Food: % Value 2021-2024; Table 59 LBN Brand Shares of Fish Food: % Value 2021-2024; Table 60 LBN Brand Shares of Small Mammal/Reptile Food: % Value 2021-2024; Table 61 Distribution of Other Pet Food by Format: % Value 2020-2025; Table 62 Forecast Sales of Other Pet Food by Category: Volume 2025-2030; Table 63 Forecast Sales of Other Pet Food by Category: Value 2025-2030; Table 64 Forecast Sales of Other Pet Food by Category: % Volume Growth 2025-2030; Table 65 Forecast Sales of Other Pet Food by Category: % Value Growth 2025-2030
PET PRODUCTS IN SINGAPORE
KEY DATA FINDINGS
2025 DEVELOPMENTS
While slowing, the value growth of pet products is supported by the rising pet population
Pet products continues to be led by Kit Cat
Pet shops and superstores remains the leading distribution channel, owing to consumer trust in product authenticity
PROSPECTS AND OPPORTUNITIES
Non-necessities likely to see slowing growth over the forecast period
Retail e-commerce expected to grow as a convenient channel for purchases of pet products
Use of pet dietary supplements signals shift towards preventive healthcare by owners
CATEGORY DATA: Table 66 Sales of Pet Products by Category: Value 2020-2025; Table 67 Sales of Pet Products by Category: % Value Growth 2020-2025; Table 68 Sales of Pet Healthcare by Type: % Value 2020-2025; Table 69 Sales of Other Pet Products by Type: % Value 2020-2025; Table 70 NBO Company Shares of Pet Products: % Value 2020-2024; Table 71 LBN Brand Shares of Pet Products: % Value 2021-2024; Table 72 Distribution of Pet Products by Format: % Value 2020-2025; Table 73 Forecast Sales of Pet Products by Category: Value 2025-2030; Table 74 Forecast Sales of Pet Products by Category: % Value Growth 2025-2030