In 2024, value sales of mass beauty and personal care increased in Peru. While growth was notable, it fell short of expectations and was lower than the previous year's performance. In addition, it lagged significantly behind the growth observed in the premium beauty and personal care. This underperformance can be attributed to the economic recession that the country endured from mid-2023 to mid-2024, which led to more cautious consumer spending behaviour, particularly among middle- and low-incom...
Euromonitor International's Mass Beauty and Personal Care in Peru report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2020-2024, allowing you to identify the sectors driving growth. Forecasts to 2029 illustrate how the market is set to change.
Product coverage: Mass Adult Sun Care, Mass Baby and Child-specific Products, Mass Bath and Shower, Mass Colour Cosmetics, Mass Deodorants, Mass Fragrances, Mass Hair Care, Mass Skin Care.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Mass Beauty and Personal Care market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
Learn how to effectively navigate the market research process to help guide your organization on the journey to success.
Download eBook