Mass Beauty and Personal Care in Ireland

Mass beauty and personal care in Ireland rose in current value terms in 2024, even as inflation eased significantly compared to 2023. With price pressure softening, local consumers felt more confident returning to regular purchasing habits, especially for everyday essentials. Affordable favourites like Dove, Garnier, and Nivea performed well, offering reliable quality at reasonable prices. This allowed shoppers to stick with trusted brands rather than trade down or cut back, helping to lift both...

Euromonitor International's Mass Beauty and Personal Care in Ireland report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2020-2024, allowing you to identify the sectors driving growth. Forecasts to 2029 illustrate how the market is set to change.

Product coverage: Mass Adult Sun Care, Mass Baby and Child-specific Products, Mass Bath and Shower, Mass Colour Cosmetics, Mass Deodorants, Mass Fragrances, Mass Hair Care, Mass Skin Care.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Mass Beauty and Personal Care market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.