Fragrances in Denmark saw continued positive growth in 2024, although value growth was slightly lower than in 2023. The previous year’s value growth was partly driven by higher inflation. Premium women’s fragrances remained the largest subcategory and has consistently outperformed mass fragrances, even during the economic downturn, because Danish women tend to remain loyal to their preferred premium brands. When trying to reduce spending, they typically opt for smaller volumes of these premium o...
Euromonitor International's Fragrances in Denmark report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2020-2024, allowing you to identify the sectors driving growth. Forecasts to 2029 illustrate how the market is set to change.
Product coverage: Mass Fragrances, Premium Fragrances.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Fragrances market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
Learn how to effectively navigate the market research process to help guide your organization on the journey to success.
Download eBook