Consumer Values and Behaviour in the United Arab Emirates

Consumer Values and Behaviour in the United Arab Emirates

This report visually explores everyday habits and behaviours that reflect consumers’ beliefs and values, linking behavioural trends with purchasing and consumption habits in the United Arab Emirates.

Euromonitor's Consumer Values and Behaviour in the United Arab Emirates report analyses factors influencing national consumer expenditure. Consumer lifestyles reports include coverage of: population, urban development, home ownership, household profiles, labour, income, consumer and family expenditure, health, education, eating habits, drinking habits, shopping habits, personal grooming, clothing, leisure habits, savings and investments, media, communication, transport and travel and tourism. Use this report to understand the factors influencing a nation's lifestyle choices.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Consumer Values market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.


Scope
Consumer values and behaviour in the United Arab Emirates
Consumers have confidence in their long-term investments
Baby Boomers more likely to seek out personalised and tailored experiences
Baby Boomers prefer branded goods to non-branded alternatives
Consumers have a more positive outlook than their global counterparts
Nearly half believe they will work more in future than they do now
Gen Z do not feel as positive that more activities will shift to in-person in future
Emiratis will be more engaged in their community in future – higher than global average
Over half believe that climate change will impact them more in future than it does now
All generations concerned about future impact of climate change
All generations participate in high levels of home exercise routines
Smart homes appeal more to Emiratis than their global counterparts
Fitness facilities at home are more important to Emiratis than their global counterparts
Emiratis have far greater rates of ordering ready made food or eating out than globally
Convenience of food delivery biggest attraction
Baby Boomers would rather be doing something else other than cooking
Over half seek out healthy ingredients in food and drinks
A job that offers a strong work-life balance coveted by all generations
Earning a high salary is top priority for Gen Z
Nearly 80% want to find ways to simplify their lives
All generations socialise regularly with their friends and family online
Modern shopping malls make shopping a popular leisure pursuit
Middle cohorts most active leisure shoppers
Running and jogging most popular weekly exercise
Millennials more actively engaged in exercise routines
Gen X are more actively engaged in stress-related activities than other cohorts
Nearly 70% are trying to have a positive impact on the environment
Gen Z more actively repairing items instead of replacing
Consumers willing to support charities and buy from brands that share their values
Consumers are more likely to shop where they have a loyalty card or membership
Younger generations have greater desire to visit shopping malls
Strong and well-known brands are important to consumers
Gen Z are more open to buying second-hand items
Consumers feel comfortable purchasing most products on a smartphone
Gen Z/Millennials buy more beauty products on smartphone than in store
Very few consumers expect to decrease their spending on health and wellness
Gen Z have greater intentions to increase their spending on travel and holidays
Gen Z intend to save more money and curb their overall spending
Privacy is a concern but over 60% share their data to receive offers
Baby Boomers show a stronger preference to communicate online
Consumers like to interact with brands and companies’ social media posts
Gen X more likely to provide feedback on a purchase via social media
Residents are actively using apps on their phones for everyday tasks
Millennials use their phones more often to make in-store payments

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