Report cover image

Consumer Values and Behaviour in Indonesia

Published Jun 19, 2025
Length 56 Pages
SKU # EP20138536

Description

This report visually explores everyday habits and behaviours which reflect consumers' beliefs and values, linking behavioural trends with purchase and consumption habits. 


Euromonitor's Consumer Values and Behaviour in Indonesia report analyses factors influencing national consumer expenditure. Consumer lifestyles reports include coverage of: population, urban development, home ownership, household profiles, labour, income, consumer and family expenditure, health, education, eating habits, drinking habits, shopping habits, personal grooming, clothing, leisure habits, savings and investments, media, communication, transport and travel and tourism. Use this report to understand the factors influencing a nation's lifestyle choices.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Consumer Values market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

56 Pages
Scope
Consumer values and behaviour in Indonesia
Consumers like to ensure health and safety measures are in place before they go out
Older generations believe society accepts their identity
Indonesians enjoy experimenting with novel goods and services
Younger generations prefer spending money on experiences over material items
Consumers in Indonesia foresee that their current level of happiness will improve
Gen X are looking forward to a brighter future
At home, consumers connect with friends or family virtually
Safe location remains the most desired home feature
Consumers prefer to prepare dihes for themselves
Consumers in Indonesia say that someone else in household typically cooks for them
Millennials say that choosing to eat at a restaurant is a more hassle-free alternative
Indonesians look for healthy ingredients in food and beverages
Older generations expect to be self-employed
Consumers in Indonesia primarily desire to attain a lucrative wage
Indonesians maintain a clear separation between their professional and personal life
Indonesians prefer socialising with friends in person
Younger generations go shopping for leisure
Indonesians prioritise safe destination when travelling
Gen X expect safe destination options when travelling
Consumers in Indonesia engage in walking or hiking
Gen Z participate in other intensive physical activities
Indonesians are interested in massages to improve wellbeing
Indonesians are concerned about climate change
Consumers actively engaged in adopting more sustainable behaviors
Indonesians motivated to use sustainable packaging
Consumers in Indonesia express a preference for spending on premium items
Baby Boomers love exploring shopping malls
Indonesians strive to live a simple lifestyle
Gen X seeks products with easy to understand labeling
Consumers in Indonesia would like to increase spending on education
Millennials set to increase spending on education the most
Consumers can regularly save a part of their income
Older generations have enough money readily available to cover an unexpected emergency
Younger generations planning on increasing their savings in future
Consumers in Indonesia take an active role in controlling the sharing of data
Millennials prioritise cultivating a personal brand online
Consumers utilise platforms for communicating digitally
Younger generations regularly access their bank account or use banking services
Younger generations frequently provide reviews for brands
Indonesians show support for companies by following their social media updates
Younger generations share or retweet products

Search Inside Report

How Do Licenses Work?
Head shot

Questions or Comments?

Our team has the ability to search within reports to verify it suits your needs. We can also help maximize your budget by finding sections of reports you can purchase.