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Computers and Peripherals in Austria

Publisher Euromonitor International
Published Mar 10, 2026
Length 20 Pages
SKU # EP21012438

Description

Retail volume sales of computers and peripherals in Austria declined slightly during 2025. This downturn was primarily attributed to maturity and extended replacement cycles in computers. This particularly affected desktops and entry-level laptops, which saw the strongest volume declines and prevented expansion in the overall category. Not only is the penetration rate of desktops falling, but consumers are increasingly placing less value on laptops, as many can do an increasing number of tasks q...

Euromonitor International's Computers and Peripherals in Austria report offers a comprehensive guide to the size and shape of the in-home, portable and in-car consumer electronics products markets at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, distribution or pricing issues. Forecasts illustrate how the market is set to change.

Product coverage: Computers, Peripherals.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Computers and Peripherals market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

20 Pages
Computers and Peripherals in Austria
Euromonitor International
March 2026
List Of Contents And Tables
COMPUTERS AND PERIPHERALS IN AUSTRIA
KEY DATA FINDINGS
2025 DEVELOPMENTS
Minor volume decline for overall computers and peripherals
Samsung remains the leader thanks to its strong role in tablets and monitors
Leading channel e-commerce extends lead
PROSPECTS AND OPPORTUNITIES
Downward trend expected in computers and peripherals
AI integration expected to shape the coming years
Sustainability another area of future innovation
CATEGORY DATA
Table 1 Sales of Computers and Peripherals by Category: Volume 2020-2025
Table 2 Sales of Computers and Peripherals by Category: Value 2020-2025
Table 3 Sales of Computers and Peripherals by Category: % Volume Growth 2020-2025
Table 4 Sales of Computers and Peripherals by Category: % Value Growth 2020-2025
Table 5 Sales of Computers by Category: Business Volume 2020-2025
Table 6 Sales of Computers by Category: Business Value MSP 2020-2025
Table 7 Sales of Computers by Category: Business Volume Growth 2020-2025
Table 8 Sales of Computers by Category: Business Value MSP Growth 2020-2025
Table 9 NBO Company Shares of Computers and Peripherals: % Volume 2021-2025
Table 10 LBN Brand Shares of Computers and Peripherals: % Volume 2022-2025
Table 11 Distribution of Computers and Peripherals by Channel: % Volume 2020-2025
Table 12 Forecast Sales of Computers and Peripherals by Category: Volume 2025-2030
Table 13 Forecast Sales of Computers and Peripherals by Category: Value 2025-2030
Table 14 Forecast Sales of Computers and Peripherals by Category: % Volume Growth 2025-2030
Table 15 Forecast Sales of Computers and Peripherals by Category: % Value Growth 2025-2030
Table 16 Forecast Sales of Computers by Category: Business Volume 2025-2030
Table 17 Forecast Sales of Computers by Category: Business Value MSP 2025-2030
Table 18 Forecast Sales of Computers by Category: Business Volume Growth 2025-2030
Table 19 Forecast Sales of Computers by Category: Business Value MSP Growth 2025-2030
CONSUMER ELECTRONICS IN AUSTRIA
EXECUTIVE SUMMARY
Consumer electronics in 2025: The big picture
2025 key trends
Competitive landscape
Channel developments
What next for consumer electronics?
MARKET DATA
Table 20 Sales of Consumer Electronics by Category: Volume 2020-2025
Table 21 Sales of Consumer Electronics by Category: Value 2020-2025
Table 22 Sales of Consumer Electronics by Category: % Volume Growth 2020-2025
Table 23 Sales of Consumer Electronics by Category: % Value Growth 2020-2025
Table 24 NBO Company Shares of Consumer Electronics: % Volume 2021-2025
Table 25 LBN Brand Shares of Consumer Electronics: % Volume 2022-2025
Table 26 Distribution of Consumer Electronics by Channel: % Volume 2020-2025
Table 27 Forecast Sales of Consumer Electronics by Category: Volume 2025-2030
Table 28 Forecast Sales of Consumer Electronics by Category: Value 2025-2030
Table 29 Forecast Sales of Consumer Electronics by Category: % Volume Growth 2025-2030
Table 30 Forecast Sales of Consumer Electronics by Category: % Value Growth 2025-2030
DISCLAIMER
SOURCES
Summary 1 Research Sources

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