Colour Cosmetics in Denmark

In 2024, the Danish economy continued to improve, with inflation falling below previous levels. Lower interest rates, increasing real wages, and improved consumer confidence led to higher consumer spending and contributed to ongoing growth in colour cosmetics. Although value growth was slightly lower than in 2023, the higher 2023 figure was partly driven by inflation.

Euromonitor International's Colour Cosmetics in Denmark report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2020-2024, allowing you to identify the sectors driving growth. Forecasts to 2029 illustrate how the market is set to change.

Product coverage: Colour Cosmetics Sets/Kits, Eye Make-Up, Facial Make-Up, Lip Products, Nail Products.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Colour Cosmetics market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.


Colour Cosmetics in Denmark
Euromonitor International
May 2025
List Of Contents And Tables
COLOUR COSMETICS IN DENMARK
KEY DATA FINDINGS
2024 DEVELOPMENTS
Colour cosmetics sees continued growth in Denmark in 2024
Estée Lauder leads, with Chanel showing strong dynamism
Health and beauty specialists holds highest value share in 2024
PROSPECTS AND OPPORTUNITIES
Solid growth forecast for colour cosmetics in Denmark
Continued focus on natural beauty
E-commerce channel will remain ahead in distribution
CATEGORY DATA
Table 1 Sales of Colour Cosmetics by Category: Value 2019-2024
Table 2 Sales of Colour Cosmetics by Category: % Value Growth 2019-2024
Table 3 NBO Company Shares of Colour Cosmetics: % Value 2020-2024
Table 4 LBN Brand Shares of Colour Cosmetics: % Value 2021-2024
Table 5 LBN Brand Shares of Eye Make-up: % Value 2021-2024
Table 6 LBN Brand Shares of Facial Make-up: % Value 2021-2024
Table 7 LBN Brand Shares of Lip Products: % Value 2021-2024
Table 8 LBN Brand Shares of Nail Products: % Value 2021-2024
Table 9 LBN Brand Shares of Premium Colour Cosmetics: % Value 2021-2024
Table 10 Forecast Sales of Colour Cosmetics by Category: Value 2024-2029
Table 11 Forecast Sales of Colour Cosmetics by Category: % Value Growth 2024-2029
BEAUTY AND PERSONAL CARE IN DENMARK
EXECUTIVE SUMMARY
Beauty and personal care in 2024: The big picture
2024 key trends
Competitive landscape
Retail developments
What next for beauty and personal care?
MARKET DATA
Table 12 Sales of Beauty and Personal Care by Category: Value 2019-2024
Table 13 Sales of Beauty and Personal Care by Category: % Value Growth 2019-2024
Table 14 GBO Company Shares of Beauty and Personal Care: % Value 2020-2024
Table 15 NBO Company Shares of Beauty and Personal Care: % Value 2020-2024
Table 16 LBN Brand Shares of Beauty and Personal Care: % Value 2021-2024
Table 17 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2019-2024
Table 18 Distribution of Beauty and Personal Care by Format: % Value 2019-2024
Table 19 Distribution of Beauty and Personal Care by Format and Category: % Value 2024
Table 20 Forecast Sales of Beauty and Personal Care by Category: Value 2024-2029
Table 21 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2024-2029
DISCLAIMER
SOURCES
Summary 1 Research Sources

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