Category: Apparel
Apparel market research reports by Euromonitor International
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Apparel and Footwear in Spain
Apparel and Footwear in Spain Retail sales of apparel and footwear in Spain registered a slowdown in growth in both volume and current value terms in 2024, with the high cost of living being the key factor behind this trend. With many households exposed to rising interest rates, given the high conce ... Read More
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Womenswear in the Philippines
Womenswear in the Philippines In the Philippines, the womenswear market is increasingly defined by versatile, casual options that effortlessly transition across various settings. This preference has been shaped by factors such as the rise of American pop culture, widespread sports broadcasting, and ... Read More
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Jeans in Spain
Jeans in Spain Jeans in Spain saw weak retail volume and current value growth in 2024. The average disposable income of Spaniards continued to decline due to rising interest rates. At the same time, retailers were forced to raise their prices due to a general increase in their operating costs. As a ... Read More
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Menswear in Malaysia
Menswear in Malaysia The menswear market in Malaysia is undergoing a significant transformation, largely driven by the continued adoption of hybrid work arrangements and more relaxed dress codes in both workplaces and social settings. As remote work becomes a lasting trend, men are increasingly seek ... Read More
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Childrenswear in Malaysia
Childrenswear in Malaysia Malaysia’s childrenswear market is set to experience positive growth in current value terms in 2024, albeit at a slower rate than the previous year. This has been fuelled by an increase in outings and social activities, which have encouraged more impulsive shopping behaviou ... Read More
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Footwear in the Philippines
Footwear in the Philippines As running continues to grow in popularity across the Philippines in 2024, demand for specialised footwear, such as running shoes from brands like Hoka and On, has increased accordingly. These sports footwear brands have captured consumer attention with their functional d ... Read More
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Apparel Accessories in the Philippines
Apparel Accessories in the Philippines In the Philippines, the demand for apparel accessories such as ties has surged, driven by the growing number of special occasions and corporate events. With celebrations like weddings, baptisms, and debuts (a traditional celebration of a young women’s 18th birt ... Read More
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Apparel and Footwear in Malaysia
Apparel and Footwear in Malaysia Sales of apparel and footwear in Malaysia are expected to see positive growth in current value terms in 2024, albeit at a slower pace compared to the previous two years. The rising cost of living is a significant factor impacting the market, with higher production co ... Read More
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Apparel and Footwear in the Philippines
Apparel and Footwear in the Philippines The market for apparel and footwear in the Philippines continues to be strongly influenced by urbanisation, with major shopping destinations such as One Ayala, which opened in late 2022, and Opus Mall, which opened its doors in early 2024, driving retail expan ... Read More
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Womenswear in Malaysia
Womenswear in Malaysia The casualisation trend has seen significant growth in womenswear in Malaysia, accelerated by the ongoing influence of hybrid working arrangements. As more women work from home or adopt flexible working schedules, demand for non-formal and comfortable clothing has surged accor ... Read More
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Footwear in Spain
Footwear in Spain Despite registering growth in both retail volume and current value terms in 2024, the footwear category saw a weaker performance compared to previous years of the review period. Declining disposable incomes, driven by inflation and higher interest rates, are curtailing interest spe ... Read More
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Hosiery in Malaysia
Hosiery in Malaysia In 2024, hosiery sales in Malaysia are set to experience relatively modest growth in both volume and current value terms, compared to the previous two years. The return of workers to physical offices post-pandemic in 2022 and 2023 significantly boosted demand for sheer hosiery, w ... Read More
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Footwear in Malaysia
Footwear in Malaysia The market for footwear in Malaysia is poised for continued growth in both volume and current value terms in 2024, albeit at a much slower rate than the previous two years. In 2022 and 2023, sales of both men’s and women’s footwear were boosted by the return of consumers to thei ... Read More
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Childrenswear in Spain
Childrenswear in Spain Retail sales of childrenswear in Spain registered relatively modest growth in retail volume and current value terms in 2024, with the high cost of living being a key factor behind this trend. With many households exposed to rising interest rates, given the high concentration o ... Read More
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Hosiery in Spain
Hosiery in Spain Retail sales of hosiery in Spain saw minimal growth in retail volume and current value terms in 2024. This was partly due to the high cost of living, amid elevated inflation and rising interest rates, which led a significant number of local consumers to trade down from branded range ... Read More
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Womenswear in Spain
Womenswear in Spain Like other categories in footwear and apparel, sales of womenswear in Spain were impacted by high interest rates and inflation in 2024. Consequently, an increasing number of local consumers sought to acquire the latest trends at the most affordable prices. Downgrading emerged as ... Read More
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Jeans in the Philippines
Jeans in the Philippines The Philippines has seen a significant shift in dress codes, resulting in increased demand for jeans. Several major corporations, along with educational institutions like De La Salle University, have loosened their wardrobe guidelines, allowing more diverse types of clothing ... Read More
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Sportswear in the Philippines
Sportswear in the Philippines In the Philippines, sportswear has traditionally been purchased for athletic or sports-related activities. However, in recent years, there has been a noticeable shift in consumer behaviour, with individuals purchasing sportswear not only for use during physical activiti ... Read More
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Menswear in the Philippines
Menswear in the Philippines While aesthetics remain a significant factor in menswear purchases in the Philippines, men are increasingly prioritising quality. Many Filipino male consumers are focusing on long-term value, viewing high-quality menswear as a more rational investment that offers durabili ... Read More
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Menswear in Japan
Menswear in Japan Men’s suits faced significant challenges in Japan during the pandemic. Although Japan did not implement a legally binding lockdown, citizens generally adhered to government requests to minimise outings, leading many companies to mandate remote working. As a result, the demand for s ... Read More
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Apparel Accessories in Japan
Apparel Accessories in Japan The summer of 2024 marked the hottest season in Japan’s recorded history, tying with 2023 for the highest temperatures since the Japan Meteorological Agency began tracking data in 1898. This extreme heat is not a fleeting phenomenon, but a reflection of the ongoing globa ... Read More
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Apparel and Footwear in Japan
Apparel and Footwear in Japan In 2024, apparel and footwear in Japan is expected to see solid retail current value growth, although sales are still anticipated to remain below the pre-pandemic level. In 2024, sales have been heavily influenced by the changing climate. This industry has always been a ... Read More
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Childrenswear in Japan
Childrenswear in Japan One of the most prominent features of Japan’s demographics is the simultaneous occurrence of an ageing population and a declining birth rate. According to Euromonitor’s Consumers data, Japan’s total population peaked at 128 million in 2008, but the number of live births fell b ... Read More
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Womenswear in Japan
Womenswear in Japan In recent years, Japan has experienced an unusual pattern of summers with lingering heat, and milder winters; this is largely attributed to global warming, and is changing purchases of womenswear. According to the Japan Meteorological Agency, the summers of 2023 and 2024 recorded ... Read More
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Jeans in Japan
Jeans in Japan The COVID-19 pandemic significantly impacted demand from inbound tourists, with the effects peaking in 2021, when various states of emergency were in place throughout the year. According to Euromonitor’s Travel data, in 2021 inbound arrivals plummeted to less than 1% of 2019 levels. H ... Read More
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