Major Appliances Market Research Reports & Industry Analysis

Major appliances are characterized as large machines that are capable of completing a routine household job, the purposes of which include cooking or refrigeration in home, commercial, industrial, or institutional locations. Major appliances are generally fixed in a set position, and considered part of the home in the real estate market as they are typically included in the property when other furnishings are not. Major appliances frequently require a generous amount of electricity in order to function properly, and as such can only be placed in specific locations of a household that are wired according to the electrical needs. With the advent of Energy Labeling for appliances, these fixtures have become more complicated in order to be more effective in their purpose and to meet energy regulation requirements. The most prominent products in the major appliance industry are ovens, ranges, refrigerators, freezers, washers, and dryers. Dishwashers and air conditioning units are also manufactured in this industry.

The demand for products within the major appliance industry is reliant on personal income of the consumer, home sales, home remodeling, and replacement of an appliance in the event of product failure. Independent companies generate their revenue based upon effective advertising strategies, and stream-lined operations. Small businesses prioritize by providing excellent consumer services, producing specialized stock and name brand products under a contract, and subcontracting to bigger manufacturing companies. Large appliance retailers are able to bargain with manufacturing companies for discounts, and also have advantages as far as production, marketing, and distribution of product.

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Major Appliances Industry Research & Market Reports

  • Consumer Appliances in Portugal

    ... appliances. Small appliances performed better then major appliances in both retail volume and current value terms. Lower investment, shorter replacement cycles and the growing popularity of vacuum cleaners, air conditioners, and air fryers contributed to ... Read More

  • Consumer Appliances in Taiwan

    ... for experiences and outbound travel among local consumers, the weaker performance of the housing market and relatively low consumer confidence. In combination, these factors curbed investment in consumer appliances during 2024. On the supply side, ... Read More

  • Refrigeration Appliances in Australia

    ... and cooking at home. As consumers’ expenditure restricts their visits to foodservice establishments due to an unstable economy, and as there is still a strong presence of remote and hybrid working environments, many Australians continue ... Read More

  • Refrigeration Appliances in Norway

    ... appliances given the length of replacement cycles and the strong volume sales seen at the height of the COVID-19 pandemic, when people spent more time at home and focused on home cooking and stocking up ... Read More

  • Dishwashers in the Netherlands

    ... remained cautious with their spending and many people delayed replacing their existing dishwashers. Additionally, the increased cost of borrowing also meant that many people postponed home renovations, with this also having a negative impact on ... Read More

  • Home Laundry Appliances in the Netherlands

    ... factors. The exceptionally wet weather seen during the early months of the year heightened the demand for efficient drying solutions, which benefited sales of automatic dryers and automatic washer dryers. Consumers have gravitated towards these ... Read More

  • Vacuum Cleaners in the Netherlands

    ... increase in wages. However, performances varied across the different categories. The vacuum cleaners market in the Netherlands is dynamic and evolving, reflecting broader trends in consumer behaviour and technological advancements. Over the review period, there ... Read More

  • Microwaves in Australia

    ... terms of multifunctionality. Microwaves that offer roasting, baking and cooking combined with the traditional microwave function can help expedite the process and are appreciated by busy consumers. Time-saving solutions have become a strong opportunity for ... Read More

  • Dishwashers in Hong Kong, China

    ... via both digital and physical channels from retailers due to a greater focus on driving awareness and sales. Euromonitor International's Dishwashers in Hong Kong, China report offers a comprehensive guide to the size and shape ... Read More

  • Large Cooking Appliances in Hong Kong, China

    ... in Hong Kong. Following a spike in new residential housing, especially following the resumption of renovation projects towards the end of the review period, demand for the dominant built-in large cooking appliances continues to grow ... Read More

  • Personal Care Appliances in Hong Kong, China

    ... care for hygiene and body shavers for personal grooming regimes. Spending greater time outside of the home, many consumers want to look presentable for both the workplace and social gatherings. Euromonitor International's Personal Care Appliances ... Read More

  • Large Cooking Appliances in Greece

    ... replacement purchases. Consumer awareness of the format has been growing, driving a wave of replacement purchases with more consumers shifting from vitroceramic to induction hobs. The bulk of retail volume sales of new purchases also ... Read More

  • Home Laundry Appliances in Morocco

    ... item at home and continued to invest in washing machines as a result. However, other home laundry appliances, such as dryers, are not commonplace in Moroccan households, given the country’s hot climate. Consumers are generally ... Read More

  • Dishwashers in Morocco

    ... mostly purchased by upper income consumers who are generally resistant to price hikes. Upper income consumers continued to purchase dishwashers to complement their kitchens and impress their friends and family. Dishwashers are often sold in ... Read More

  • Consumer Appliances in Poland

    ... consumer confidence remains weak and financing costs are high in 2024, there are indications of a gradual stabilisation in inflation rates, which has supported a recovery in consumer spending. Categories showing moderate volume growth are ... Read More

  • Dishwashers in Egypt

    ... second half of the year, when the valuation of the Egyptian pound weakened steadily to reach a currency exchange rate of EGP72.00 per US dollar in January 2024. Also, the availability of several brands and ... Read More

  • Refrigeration Appliances in Hungary

    ... current terms, mostly supported by increasing prices. However, these increases in price were significantly lower than in 2023, so that the impact on volume sales has been less marked than in the previous year. Euromonitor ... Read More

  • Home Laundry Appliances in Hungary

    ... very high prices commanded by such products, although prices have risen less significantly in 2024 than in the previous year. This trend has particularly affected volume sales of higher priced automatic washer dryers, which tend ... Read More

  • Refrigeration Appliances in Poland

    ... volume sales of fridge freezers compared to separate fridges and freezers where sales continued to decline. The purchase of new appliances is still weakened by the slowdown in the housing market, as fewer people move ... Read More

  • Large Cooking Appliances in Poland

    ... established as the most popular format of built-in hobs among Polish consumers and this trend remained strong in 2024. The inherent safety features of induction hobs, such as surfaces that remain cool to the touch ... Read More

  • Dishwashers in Portugal

    ... in new housing constructions and lower disposable income which has pushed sales of dishwashers into decline. Despite inflation falling, average prices continue to increase in dishwashers due to the premiumisation trend. As household penetration of ... Read More

  • Large Cooking Appliances in Portugal

    ... pandemic, but sales began to contract from 2021 as the trend lost traction. Additionally, economic constraints have led many households to postpone buying major appliance replacements unless it is essential. Euromonitor International's Large Cooking Appliances ... Read More

  • Refrigeration Appliances in Romania

    ... and consumer purchasing power in decline, Romanians have become more reluctant to spend on big ticket items, including refrigeration appliances. In addition, consumers have become more price sensitive and more inclined to purchase private label. ... Read More

  • Large Cooking Appliances in Romania

    ... cooking appliances registered a timid increase, compared to more vigorous growth in current value terms. This reflects the impact of both stubborn inflation and premiumisation. With a growing number of credit solutions, Romanians preferred to ... Read More

  • Dishwashers in Taiwan

    ... dishwashers, in addition to other major appliances. In addition, younger adults have returned to eating in foodservice establishments since the pandemic. With more people also using food delivery services including UBEREATS and Food Panda, this ... Read More

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