Household Products Market Research Reports & Industry Analysis
Household Products Industry Research & Market Reports
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Laundry Care in South Korea
... categories achieving double-digit value growth. Despite a slight deceleration in their growth rates compared with the previous year, both continued to demonstrate robust performances. The sustained interest in these products reflects the shifting consumer preference ... Read More
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Polishes in South Korea
... more casual lifestyles. The traditional culture of wearing formal attire and dress shoes to work has gradually been replaced by a preference for casual and comfortable clothing. As a result, fewer individuals rely on formal ... Read More
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Laundry Care in Malaysia
... popular choice among rural consumers, low-income urban households, and overseas workers due to its affordability - a crucial factor amidst elevated food prices and the high cost of living. In addition to washing clothes, powder ... Read More
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Polishes in Malaysia
... category. Younger homeowners, for example, increasingly favour modern, low-maintenance furniture made of materials like metal or plastic, which require minimal care compared to traditional wood furniture. Additionally, as consumers return to their physical offices and ... Read More
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Surface Care in Malaysia
... for deep cleaning, contributing to this subdued performance. Additionally, demand for multipurpose cleaners is rising as local consumers increasingly prioritise value for money. Although inflation eased somewhat in 2024, food and grocery prices remain high, ... Read More
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Bleach in Saudi Arabia
... of factors, including its proven ability to sanitise effectively, its affordability and decades of consumer trust. These qualities ensure bleach remains a reliable and practical choice for households, maintaining consistent popularity year after year. Euromonitor ... Read More
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Dishwashing in the United Arab Emirates
... multipacks, and exploring eco-friendly options. These promotional efforts have been effective in capturing consumer interest and increasing volume sales. Manufacturers, especially those in automated dishwashing, frequently offer buy-two-get-one-free deals, w... Euromonitor International's Dishwashing in United ... Read More
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Toilet Care in the United Arab Emirates
... as antibacterial or long-lasting freshness), and more convenient packaging formats. Players have also been focusing on innovation such as refillable bottles and multifunctional products that address various consumer needs. Euromonitor International's Toilet Care in United ... Read More
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Bleach in the United Arab Emirates
... many in the local market. Euromonitor International's Bleach in United Arab Emirates market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail ... Read More
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Polishes in South Africa
... Demand for polishes has been lower, partly due to the difficult economic conditions, and partly due to changing urban culture. Although inflation levels started to decline in 2024, many South Africans still struggled with their ... Read More
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Bleach in South Africa
... made the product a staple in households. Although consumer spending is under pressure, home hygiene trends have persisted. The antibacterial properties of bleach have kept it in demand as a disinfectant and cleaning solution. These ... Read More
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Air Care in South Africa
... the rising trend of consumers shopping for mood-enhancing wellness products. As the number of urban households continues to rise, demand for wellness products such as fresh-smelling air care products has been increasing. The majority of ... Read More
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Toilet Care in South Africa
... hygienic toilet. The amount of time people spend at home is higher than in the past due to the increase in working from home and hybrid working arrangements. This has led to increased awareness of ... Read More
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Home Care in Italy
... reduction in the the promotional activity across retailing served to push prices up during the final few years of the review period, although prices were more stable in 2024 than in the previous two years ... Read More
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Home Care in China
... the essential nature of home care products, and their significant role in consumers’ daily life. Euromonitor International's Home Care in China market report offers a comprehensive guide to the size and shape of the market ... Read More
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Laundry Care in China
... 2024, the contraction in powder detergents eased, while there was a discernible slowdown in the overall growth rates for liquid detergents and especially detergent tablets in China. Euromonitor International's Laundry Care in China market report ... Read More
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Surface Care in China
... to growth in 2024. For instance, standard floor cleaners, kitchen cleaners, and window/glass cleaners experienced declines in retail current value terms in 2023. As the stockpiled inventory was gradually used up, consumer demand for these ... Read More
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Home Care in Bangladesh
... consumers, served predominantly by informal retail channels, are emerging as a key market segment. While brand development has been slow, local companies are gaining market share from established leaders like Unilever and R&B, with product ... Read More
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Home Care in Algeria
... being said, inflation was on a downward trajectory. However, value for money continued to be a key driver of sales, with consumers being highly price sensitive and availing of promotions and discounts as much as ... Read More
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Home Care in Argentina
... drastic devaluation of the Argentine peso, reducing its value by more than 50%. This caused the US dollar to double in price, further exacerbating the financial situation. While local production in the sector is essential, ... Read More
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Home Care in Chile
... after two years of historically high double-digit inflation rates, in line with the region. Following efforts by the central bank through interest rate hikes, inflation was brought under control. In 2024, year-on-year inflation was projected ... Read More
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Home Care in Bulgaria
... after experiencing exceptional growth in categories such as bleach and toilet care, spurred by heightened hygiene standards during the pandemic. Euromonitor International's Home Care in Bulgaria market report offers a comprehensive guide to the size ... Read More
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Home Care in Denmark
... price increases giving consumers some respite from the steep hikes during 2022 and 2023. Inflationary pressures subsided over 2024 with price growth returning to more normalised rates. That said, average prices in home care remained ... Read More
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Home Care in Israel
... to average unit price rises. Despite these increases, home care overall did not experience price inflation on the same scale as the broader local market. Notably, certain segments within home care - such as wipes, ... Read More
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Home Care in Hungary
... Major segments such as liquid fabric softeners, concentrated powder detergents, and other detergents lost popularity as consumers prioritised affordability, seeking discounted products or bulk packaging deals. On the plus side... Euromonitor International's Home Care in ... Read More
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