Margarine is a spread used for flavoring, baking, and cooking. It is most often used as a substitute for butter. Margarine is typically made by combining water and vegetable oils, such as soybean, corn, palm, canola, or olive oils. Ingredients like salt, colorings, and natural or artificial flavorings are sometimes added as well. Like other fats, margarine helps to improve the mouth feel and flavor in baked goods. Shortening is used to make crumbly pastry and other food products. It is used in baking to make products crumbly, flaky and tender. Shortening's job is to make doughs short. Thus, there is an increasing demand for margarine and shortening worldwide.
Market Dynamics:
Increasing demand for margarine and shortening, increasing demand or consumption of processed food products, increasing number bakeries, and rapid growth of the food and beverage industry are expected to propel the growth of the global margarine and shortening market.
For insistence, in March 2022, Adeka Corporation planned to launch Deli-PLANTS brand of new Plant-Based Foods that focuses on deliciousness and ease of use on the professional use markets. ADEKA launched the first four delicious products in this brand (highly concentrated oat milk, cheese cream, whipped cream, and margarine) to overturn the conventional wisdom about Plant-Based Foods (hereinafter ‘PBF’) in sequence.
2020Bunge Loders Croklaan (BLC) has officially unveiled its first shea processing plant in Africa, pegged as the largest of its kind on the continent. Located in Tema, Ghana, the new facility is a fully automated solvent fractionation plant that processes raw shea butter made from locally collected and crushed shea nuts.
Key features of the study:
- This report provides in-depth analysis of the global margarine and shortening market, and provides market size (US$ Bn) and compound annual growth rate (CAGR%) for the forecast period (2025–2032), considering 2024 as the base year.
- It elucidates potential revenue opportunities across different segments and explains attractive investment proposition matrices for this market
- This study also provides key insights about market drivers, restraints, opportunities, new product launches or approval, market trends, regional outlook, and competitive strategies adopted by key players.
- It profiles key players in the global margarine and shortening market based on the following parameters such as company highlights, products portfolio, key highlights, financial performance, and strategies
- Key companies covered as a part of this study include Vandemoortele, Kerry Group, Puratos Group, NMGK Group, AAK AB, Fuji Oil Co., Ltd., Cargill Incorporated, Upfield Holdings BV, Bunge Limited, Conagra Brands, Unilever, Wilmar International Ltd., Dairy Farmers of America, Richardson International Limited, and Archer Daniels Midland Company (ADM), among others.
- Insights from this report would allow marketers and the management authorities of the companies to make informed decisions regarding their future product launches, type up-gradation, market expansion, and marketing tactics
- Global margarine and shortening market report caters to various stakeholders in this industry including investors, suppliers, product manufacturers, distributors, new entrants, and financial analysts
- Stakeholders would have ease in decision-making through various strategy matrices used in analyzing the global margarine and shortening market
- By Product Type:
- Margarine
- Shortening
- By Source:
- Plant-based
- Animal-based
- By Form:
- Solid
- Liquid
- By Application:
- Baking and Pastry
- Cooking and Frying
- Spreads and Toppings
- Industrial
- By End User:
- Retail
- Food Service
- Industrial
- By Packaging:
- Tubs
- Sticks
- Bulk/Industrial Packaging
- By Distribution Channel:
- Supermarkets/Hypermarkets
- Convenience Stores
- Online Retail
- Foodservice Distributors
- By Region:
- North America
- Europe
- Asia Pacific
- Latin America
- Middle East & Africa
- Company Profiles:
- Vandemoortele
- Kerry Group
- Puratos Group
- NMGK Group
- AAK AB
- Fuji Oil Co., Ltd.
- Cargill Incorporated
- Upfield Holdings BV
- Bunge Limited
- Conagra Brands
- Unilever
- Wilmar International Ltd.
- Dairy Farmers of America
- Richardson International Limited
- Archer Daniels Midland Company (ADM)
- 1. Research Objectives and Assumptions
- Research Objectives
- Assumptions
- Abbreviations
- 2. Market Purview
- Report Description
- Market Definition and Scope
- Executive Summary
- Market Snippet, By Product Type
- Market Snippet, By Source
- Market Snippet, By Form
- Market Snippet, By Application
- Market Snippet, By End User
- Market Snippet, By Packaging
- Market Snippet, By Distribution Channel
- Market Snippet, By Region
- Coherent Opportunity Map (COM)
- 3. Market Dynamics, Regulations, and Trends Analysis
- Market Dynamics
- Increasing demand for margarine and shortening
- Growing consumption of functional meals and drinks
- Increasing consumption of processed food products
- Impact Analysis
- Key Highlights
- Regulatory Scenario
- Product Launches/Approvals
- PEST Analysis
- PORTER’s Analysis
- Merger and Acquisition Scenario
- 4. Global Margarine and Shortening Market – Impact of Coronavirus (COVID-19) Pandemic
- COVID-19 Epidemiology
- Supply Side and Demand Side Analysis
- Economic Impact
- 5. Global Margarine and Shortening Market, By Product Type, 2020-2032, (US$ Bn)
- Introduction
- Market Share Analysis, 2025 and 2032 (%)
- Y-o-Y Growth Analysis, 2021 - 2032
- Segment Trends
- Margarine
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2020-2032, (US$ Bn)
- Shortening
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2020-2032, (US$ Bn)
- 6. Global Margarine and Shortening Market, By Source, 2020-2032, (US$ Bn)
- Introduction
- Market Share Analysis, 2025 and 2032 (%)
- Y-o-Y Growth Analysis, 2021 - 2032
- Segment Trends
- Plant-based
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2020-2032, (US$ Bn)
- Animal-based
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2020-2032, (US$ Bn)
- 7. Global Margarine and Shortening Market, By Form, 2020-2032, (US$ Bn)
- Introduction
- Market Share Analysis, 2025 and 2032 (%)
- Y-o-Y Growth Analysis, 2021 - 2032
- Segment Trends
- Solid
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2020-2032, (US$ Bn)
- Liquid
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2020-2032, (US$ Bn)
- 8. Global Margarine and Shortening Market, By Application, 2020-2032, (US$ Bn)
- Introduction
- Market Share Analysis, 2025 and 2032 (%)
- Y-o-Y Growth Analysis, 2021 - 2032
- Segment Trends
- Baking and Pastry
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2020-2032, (US$ Bn)
- Cooking and Frying
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2020-2032, (US$ Bn)
- Spreads and Toppings
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2020-2032, (US$ Bn)
- Industrial
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2020-2032, (US$ Bn)
- 9. Global Margarine and Shortening Market, By End User, 2020-2032, (US$ Bn)
- Introduction
- Market Share Analysis, 2025 and 2032 (%)
- Y-o-Y Growth Analysis, 2021 - 2032
- Segment Trends
- Retail
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2020-2032, (US$ Bn)
- Food Service
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2020-2032, (US$ Bn)
- 10. Global Margarine and Shortening Market, By Packaging, 2020-2032, (US$ Bn)
- Introduction
- Market Share Analysis, 2025 and 2032 (%)
- Y-o-Y Growth Analysis, 2021 - 2032
- Segment Trends
- Tubs
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2020-2032, (US$ Bn)
- Sticks
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2020-2032, (US$ Bn)
- Bulk/Industrial Packaging
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2020-2032, (US$ Bn)
- 11. Global Margarine and Shortening Market, By Distribution Channel, 2020-2032, (US$ Bn)
- Introduction
- Market Share Analysis, 2025 and 2032 (%)
- Y-o-Y Growth Analysis, 2021 - 2032
- Segment Trends
- Supermarkets/Hypermarkets
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2020-2032, (US$ Bn)
- Convenience Stores
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2020-2032, (US$ Bn)
- Online Retail
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2020-2032, (US$ Bn)
- Foodservice Distributors
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2020-2032, (US$ Bn)
- 12. Global Margarine and Shortening Market, By Region, 2020-2032, (US$ Bn)
- Introduction
- Market Share Analysis, 2025 and 2032 (%)
- Y-o-Y Growth Analysis, 2021 - 2032
- Segment Trends
- North America
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, By Product Type, 2020-2032, (US$ Bn)
- Market Size and Forecast, and Y-o-Y Growth, By Source, 2020-2032, (US$ Bn)
- Market Size and Forecast, and Y-o-Y Growth, By Form, 2020-2032, (US$ Bn)
- Market Size and Forecast, and Y-o-Y Growth, By Application, 2020-2032, (US$ Bn)
- Market Size and Forecast, and Y-o-Y Growth, By End User, 2020-2032, (US$ Bn)
- Market Size and Forecast, and Y-o-Y Growth, By Packaging, 2020-2032, (US$ Bn)
- Market Size and Forecast, and Y-o-Y Growth, By Distribution Channel, 2020-2032, (US$ Bn)
- Market Size and Forecast, and Y-o-Y Growth, By Country, 2020-2032,(US$ Bn)
- U.S.
- Canada
- Europe
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, By Product Type, 2020-2032, (US$ Bn)
- Market Size and Forecast, and Y-o-Y Growth, By Source, 2020-2032, (US$ Bn)
- Market Size and Forecast, and Y-o-Y Growth, By Form, 2020-2032, (US$ Bn)
- Market Size and Forecast, and Y-o-Y Growth, By Application, 2020-2032, (US$ Bn)
- Market Size and Forecast, and Y-o-Y Growth, By End User, 2020-2032, (US$ Bn)
- Market Size and Forecast, and Y-o-Y Growth, By Packaging, 2020-2032, (US$ Bn)
- Market Size and Forecast, and Y-o-Y Growth, By Distribution Channel, 2020-2032, (US$ Bn)
- Market Size and Forecast, and Y-o-Y Growth, By Country, 2020-2032,(US$ Bn)
- Germany
- U.K
- Spain
- France
- Italy
- Russia
- Rest of Europe
- Asia Pacific
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, By Product Type, 2020-2032, (US$ Bn)
- Market Size and Forecast, and Y-o-Y Growth, By Source, 2020-2032, (US$ Bn)
- Market Size and Forecast, and Y-o-Y Growth, By Form, 2020-2032, (US$ Bn)
- Market Size and Forecast, and Y-o-Y Growth, By Application, 2020-2032, (US$ Bn)
- Market Size and Forecast, and Y-o-Y Growth, By End User, 2020-2032,( US$ Bn)
- Market Size and Forecast, and Y-o-Y Growth, By Packaging, 2020-2032, (US$ Bn)
- Market Size and Forecast, and Y-o-Y Growth, By Distribution Channel, 2020-2032, (US$ Bn)
- Market Size and Forecast, and Y-o-Y Growth, By Country, 2020-2032,(US$ Bn)
- China
- India
- Japan
- Australia
- South Korea
- ASEAN
- Rest of Asia Pacific
- Latin America
- Brazil
- Argentina
- Mexico
- Rest of Latin America
- Middle East & Africa
- GCC Countries
- Israel
- South Africa
- North Africa
- Central Africa
- Rest of Middle East
- 13. Competitive Landscape
- Vandemoortele
- Company Highlights
- Product Portfolio
- Key Developments
- Financial Performance
- Strategies
- Kerry Group
- Puratos Group
- NMGK Group
- AAK AB
- Fuji Oil Co., Ltd.
- Cargill Incorporated
- Upfield Holdings BV
- Bunge Limited
- Conagra Brands
- Unilever
- Wilmar International Ltd.
- Dairy Farmers of America
- Richardson International Limited
- Archer Daniels Midland Company (ADM)
- Analyst Views
- 14. Section
- Research Methodology
- About us
- *Browse 24 market data tables and 28 figures on Global Margarine and Shortening Market” - Global forecast to 2032
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