Digital Commerce Platform Market, By Business Model (Business to Consumer(B2C), Business to Business (B2B), Consumer to Business (C2B) and Consumer to Consumer (C2C)) By Deployment Model (On-premises, Software as a Service and Fully Managed), By Verticals

Digital Commerce Platform Market, By Business Model (Business to Consumer(B2C), Business to Business (B2B), Consumer to Business (C2B) and Consumer to Consumer (C2C)) By Deployment Model (On-premises, Software as a Service and Fully Managed), By Verticals (BFSI, Retail Communication, Airline + Travel and Others) , and by Region (North America, Latin America, Europe, APAC and Middle East & Africa) - Size, Share, Outlook, and Opportunity Analysis, 2019 - 2027

Digital commerce platform is a type of e-commerce platform used by organizations for selling and buying of goods and services over mobile networks, internet, and commerce infrastructure. There are different features of digital commerce platform such as analytics, customer service, content development and product description, research and development, social media, marketing, and promotions. The digital commerce platforms provides various method to sell digital products online includes business to business (B2B) software namely Google G Suite and Microsoft Office 365, products developed for Salesforce.com, consumer apps, etc. Growing penetration of new digital technologies and connected devices has increased the adoption of digital commerce platforms in the recent past.

Market Dynamics

Increasing demand for digital commerce platform from Asia Pacific is expected to boost growth of the global digital commerce platform market during the forecast period. Various organizations are using online digital platforms for buying and selling of good and services. Due to advancement in the technologies the digital platform provides easiest gateway for payment to the consumers. Increasing number of smartphones, tablets, and broadband connections is expected to support growth of the global digital commerce platform market in the near future. For instance, according to the GSM association in 2015, it is estimated that there are approximately 2 billion smartphone users in the market. In emerging countries such as India online sales are primarily driven by the growing adoption of a portable device.

Moreover, increased penetration of internet and adoption of smartphones are also increasing the demand of this market. Most of the companies are investing on digital channels as consumers are attracting towards online shopping more than offline shopping. For instance, according to the association for the video industry and ecosystem in Asia- Pacific, China is the largest subscription television TV market with 155.4 million subscribers globally.

Market Taxonomy

This report segments the global digital commerce platform market on the basis of by business model, deployment model, by verticals, and region. On the basis of business model, the global digital commerce platform market is segmented into business to consumer (B2C), business to business (B2B), consumer to business (C2B) and consumer to consumer (C2C). On the basis of deployment model, global digital commerce platform market is segmented into on-premises, software as a service and fully managed. On the basis of verticals, global digital commerce platform market is segmented into BFSI, retail communication, airline + travel and others. On the basis of region, global digital commerce platform market is segmented into North America, Latin America, Europe, APAC, Middle East and Africa.

Key features of the study:

• This report provides an in-depth analysis of the global digital commerce platform market and provides market size (US$ million) and compound annual growth rate (CAGR %) for the forecast period (2019-2027), considering 2018 as the base year
• It elucidates potential revenue opportunities across different segments and explains attractive investment proposition matrix for this market
• This study also provides key insights about market drivers, restraints, opportunities, new product launches or approval, regional outlook, and competitive strategy adopted by leading players
• It profiles leading players in the global digital commerce platform market based on the following parameters – regulatory landscape, company overview, financial performance, product portfolio, geographical presence, distribution strategies, key developments and strategies, and future plans
• Key companies covered in the global digital commerce platform market includes Magento, Inc., Elastic Path Software Inc., IBM Corporation, NetSuite Inc., Oracle Corporation, Salesforce, Apttus Corporation, Adobe, Inc., Hybris AG, CloudCraze Software LLC, Salesforce.com, Inc., Demandware, Inc., and Digital River, Inc.
• These key market players are focusing on collaboration strategy with other market leaders to innovate and launch new products to meet the increasing needs and requirements of consumers.
• Insights from this report would allow marketers and management authorities of companies to make informed decision regarding future product launches, technology upgradation, market expansion, and marketing tactics
• The global digital commerce platform market report caters to various stakeholders in this industry including investors, suppliers, distributors, new entrants, and financial analysts
• Stakeholders would have ease in decision-making through the various strategy matrices used in analyzing the global digital commerce platform market.

Detailed Segmentation:

1. Global Digital Commerce Platform Market, By Business Model

• Business to Consumer (B2C)
• Business to Business (B2B)
• Consumer to Business (C2B)
• Consumer to Consumer (C2C)

2. Global Digital Commerce Platform Market ,By Deployment Model

• On-premise
• Software as a Service
• Fully Managed

3. Global Digital Commerce Platform Market ,By Verticals

• BFSI
• Retail
• Communication
• Airline + Travel
• Others

4. Global Digital Commerce Platform Market ,By Region

• North America
• Latin America
• Europe
• APAC
• Middle East and Africa
• Company Profiles
• Magento, Inc.*
• Company Overview
• Product Portfolio
• Financial Performance
• Key Strategies
• Recent Developments
• Future Plans
• Elastic Path Software Inc.
• IBM Corporation
• NetSuite Inc.
• Oracle Corporation
• Salesforce
• Apttus Corporation
• Adobe, Inc.
• Hybris AG
• CloudCraze Software LLC
• Salesforce.com, Inc.
• Demandware, Inc.
• Digital River, Inc.

*Browse all the market data tables and figures on “Global Digital Commerce Platform Market - Forecast to 2027”