Hosiery in Portugal

Published by: Euromonitor International

Published: Nov. 13, 2012 - 35 Pages


Table of Contents

HOSIERY IN PORTUGAL
Euromonitor International
November 2012
LIST OF CONTENTS AND TABLES
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Hosiery by Category: Volume 2006-2011
Table 2 Sales of Hosiery by Category: Value 2006-2011
Table 3 Sales of Hosiery by Category: % Volume Growth 2006-2011
Table 4 Sales of Hosiery by Category: % Value Growth 2006-2011
Table 5 Hosiery Company Shares 2007-2011
Table 6 Hosiery Brand Shares 2008-2011
Table 7 Sales of Hosiery by Distribution Format: % Analysis 2006-2011
Table 8 Forecast Sales of Hosiery by Category: Volume 2011-2016
Table 9 Forecast Sales of Hosiery by Category: Value 2011-2016
Table 10 Forecast Sales of Hosiery by Category: % Volume Growth 2011-2016
Table 11 Forecast Sales of Hosiery by Category: % Value Growth 2011-2016
Adidas Portugal - Artigos Desporto SA in Apparel (portugal)
Strategic Direction
Key Facts
Summary 1 adidas Portugal - Artigos Desporto SA: Key Facts
Summary 2 adidas Portugal - Artigos Desporto SA: Operational Indicators
Company Background
Chart 1 adidas Portugal - Artigos Desporto SA: adidas in Lisbon
Production
Competitive Positioning
Summary 3 adidas Portugal - Artigos Desporto SA: Competitive Position 2011
Internet Strategy
Hennes & Mauritz, Lda in Apparel (portugal)
Strategic Direction
Key Facts
Summary 4 Hennes & Mauritz, Lda: Key Facts
Summary 5 Hennes & Mauritz, Lda: Operational Indicators
Company Background
Chart 2 Hennes & Mauritz, Lda: H&M in Lisbon
Production
Competitive Positioning
Summary 6 Hennes & Mauritz, Lda: Competitive Position 2011
Internet Strategy
Levi Strauss España SA in Apparel (portugal)
Strategic Direction
Key Facts
Summary 7 Levi Strauss España SA: Key Facts
Summary 8 Levi Strauss España SA: Operational Indicators
Company Background
Chart 3 Levi Strauss España SA: Levi Strauss in Lisbon
Production
Competitive Positioning
Summary 9 Levi Strauss España SA: Competitive Position 2011
Internet Strategy
Nike Portugal SA in Apparel (portugal)
Strategic Direction
Key Facts
Summary 10 Nike Portugal SA: Key Facts
Summary 11 Nike Portugal SA: Operational Indicators
Company Background
Chart 4 Nike Portugal SA: Nike in Lisbon
Production
Competitive Positioning
Summary 12 Nike Portugal SA: Competitive Position 2011
Internet Strategy
Executive Summary
Economic Outlook Affects Portuguese Consumer Purchasing Power
Footwear Displays Better Performance Than Clothing
Decreasing Brand Loyalty Tendency
E-commerce Shows Strong Performance
Adverse Forecast Period Ahead for Apparel
Key Trends and Developments
Economic Volatility Affects Apparel
Crisis Creates Opportunities in Competitive Landscape
Cotton Prices and External Factors Affect Price Evolution
Increasing Importance of E-commerce in Portuguese Apparel
Innovation and Sustainability Crucial To the Development of Apparel
Publicity and Other Campaigns Sustain Sportswear in Portugal
Market Data
Table 12 Sales of Apparel by Category: Volume 2006-2011
Table 13 Sales of Apparel by Category: Value 2006-2011
Table 14 Sales of Apparel by Category: % Volume Growth 2006-2011
Table 15 Sales of Apparel by Category: % Value Growth 2006-2011
Table 16 Apparel Company Shares 2007-2011
Table 17 Apparel Brand Shares 2008-2011
Table 18 Sales of Apparel by Distribution Format: % Analysis 2006-2011
Table 19 Sales of Apparel by Category and Distribution Format: % Analysis 2011
Table 20 Sales of Clothing by Category and Distribution Format: % Analysis 2011
Table 21 Forecast Sales of Apparel by Category: Volume 2011-2016
Table 22 Forecast Sales of Apparel by Category: Value 2011-2016
Table 23 Forecast Sales of Apparel by Category: % Volume Growth 2011-2016
Table 24 Forecast Sales of Apparel by Category: % Value Growth 2011-2016
Definitions
Sources
Summary 13 Research Sources

Abstract

The consumer tendency to purchase cheaper products was also felt in hosiery. In order to cope with the adverse financial climate, consumers chose to wait for promotional periods or other campaigns to purchase certain products that can be used throughout the year, as is the case with most of this category’s products. This dictated a general decrease in average unit price in hosiery such as socks and tights.

Euromonitor International's Hosiery in Portugal report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2007-2011 and analysis by distribution format allowing you to identify the sectors driving growth. It identifies the leading companies, leading brands, and offers strategic analysis of key factors influencing the market. Forecasts to 2016 illustrate how the market is set to change.

Product coverage: Other Hosiery, Socks, Tights.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Hosiery market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

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