Vitamins and Dietary Supplements in Egypt

Published by: Euromonitor International

Published: Nov. 2, 2012 - 35 Pages


Table of Contents

VITAMINS AND DIETARY SUPPLEMENTS IN EGYPT
Euromonitor International
November 2012
LIST OF CONTENTS AND TABLES
Headlines
Trends
Vitamins
Dietary Supplements
Competitive Landscape
Prospects
Category Data
Table 1 Table11 Dietary Supplements: Brand Ranking by Positioning 2011
Table 2 Sales of Vitamins and Dietary Supplements by Category: Value 2006-2011
Table 3 Sales of Vitamins and Dietary Supplements by Category: % Value Growth 2006-2011
Table 4 Dietary Supplements by Positioning 2006-2011
Table 5 Vitamins and Dietary Supplements Company Shares by Value 2007-2011
Table 6 Vitamins and Dietary Supplements Brand Shares by Value 2008-2011
Table 7 Vitamins Brand Shares by Value 2008-2011
Table 8 Dietary Supplements Brand Shares by Value 2008-2011
Table 9 Forecast Sales of Vitamins and Dietary Supplements by Category: Value 2011-2016
Table 10 Forecast Sales of Vitamins and Dietary Supplements by Category: % Value Growth 2011-2016
Amoun Pharmaceutical Industry Co in Consumer Health (egypt)
Strategic Direction
Key Facts
Summary 1 Amoun Pharmaceutical Industry Co: Key Facts
Company Background
Production
Competitive Positioning
Summary 2 Amoun Pharmaceutical Industry Co: Competitive Position 2011
Egyptian International Pharmaceutical Industries Co Sae (eipico) in Consumer Health (egypt)
Strategic Direction
Key Facts
Summary 3 Egyptian International Pharmaceutical Industries Co SAE (EIPICO): Key Facts
Summary 4 Egyptian International Pharmaceutical Industries Co SAE (EIPICO): Operational Indicators
Company Background
Production
Competitive Positioning
Summary 5 Egyptian International Pharmaceutical Industries Co SAE (EIPICO): Competitive Position 2011
Pharco Pharmaceuticals in Consumer Health (egypt)
Strategic Direction
Key Facts
Summary 6 Pharco Pharmaceuticals: Key Facts
Company Background
Production
Competitive Positioning
Summary 7 Pharco Pharmaceuticals: Competitive Position 2011
Executive Summary
Growth Boosted by Emergent Mid-income Group
Sales Hindered by Legislative Environment and Limited Distribution
Price Controls and 2011 Revolution Also Impact Growth
Domestic Players Continue To Lead
Health-awareness To Drive Growth in Forecast Period
Key Trends and Developments
Lack of Differentiation Between Otc, Rx and Utc Sales
Strong Competition From Herbal/traditional Products
Internet Retailing Offers An Alternative To Chemists/pharmacies
Revolution Has Little Impact on Sales Thanks To Emerging Mid-income Group
Market Indicators
Table 11 Consumer Expenditure on Health Goods and Medical Services 2006-2011
Table 12 Life Expectancy at Birth 2006-2011
Market Data
Table 13 Sales of Consumer Health by Category: Value 2006-2011
Table 14 Sales of Consumer Health by Category: % Value Growth 2006-2011
Table 15 Consumer Health Company Shares 2007-2011
Table 16 Consumer Health Brand Shares 2008-2011
Table 17 Sales of Consumer Health by Distribution Format: % Analysis 2006-2011
Table 18 Sales of Consumer Health by Category and Distribution Format: % Analysis 2011
Table 19 Forecast Sales of Consumer Health by Category: Value 2011-2016
Table 20 Forecast Sales of Consumer Health by Category: % Value Growth 2011-2016
Appendix
OTC Registration and Classification
Vitamins and Dietary Supplements Registration and Classification
Self-medication/self-care and Preventative Medicine
Switches
Definitions
Sources
Summary 8 Research Sources

Abstract

There was a growing interest in health and wellness in Egypt during the review period, with urban mid- and high-income consumers in particular becoming more proactive in improving their health. This trend was particularly strong among women. Consumers became increasingly aware of nutrients such as vitamin B and calcium thanks to media coverage and word-of-mouth recommendations, with many of those who began to take vitamins and dietary supplements urging their friends and family to do likewise.

Euromonitor International's Vitamins and Dietary Supplements in Egypt report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2007-2011, allowing you to identify the sectors driving growth. Forecasts to 2016 illustrate how the market is set to change.

Product coverage: Dietary Supplements, Paediatric Vitamins and Dietary Supplements, Tonics and Bottled Nutritive Drinks, Vitamins.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Vitamins and Dietary Supplements market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

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