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Hosiery in Austria

Publisher Euromonitor International
Published Feb 09, 2026
Length 25 Pages
SKU # EP20884007

Description

The Austrian hosiery market experienced a 2% decline in retail volume sales in 2025, affected by economic challenges and heightened price sensitivity, while inflation helped drive current value growth of 2% in the same year. Further positive current value growth is expected over the forecast period, driven by consumer demand for functional and sustainable products. Non-sheer hosiery remains the dominant category, thanks to its versatility and comfort. Brands that focus on sustainability, inclusi...

Euromonitor International's Hosiery in Austria report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2021-2025 and analysis by distribution format allowing you to identify the sectors driving growth. It identifies the leading companies, leading brands, and offers strategic analysis of key factors influencing the market. Forecasts to 2030 illustrate how the market is set to change.

Product coverage: Non-Sheer Hosiery, Sheer Hosiery.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Hosiery market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

25 Pages
Hosiery in Austria
Euromonitor International
February 2026
List Of Contents And Tables
HOSIERY IN AUSTRIA
KEY DATA FINDINGS
2025 DEVELOPMENTS
Economic challenges and heightened price sensitivity drive down volume sales
CHART 1 Key Trends 2025
CHART 2 Analyst Insight
INDUSTRY PERFORMANCE
Consumers cut back on hosiery as economic challenges persist
Non-sheer hosiery dominates market share due to its versatility
Sustainability and comfort driving current value growth in sheer hosiery
WHAT’S NEXT?
Consumers drive demand for functional and sustainable hosiery
Non-sheer hosiery maintains dominance with growing private label share
Influencer collaborations and sustainability to shape hosiery future
COMPETITIVE LANDSCAPE
H&M and Calzedonia continue to lead as market polarisation intensifies
CHART 3 Calzedonia Offers Fashion-Forward Hosiery at Accessible Prices
Opportunities emerge for businesses in a polarised market
CHANNELS
Physical stores remain the preferred choice for hosiery purchases
Supermarkets and discounters gain popularity for hosiery sales
Retail e-commerce continues to grow in the hosiery market
PRODUCTS
Sustainability and inclusivity drive hosiery innovation
Bio-based materials and inclusive designs lead product innovation
Innovative products drive business growth and competitiveness
COUNTRY REPORTS DISCLAIMER
CHART 4 Key Trends 2025
CHART 5 Analyst Insight
CHART 6 H&M Atelier is the Latest Attempt by H&M to Diversify its Menswear Range
CHART 7 The Zalando Assistant – More Personal and Smarter
CHART 8 New Company Solk Launches a Bio-Circular Sneaker
CHART 9 Real GDP Growth and Inflation 2020-2030
CHART 10 PEST Analysis in Austria 2025
CHART 11 Key Insights on Consumers in Austria 2025
CHART 12 Consumer Landscape in Austria 2025
APPAREL AND FOOTWEAR IN AUSTRIA
EXECUTIVE SUMMARY
Apparel and footwear in Austria sees cautious consumer spending due to economic uncertainty
KEY DATA FINDINGS
INDUSTRY PERFORMANCE
Consumers prioritise sustainability and value in Austrian apparel and footwear
Largest and fastest-growing categories drive market dynamics
Sustainability and circular fashion models shaping the Austrian apparel and footwear industry
WHAT’S NEXT?
Brands leveraging tech-driven solutions to meet evolving demands
Sustainability and digital innovation will drive growth in key categories
Circular fashion models will continue gaining traction as sustainability concerns rise
COMPETITIVE LANDSCAPE
Leading brands maintain their positions through omnichannel strategies
Emerging players and product launches reshape competitive dynamics
CHANNELS
Physical stores remain dominant despite e-commerce growth
Retail e-commerce drives growth with AI-powered innovations
Continued polarisation and e-commerce expansion expected to be seen
PRODUCTS
Sustainability drives product innovation with eco-friendly materials
Business impact of sustainable innovations is significant
ECONOMIC CONTEXT
CONSUMER CONTEXT
COUNTRY REPORTS DISCLAIMER
SOURCES
Summary 1 Research Sources

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