Vitamins and Dietary Supplements in Malaysia

Published by: Euromonitor International

Published: May. 3, 2012 - 30 Pages


Table of Contents

VITAMINS AND DIETARY SUPPLEMENTS IN MALAYSIA
Euromonitor International
May 2012
LIST OF CONTENTS AND TABLES
Headlines
Trends
Vitamins
Dietary Supplements
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Vitamins and Dietary Supplements by Category: Value 2006-2011
Table 2 Sales of Vitamins and Dietary Supplements by Category: % Value Growth 2006-2011
Table 3 Dietary Supplements by Positioning 2006-2011
Table 4 Vitamins and Dietary Supplements Company Shares by Value 2007-2011
Table 5 Vitamins and Dietary Supplements Brand Shares by Value 2008-2011
Table 6 Vitamins Brand Shares by Value 2008-2011
Table 7 Dietary Supplements Brand Shares by Value 2008-2011
Table 8 Forecast Sales of Vitamins and Dietary Supplements by Category: Value 2011-2016
Table 9 Forecast Sales of Vitamins and Dietary Supplements by Category: % Value Growth 2011-2016
Summary 1 Dietary Supplements: Brand Ranking by Positioning 2011
Total Health Concept Sdn Bhd in Consumer Health (malaysia)
Strategic Direction
Key Facts
Summary 2 Total Health Concept Sdn Bhd: Key Facts
Company Background
Production
Competitive Positioning
Summary 3 Total Health Concept Sdn Bhd: Competitive Position 2011
Executive Summary
Consumer Health Gained Positively in 2011
Consumers Were Increasingly Health and Image Conscious
International Players Dominate Consumer Health
Direct Selling Retained Its Dominance in Consumer Health
Consumer Health Expected To Gain Positively
Key Trends and Developments
Positive Economic Conditions in 2011 Benefitted Consumer Health
Changing Demographics Spurred Performance of Consumer Health
Anti-smoking Moves Heightened in 2011
Private Label Remained Negligible in Consumer Health
Strong Challenges for Domestic Players Remained
Market Indicators
Table 10 Consumer Expenditure on Health Goods and Medical Services 2006-2011
Table 11 Life Expectancy at Birth 2006-2011
Market Data
Table 12 Sales of Consumer Health by Category: Value 2006-2011
Table 13 Sales of Consumer Health by Category: % Value Growth 2006-2011
Table 14 Consumer Health Company Shares 2007-2011
Table 15 Consumer Health Brand Shares 2008-2011
Table 16 Penetration of Private Label by Category 2006-2011
Table 17 Sales of Consumer Health by Distribution Format: % Analysis 2006-2011
Table 18 Sales of Consumer Health by Category and Distribution Format: % Analysis 2011
Table 19 Forecast Sales of Consumer Health by Category: Value 2011-2016
Table 20 Forecast Sales of Consumer Health by Category: % Value Growth 2011-2016
Appendix
OTC Registration and Classification
Vitamins and Dietary Supplements Registration and Classification
Self-medication/self-care and Preventative Medicine
Switches
Sources
Summary 4 Research Sources

Abstract

Following the various health epidemics towards the end of the review period, such as H1N1 in 2010, consumers were increasingly health conscious and willing to invest in vitamins and dietary supplements to improve their immune system. Furthermore, the government was keen, through various education campaigns, to promote healthy lifestyles, making consumers more reliant on vitamins and dietary supplements to enhance their nutritional intake.

Euromonitor International's Vitamins and Dietary Supplements in Malaysia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2007-2011, allowing you to identify the sectors driving growth. Forecasts to 2016 illustrate how the market is set to change.

Product coverage: Dietary Supplements, Paediatric Vitamins and Dietary Supplements, Tonics and Bottled Nutritive Drinks, Vitamins.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Vitamins and Dietary Supplements market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

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