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Hosiery in Hungary

Publisher Euromonitor International
Published Feb 11, 2026
Length 24 Pages
SKU # EP20883938

Description

In 2025, the demand for hosiery in Hungary fell, although retail current value sales rose strongly. This divergence indicated the impact of inflation and changing consumer behaviour, with non-sheer outperforming sheer in hosiery. The market is driven by lifestyle specialisation, with the demand for compression hosiery, sports-specific socks and maternity sheer hosiery on the rise. Non-sheer hosiery is also driven by the demand for advanced materials and comfort. Brands can succeed by offering pr...

Euromonitor International's Hosiery in Hungary report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2021-2025 and analysis by distribution format allowing you to identify the sectors driving growth. It identifies the leading companies, leading brands, and offers strategic analysis of key factors influencing the market. Forecasts to 2030 illustrate how the market is set to change.

Product coverage: Non-Sheer Hosiery, Sheer Hosiery.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Hosiery market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

24 Pages
Hosiery in Hungary
Euromonitor International
February 2026
List Of Contents And Tables
HOSIERY IN HUNGARY
KEY DATA FINDINGS
2025 DEVELOPMENTS
Non-sheer drives the momentum in hosiery
CHART 1 Key Trends 2025
INDUSTRY PERFORMANCE
Premium and budget segments see sales through differentiation
Lifestyle-driven demand boosts compression and sports hosiery sales
CHART 2 The Spread of Compression Socks Brings Medical-Grade Support to Ageing Population
CHART 3 All Styles, All Needs, One Aisle
Tariffs and supply chain issues drive downshifting in consumer spending
CHART 4 Tariffs Push Shoppers Towards Downshifting
WHAT’S NEXT?
Consumers to drive growth through lifestyle and comfort demands
Sheer hosiery to continue to lose traction
Advanced materials to drive growth in non-sheer hosiery
COMPETITIVE LANDSCAPE
Calzedonia maintains lead through strong brand recognition but Pepkor intensifies the competition
Emerging players and product launches drive market opportunities
CHANNELS
Offline apparel specialists dominate hosiery sales
Jack & Jones gains popularity online
COUNTRY REPORTS DISCLAIMER
CHART 5 Key Trends 2025
CHART 6 Analyst Insight
CHART 7 Capsule Collections & Social-Native Storytelling
CHART 8 Batz's Fashion-Forward Ortho Sport Sandals Elevate Functional Footwear
CHART 9 Nike Rise Concept Store in Budapest, Blending Digital Innovation and Community
CHART 10 Real GDP Growth and Inflation 2020-2030
CHART 11 PEST Analysis in Hungary 2025
CHART 12 Key Insights on Consumers in Hungary 2025
CHART 13 Consumer Landscape in Hungary 2025
APPAREL AND FOOTWEAR IN HUNGARY
EXECUTIVE SUMMARY
Apparel and footwear retains attractiveness
KEY DATA FINDINGS
INDUSTRY PERFORMANCE
Premiumisation and downtrading drive sales amidst economic pressures
Lifestyle specialties exert a growing influence on apparel and footwear
Innovative retail experiences fuel dynamic growth in sportswear
WHAT’S NEXT?
Consumers driving polarisation with premium or budget choices
Apparel to maintain largest share as sportswear remains a key growth driver
Digital channels and social media to help shape consumer choices
COMPETITIVE LANDSCAPE
Strong strategic moves to stay ahead of an intensifying field
Emerging players reshape the competitive landscape
CHANNELS
Specialist retailers underpin retail offline’s dominance
Retail e-commerce grows as consumers seek convenience
ECONOMIC CONTEXT
CONSUMER CONTEXT
COUNTRY REPORTS DISCLAIMER
SOURCES
Summary 1 Research Sources

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