Anywhere Consumer: 2007 US Teens and Technology Survey

Published by: Yankee Group

Published: Apr. 9, 2007 - 2 Pages

Table of Contents

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Abstract

The Yankee Group Anywhere Consumer: 2007 US Teens and Technology Survey provides an in-depth view of the current and future mobile phone and internet usage patterns of teenagers aged 13- to 17-years old. In addition, the survey provides insight into how PC behaviors will evolve on the mobile phone. Specific topics covered include:

• Prepaid/hybrid and postpaid metrics
• Current usage and spending for mobile data services and future interest
• Preferences for handset features
• Future usage intentions of teens who do not currently own or use a mobile phone
• Usage of Web 2.0 activities

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