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Strategic Analysis of the Asia Pacific Omega-3 and Omega-6 PUFA Ingredients MarketsPublished by: Frost & Sullivan Published: Nov. 9, 2006 Table of Contents
1. Market Overview 1. Introduction 2. Scope 2. Summary of Major Findings 1. Market Growth and Opportunities 2. Market Drivers and Restraints 3. Competitive Analysis 4. Recommendations and Conclusions 2. Introduction to the Industry 1. Market Overview and Definitions 1. Introduction 2. Industry Developments 2. Industry Structure 1. Structure of the Industry 3. Legislation 1. Nutritional Guidelines 2. Industry Legislative Issues 4. Exchange Rates 1. Exchange Rates 3. Industry Challenges and Strategic Recommendations 1. Industry Challenges 1. Challenges Faced by the Industry 2. Strategic Recommendations 1. SWOT Analysis 2. Strategic Recommendations 4. Strategic Analysis of the Total Asia Pacific Omega-3 and Omega-6 PUFA Ingredients Market 1. Market Overview and Definitions 1. Introduction 2. Research Scope 2. Forecasts and Trends 1. Market Drivers a. Increased Media Coverage Increases Usage of Omega-3 Fortified Products b. Increased Usage of Omega-3 Products Globally Drives Market Growth c. Strong Scientific Evidence Backing the Health Benefits of Omega-3 Increases Usage d. Improved Sensory Profile Promotes Diverse Application Usage of Omega-3 e. Higher Purchasing Power of Consumers Spurs Market Demand for Omega-3 Products f. Increasing Trend toward Preventative Health Stimulates the Omega-3 and Omega-6 PUFA Ingredients Market 2. Market Restraints a. Price-driven Market Restraining Revenue Growth b. Consumer Resistance to Omega-3 Fortified Products c. Lack of Initiative by Manufacturers to Innovate and Introduce Omega-3 Fortified Foods d. Unclear Legislation as well as Lack of Harmonized Regulatory Frameworks Limit Product Introduction Across Countries e. Low Consumer Understanding of 'Good' Fats f. High Cost of Adding Omega-3 PUFAs into Food Products 3. Market Engineering Measurement Analysis 4. Unit Shipment and Revenue Forecasts 5. Pricing Trends 6. Application Analysis 7. Geographic Analysis 3. Competitive Analysis 1. Competitive Structure 2. Alliances and Joint Ventures 3. Mergers and Acquisitions 4. Major Suppliers 5. Strategic Analysis of the Asia Pacific Omega-3 PUFA Marine Oil Market 1. Market Overview and Definitions 1. Introduction 2. Forecasts and Trends 1. Market Drivers 2. Market Restraints 3. Market Engineering Measurement Analysis 4. Unit Shipment and Revenue Forecasts 5. Pricing Trends 3. Competitive Analysis 1. Competitive Structure 2. Market Share Analysis 6. Strategic Analysis of the Asia Pacific Omega-3 PUFA Algae Oil Market 1. Market Overview and Definitions 1. Introduction 2. Forecasts and Trends 1. Market Drivers 2. Market Restraints 3. Market Engineering Measurement Analysis 4. Unit Shipment and Revenue Forecasts 5. Pricing Trends 3. Competitive Analysis 1. Competitive Structure 2. Market Share Analysis 7. Strategic Analysis of the Asia Pacific Omega-3 PUFA Flaxseed Oil Market 1. Market Overview and Definitions 1. Introduction 2. Forecasts and Trends 1. Market Drivers 2. Market Restraints 3. Market Engineering Measurement Analysis 4. Unit Shipment and Revenue Forecasts 5. Pricing Trends 3. Competitive Analysis 1. Competitive Structure 2. Market Share Analysis 8. Strategic Analysis of the Asia Pacific Omega-6 PUFA Ingredients Market 1. Market Overview and Definitions 1. Introduction 2. Market Trends 1. Market Drivers 2. Market Restraints 3. Pricing Trends 3. Competitive Analysis 1. Competitive Structure 9. Database of Key Industry Participants 1. Key Industry Participants 1. Manufacturers and Distributors 10. Appendix 1. Decision Support Databases 1. Total Population 2. Nominal GDP 3. Prevalence of Arthritis 4. Prevalence of Coronary Heart Disease 5. Prevalence of Alzheimer's Disease 6. Mortality Due to Alzheimer's Disease 7. Fish Body and Liver Oil Production 2. Glossary of Terms 1. Glossary 3. List of Abbreviations 1. Abbreviations List of Figures Chapter 2 Chapter3 Chapter 4 Chapter 5 Chapter 6 Chapter 7 Chapter 8 AbstractThis research service investigates the Asia Pacific Omega-3 and Omega-6 PUFA Ingredients market between 2002 and 2012. The study is segmented by the following ingredient sources: Marine oils, Algae oils, Flaxseed oil. The Omega-6 PUFA section of the study provides a brief market overview only and does not provide ingredient forecasts. Several applications of Omega-3 and Omega-6 PUFA ingredients were investigated in the study. The end-user segments include: nutritional supplements, functional foods and beverages, infant formula, and pet food.Research Overview This Frost & Sullivan research service titled Strategic Analysis of the Asia Pacific Omega-3 and Omega-6 PUFA Ingredients Markets provides a complete analysis of key market drivers, trends and restraints impacting Asian participants. It also includes an analysis of revenues and volume estimates in the total omega-3 PUFA market. Omega-6 PUFA ingredients have been discussed on a qualitative basis. In this research, Frost & Sullivan's expert analysts thoroughly examine the following markets: omega-3 PUFA marine oil, omega-3 PUFA algae oil, omega-3 PUFA flaxseed oil, omega-6 PUFA ingredients. Market Sectors Expert Frost & Sullivan analysts thoroughly examine the following market sectors in this research:
The following technology is covered in this research:
Increased Consumer Awareness Drives Consumption of Omega-3 PUFA Ingredients Increased media coverage of omega-3, highlighting its numerous health benefits and supporting scientific evidence is increasing overall consumer awareness of the ingredient. The consumption of omega-3 is directly linked to numerous health-related issues. The World Health Organisation (WHO) has stated that about 80.0 percent of cardiovascular disease (CVD) deaths take place in low and middle-income countries. Further, it is estimated that by the year 2010, CVD will be the leading cause of death in developing countries. As the consumption of unsaturated fats has been found to reduce overall cholesterol and heart diseases, the Asia Pacific omega-3 and omega-6 polyunsaturated fatty acids (PUFA) ingredients markets are expected to witness significant growth. "The case for omega-3 consumption is growing stronger in Asia," notes the analyst of this research service. "Mainstream media such as the television, radio, print and the Internet have been platforms on which the importance of including omega-3 in one's diet has been underlined repeatedly." Variations in Legislation and Absence of RDI Guidelines Restrain Market Growth Despite the potential of the market, unclear or inadequate legislation related to omega-3 in most major Asian markets, coupled with the lack of consumer understanding on the nature and action of ‘good fats’ continues to restrain market growth. Due to the wide variation in regulatory and legislative procedures in the Asian region, manufacturers and suppliers are faced with difficulties in promoting their products. "In Asia, both, Australia/New Zealand and Japan have established a recommended dietary intake (RDI) level of eicosapentaenoic acid (EPA) and docosahexaenoic acid (DHA) at levels of between 0.3 and 0.5 grams per day," explains the analyst. "Nutritional authorities in Australia have advised women to consume at least 430mg and recommended the consumption of at least 610mg of omega-3 fatty acids for men, to reduce the risk of chronic disease. With the exception of the above-mentioned countries, there is no legislation or RDI guideline for omega-3 PUFA consumption in other Asian countries." Few people actually understand and appreciate the health benefits of these ingredients. Typically, countries such as Australia, New Zealand and Japan have higher awareness of omega-3, in comparison to other Asian countries. While consumer awareness is increasing in China and other Southeast Asian countries, low awareness levels continue to prevail in India, the Philippines and Thailand. In this scenario, educating consumers and opinion leaders on the importance of omega-3 will prove beneficial. Besides, omega-3 PUFA ingredient manufacturing companies will need to identify other growth avenues. Focusing on niche segments and entering into strategic tie-ups/alliances can be useful strategies to garner increased market share. Get Full Details About This Report >> |
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