Morocco Wine

In Morocco, RTDs appeal to young urban professionals and tourists but lack deep penetration across the broader market. Consumers often view RTDs as expensive for the quantity offered, especially compared to beer. RTDs are still largely occasion-led beverages and do not form part of regular at-home c ...

Wine in Morocco has an aspirational image among locals with many perceiving it as a drink for special occasions. Retail volume sales were steady in 2024, supported by foreign tourists, although price sensitivity continued to weigh on local consumer demand. Wine is widely consumed by tourists visitin ...

Alcoholic Drinks in Morocco Morocco’s economy has come under pressure in recent years, with drought causing issues for agriculture and reducing local wine production significantly in 2022. The war in Ukraine continued to leave its impact with energy and raw material prices still elevated and Morocco ...

Wine in Morocco Wine in Morocco saw modest volume growth in 2023, with demand supported by the rise in foreign tourist arrivals. The country’s success at the 2022 FIFA World Cup in Qatar had a noticeable impact on tourism, by attracting more travellers to the country. Wine is widely consumed by tour ...

Morocco Beverages Consumption Trends and Forecasts Tracker, Q2 2023 Summary GlobalData’s Morocco Quarterly Beverage Tracker Q2-23 covering soft drinks, dairy drinks, hot drinks and alcoholic drinks is an essential tool for keeping up-to-date with the latest industry performance and developments on a ...

Morocco Beverages Market Outlook (2016-2027) The report offers the most up-to-date industry data on the actual market situation, and future outlook of the beverages market in Morocco . The research includes historic data from 2016 to 2022 and forecasts until 2027 which makes the report an invaluable ...