Morocco Audio Equipment

Sales of home audio and cinema have seen a decline in retail volume terms in 2025 as many product categories such as traditional speakers lost out to wireless variants which are cheaper, much smaller and portable. Consumers have largely migrated towards wireless variants as these are more convenient ...

Sales of in-car entertainment have been declining in retail volume terms in 2025, with in-car speakers being the only category to register growth. Sales of other products such as in-car navigation systems have suffered from consumers switching to the use of mobile phone applications for navigating, ...

Wireless headphones has continued to post strong growth in 2025 in retail volume terms which is in part thanks to the increasing product variety on the market. Wireless headbands and TWS earbuds continue to dominate sales with wireless earphones disappearing from the market. TWS earbuds account for ...

The Moroccan Smart Speakers Market Report Description This report presents a comprehensive overview of the Moroccan smart speakers market, the effect of recent high-impact world events on it, and a forecast for the market development in the medium term. The report provides a strategic analysis of th ...

The Moroccan Speakers Industry Report Description This report presents an overview of the Moroccan speakers industry for the period 2020-2024, the effect of recent high-impact world events on it, and a forecast for the industry development in the medium term (2025F-2030F). It is a comprehensive indu ...

The Moroccan Headphones Market Report Description This report presents a comprehensive overview of the Moroccan headphones market, the effect of recent high-impact world events on it, and a forecast for the market development in the medium term. The report provides a strategic analysis of the headph ...

Home Audio and Cinema in Morocco Although the overall demand for home audio and cinema systems is expected to see little to no growth in retail volume terms in 2024, certain devices such as soundbars prove to be an exception. They continue to sell well and are seen as an affordable upgrade to enhanc ...

In-Car Entertainment in Morocco In-car entertainment is expected to register further volume decline in Morocco in 2024, with in-car navigation in particular performing badly. There is growing obsolescence, as new cars come equipped with integrated in-car entertainment, reducing the need for separate ...

Headphones in Morocco Headphones in Morocco is expected to register positive volume growth. This growth is expected to be driven by TWS earbuds, which is still an immature segment, with relatively low penetration. Consumers see TWS earbuds as providing a high quality sound, reliable signal and also ...

Headphones in Morocco Headphones is expected to register slight volume growth, largely driven by healthy volume growth in TWS earbuds, which is by far the best seller in headphones. Wireless headbands and wireless earphones are both expected to register volume declines. Sales of headbands are slow d ...