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K-12 Technology Tools & Trends 2012

K-12 Technology Tools & Trends 2012 provides crucial business intelligence on the expanding use of technology tools in U.S. schools. The tools discussed in the report are interactive whiteboards (IWBs), projectors, document cameras, desktop computers, laptop/netbook computers, tablet computers/iPads, ereaders, MP3 players/iPods, smartphones and student response systems/clickers.


For this report, Simba Information partnered with the education market research firm MCH Strategic Data on an Internet survey to gather information on how schools currently use technology tools and their future plans to implement them.

The results of the survey are bolstered by in-depth interviews, case studies and the insight of Simba Information analysts to examine the current impact technology on curriculum and instruction, as well as what educators envision for the future.

Topics include:

  • What technology tools are being deployed in the classroom;
  • How much time is spent using technology tools during the school day;
  • Where the digital curriculum being used with technology tools comes from;
  • What factors influence purchasing decisions of tools and curriculum;
  • Funding environment and primary sources for technology spending in schools;
  • Technology initiatives that offer students 24/7 access;
  • Technology initiatives that allow students to bring their own devices to school.


InteractiveWhiteboards Used in 29.5% of Classrooms for at least 5.1 Hours a Day: SimbaInformation

Stamford, CT - April 16, 2012 --Publishingforecast firm Simba Information revealed interactivewhiteboards (IWBs) were used in 29.5% of K-12 classrooms for at least 5.1hours a day. In a recent report by the publisher, IWBs were found to have themost penetration of any recent tech device, with an average usage of over 70%in all major subject areas in elementary schools.

IWBs were reported to have had a significant impact on studentachievement by 60.7% of respondents in an MCH Strategic Data survey. Accordingto the report, almost as many teachers reported using IWBs  for more than 5.1 hours a day as those whoreported using them for less than 3 hours a day.

"The biggest difference between our 2009 study and this report isthe increased use of technology in the classroom,"said Kathy Mickey, senior analyst for Simba Information. "It's becoming anorm that devices are used throughout the school day."

IWBs are being used in all major subject areas, with the highest use inmathematics followed by reading/ELA, according to the report. IWBs are theleading new device and have become a tool for connecting educators to other newdevices, such as clickers, tablets, smartphones, MP3 players and others. Theyare followed by desktop computers, laptops and projectors which have beenaround in schools much longer.

"Interactive Whiteboards have become a fixture in classrooms andare being used more by educators," said Mickey. "They have helpedspur the use of a spectrum of devices by enabling users to gain comfort withtechnology."

The Simba Information report, "K-12Tech Tools and Trends 2012," is built around an MCH Strategic Datasurvey sent out to school district educators, administrators and technology directorswho are responsible for implementing technology in the classroom. The report coversa plethora of devices, including interactive whiteboards, projectors, documentcameras, desktop computers, laptop/netbook computers, tablet computers/iPads, eReaders,MP3 players/iPods, smartphones and student response systems/clickers.  It reveals which technology tools are beingdeployed in the classroom, how much time is spent using them, and where thedigital curriculum being used comes from. It also gives an insider's look atthe funding environment and the factors influencing purchasing decisions.

  • Methodology
  • Executive Summary
  • Introduction and Definitions
    • Introduction
    • Definitions
      • Interactive Whiteboards
      • Projectors
      • Document Cameras
      • Desktop Computers
      • Laptop, Notebook and Netbook Computers
      • Tablet Computers
      • Ereaders
      • MP3 Players
      • Smartphones
      • Student Response Systems
  • Use of Technology Tools
    • Introduction
      • Table Survey Respondents' Job Title
    • Prevalence of Digital Devices in the Classroom
      • Table Technologies Currently Being Used In Respondents' Schools or Districts
      • Table Technologies Currently Being Used That Are Having a Significant Impact on Student Achievement
    • Impact of Technology on Student Achievement
    • Time Spent with Digital Devices During the School Day
      • Table Number of Hours per School Day Technologies Are Being used for Classroom Instruction or Student Work
    • Technology Device Usage by Subject Area
      • Table Technologies Currently Being Used by Subject Area
      • Table Technologies Supplied by School or District for 24/7 Access
      • Table Technologies Students Are Permitted to Bring to School for Use in Learning
    • Providing 24/7 Access to School Technology Tools
    • Allowing Students to Bring Their Own Technology Tools
      • Table Sources of Digital Curriculum Content
    • Digital Content for Use with Technology Tools
    • Functions and Capabilities of Technology Tools
      • Table Importance of Various Capabilities In The Selection of Technology Tools
    • Plans to Purchase Technology Tools
      • Table Technologies Expected to Be Purchased, Next 12 Months and Two to Five Years
    • Funding Sources and Financial Considerations
      • Table Primary Funding Source for Technology Tools
      • Table Change In Budget for Technology Tool Purchases
      • Table Where Purchasing Decisions for Technology Tools are Made
      • Table Factors Influencing Technology-Tool Purchasing
    • Where Technology Tools Purchasing Decisions Are Made
      • Table Factors Influencing Digital Curriculum Content Purchasing
  • Evolution of Technology Tool Use
    • Introduction
    • Use of Technology, 2009 Versus 2012
    • Impact on Student Achievement, 2009 Versus 2012
    • Purchase Intent, 2009 Versus 2012
    • Funding Concerns, 2009 Versus 2012
  • Drivers and Implications of Technology Adoption
    • Introduction
    • Drivers of Technology Adoption
      • Non-Pedagogical Drivers
    • Hurdles to Adoption
      • Infrastructure and Implementation
      • Implementation Issues
      • Integration and Interoperability
      • Additional Concerns
    • Implications of Technology Adoption for Content Providers
      • Content Confusion
      • Free and Open Source
      • Toward 24/7 Access
  • Case Studies
    • Introduction
      • Interactive Whiteboards as a Focal Point, Loudoun County, Va.
      • A 1:1 Pioneer, Pascack Valley, N.J.
      • 1:1 For a Level Playing Field, Watkins Glen, N.Y.
      • iPads for Every Freshman, Minnetonka, Minn.
      • Smartphones for Some, BYOT for Others, St. Marys, Ohio
      • BYOT Throughout the District, Forsyth County, Ga.
      • Teachers Ask for Ereaders, Pinellas County, Fla.
      • The Paperless Classroom, Cleveland Middle School, Cleveland, Tenn.
      • Using Free and Teacher-Created Resources, Byron High School, Byron, Minn.
  • Conclusions and Outlook
  • Survey Response Detail
  • Selected Companies Supplying Technology Tools to K-12

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