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Switzerland - Mobile Infrastructure, Broadband, Operators - Statistics and Analyses


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Switzerland - Mobile Infrastructure, Broadband, Operators - Statistics and Analyses

Switzerland's mobile market has undergone a number of changes in recent years, with the operator Salt (formerly Orange Switzerland) having been acquired by NJJ Capital in February 2015, and with Sunrise having been acquired by the private equity firm CVC Capital Partners.

The market has also benefited from the entry of the main cableco UPC Switzerland as an MVNO. As a full-service provider UPC can compete more effectively with Sunrise and Swisscom.

Mobile penetration is on a par with the European average while mobile data use among consumers has increased rapidly in line with the expended reach of technologies including HSPA and LTE. Customer use of mobile data services is helping to offset declining ARPU and lower traffic in the SMS segment as consumers adopt a range of OTT messaging services. Higher data usage has also encouraged both Swisscom and Sunrise to switch off their 2G networks and utilise network and spectrum assets for LTE and forthcoming 5G services. Swisscom is among the leading telcos in Europe for trialling 5G, with plans to offer commercial services in 2020.

This report assesses Switzerland's mobile market, presenting an analysis of the regulatory environment, service offerings and emerging new technologies, and profiles of the main providers.

Key developments:

OFCOM consults on the use of a range of spectrum to be released from 2019; Swiss MNOs using Mobile ID; Salt extends 300Mb/s LTE-A coverage to 45% of the population; Sunrise sells tower portfolio for CHF500 million, announces plans to switch of 2G infrastructure by 2018; Swisscom and Ericsson trial 10Gb/s 5G, prepares to decommission 2G infrastructure in 2020; Swisscom trials three-band LTE-A offering data at up to 450Mb/s; UPC Switzerland providing backhaul services for Salt's LTE network; report update includes the regulator's market data for 2016, telcos' operating and financial data to Q2 2017, recent market developments.

Companies mentioned in this report:

Swisscom Mobile, Salt (Orange Switzerland), Sunrise


1. Synopsis
2. Market analysis
3. Mobile statistics
3.1 General statistics
4. Mobile voice
5. Mobile data
5.1 SMS and MMS
6. Mobile broadband
7. Regulatory issues
7.1 Spectrum regulations and spectrum auctions
7.1.1 Licensing
7.1.2 Digital dividend spectrum
7.1.3 Spectrum auctions
7.2 Mobile Number Portability (MNP)
7.3 Mobile termination Rates (MTRs)
7.4 Roaming
8. Mobile infrastructure
8.1 Digital networks
8.1.1 GSM
8.1.2 Third Generation (3G) mobile
8.1.3 Long-term Evolution (LTE)
8.1.4 5G developments
8.2 Other infrastructure developments
8.3 General Packet Radio Service (GPRS)
8.3.1 High-Speed Packet Access (HSPA)
8.3.2 Enhanced Data for GSM Evolution (EDGE)
8.4 M2M networks
9. Major mobile operators
9.1 Swisscom Mobile
9.2 Sunrise
9.3 Salt
9.4 Mobile Virtual Network Operators (MVNOs)
9.5 Mobile Virtual Network Enablers (MVNEs)
9.6 Mobile content and applications
9.6.1 m-Music
9.6.2 Location-based services
9.6.3 m-ticketing
9.6.4 m-commerce
10. Related reports
Table 1 Historic - Mobile subscribers and penetration rate 1995; 1997; 1999 - 2009
Table 2 Mobile subscribers and penetration rate 2010 - 2018
Table 3 Mobile market revenue 2000 - 2015
Table 4 Historic - Mobile sector investment, UMTS and total 1998 - 2011
Table 5 Share of subscribers by MNO 2003 - 2016
Table 6 Mobile network coverage by technology 2010 - 2016
Table 7 Historic - Prepaid subscribers and market share 1998 - 2009
Table 8 Prepaid subscribers and market share 2010 - 2016
Table 9 Swisscom mobile retail contract and prepaid subscribers 2006 - 2017
Table 10 Swisscom Mobile prepaid share of subscribers 1998 - 2017
Table 11 Swisscom Mobile SMS and MMS traffic 2007 - 2014
Table 12 SMS traffic 2002 - 2015
Table 13 MMS traffic 2003 - 2015
Table 14 Mobile internet subscribers by technology 2009 - 2015
Table 15 Mobile data volume (historic) 2008 - 2017
Table 16 Mobile spectrum auction 2012
Table 17 Mobile numbers ported 2000 - 2016
Table 18 Mobile termination charges by operator 2006; 2009 - 2011
Table 19 Mobile termination charges by operator 2016 - 2019
Table 21 European data roaming charges 2014 - 2017
Table 22 3G mobile subscribers 2010 - 2015
Table 23 Swisscom Mobile blended ARPU 2006 - 2017
Table 24 Swisscom Mobile retail revenue 2003 - 2017
Table 25 Swisscom Mobile subscribers 2006 - 2017
Table 26 Sunrise subscribers 2004 - 2017
Table 27 Historic - Sunrise revenue and annual change (DKK) 2006 - 2010
Table 28 Sunrise mobile revenue (CHF) 2009 - 2017
Table 29 Sunrise subscribers ARPU 2011 - 2017
Table 30 Salt mobile subscribers 2000 - 2017
Table 31 Historic Salt mobile revenue (), annual change 2005 - 2011
Table 32 Salt financial data (CHF) 2010 - 2014
Table 33 Salt ARPU 2006 - 2011
Table 34 Salt mobile data as percentage of revenue (historic) 2003 - 2011
Chart 1 Mobile subscribers and penetration rate 2005 2018
Chart 2 Share of subscribers by MNO 2005 2016
Chart 3 Prepaid subscribers and market share 2003 2016
Chart 4 Swisscom Mobile contract and prepaid subscribers 2006 2017

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