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Amazon Strategies: Financial and Payment Services, 2nd Edition

Publisher Packaged Facts
Published Oct 21, 2019
Length 102 Pages
SKU # LA16058990

Description

Amazon Strategies: Financial and Payment Services, 2nd Edition

Special offer: now 10% off original full report price

"Amazon Strategies: Financial and Payment Services, 2nd Edition" focuses on Amazon financial services and payments consumer usage and engagement trends and related consumer usage and engagement strategies, as well as Amazon’s competitive positioning over time. The report also assesses future opportunities and ramifications related to Amazon’s current financial services and payments products as well as those in development.

Much attention is paid to the Amazon loyalty and value proposition, its relationship to these financial services and payments products, and their mutual relationship to Amazon Prime. Content coverage includes the Amazon cardholder loyalty in action; growth strategies and rationales, such as branch banking, installment payments, debit, Alexa-based applications, Amazon Pay, and Amazon Business; how Amazon’s payment options to broaden the target audience; online payment method preferences among Amazon users and users of major competitors; and Amazon credit card usage and purchase value trends.

Table of Contents

102 Pages
    • Report Scope
    • Report Summary
    • Amazon Sales Trends
    • Amazon Products and Services
    • Going Toe-to-Toe with Amazon
    • Trends Shaping the Amazon Landscape
    • Delivery and Pick Up Trends
    • Click-and-Collect Is Entering the Mainstream
    • Subscription Services
    • The App Experience
    • All Things Alexa
    • The Amazon Prime User
    • Up Next: Branch Banking?
    • Up Next: Installment Payments?
    • Here Now: Voice Commerce
    • Payment Options to Broaden the Target Audience
    • B-2-B moves
    • Basket-Shaping Payment and Pricing Incentives
    • Amazon and Payments
    • Points: Powerful Amazon Currency
    • Gift Cards: A Strong Supplemental Payment Choice
    • Amazon Cash
    • Digital Wallet Moves
    • Online Payment Method Preferences

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