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Frequent Travel Programs - US - June 2017

Frequent Travel Programs - US - June 2017

"The travel market continues to benefit from a strong US economy and continued interest in travel. Many adults are enrolled in a frequent travel program, with frequent flyer and hotel loyalty/rewards programs boasting the highest memberships. As travel loyalty programs innovate to provide a wider variety of ways to accrue and redeem points and miles, members are still most interested in rewards that help reduce travel costs."

- Gina Cavato, Lifestyles & Leisure Analyst

This Report discusses the following key topics:

Despite interest in experiences, members want cash-back bonuses and gift cards 
Young, avid travelers are least likely to be loyalty program members
Relatively few members feel their loyalty pays off
Membership doesn’t mean “loyalty”


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