The M2M ecosystem has gained significant momentum recently, driven largely by necessity as cellular service provider revenue opportunities diminish due to flattening mobile subscriber base growth. Network operators have recognized the need to leverage their substantial investment in infrastructure to offer M2M as a value-added services that will add new sources of revenue.
However, growth in M2M is limited in part due to lack useful information and guidance for decision makers across a wide variety of industry verticals. Expanded M2M growth is predicated upon providing support to C-level, vice president, directors, and senior managers within enterprise as well as the many manager/owners of small-to-medium businesses.
This report introduces M2M concepts to business leaders. It provides critical information for small businesses, large enterprise and the public sector to begin to exploit M2M. It will also provide key knowledge for understanding the impact of M2M on operations, profitability and competitiveness.
Questions answered in Report:
- How is M2M relevant to my business?
- How can M2M help me reduce OPEX?
- How can M2M improve customer service?
- How can M2M solve my logistics challenges?
- How can M2M improve employee accountability?
- How can M2M help stimulate incremental sales?
- How can M2M increase profitability?
- C-level management in a cross-section of SMB, enterprise, government and segments
- Functional leaders with oversight responsibility over operational excellence, CRM, distribution, marketing and sales, R&D, field force management and logistics
- Providers of ancillary hardware and software technology
Mind Commerce Publishing's research methodology encompasses input from a wide variety of sources.
We rely heavily upon our Subject Matter Experts (SME) in terms of their market knowledge, unique perspective, and vision. We utilize SME industry contacts as well as previous customers and participants in our market surveys and interactive interviews.
In addition, we rely upon our extensive internal database, which contains modeling, qualitative analysis, and quantitative data. We review secondary sources and compare to our primary sources to update previous findings (for prior version reports) and/or compile baseline information for technology and market modeling.
We share preliminary models with industry contacts (select previous clients, experts, and thought leaders) to verify the veracity of initial modeling. Prior to final report production (analysis, findings, and conclusions), we engage in an internal review with internal SMEs as well as cross-expertise, senior staff members to challenge results.
We believe that forecasts should be prepared as part of an integrated process which involves both quantitative as well as qualitative factors. We follow the following 3-step process for forecasting.
Step 1 - Forecasts Input:
The inputs for the present and historical revenues are derived from industry players. Financial and other quantitative data for individual sub-market categories are derived from original research and tested with interviews with major industry constituents.
Step 2 - Forecasting of Future Years:
Mind Commerce extends forecasts based on a variety of factors including demand drivers as well as supply side data. Key success factors and assumptions are considered.
Step 3 - Validation of Data:
The final step is to validate projections, which is accomplished in consultation with both internal and external industry experts, including both topic and regional experts. Adjustments are made to the forecasts based on factors identified throughout this process.