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Spirits in China

Publisher MarketLine
Published Dec 18, 2025
Length 35 Pages
SKU # MTLN20937133

Description

Spirits in China

Summary

Spirits in China industry profile provides top-line qualitative and quantitative summary information including: market share, market size (value and volume 2019-24, and forecast to 2029). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market.

Key Highlights
  • The spirits market consists of the sale of whiskey, vodka, brandy, liqueurs, rum, gin & genever, and others. The scope of others includes tequila & mezcal, local spirits, and non - alcoholic spirits drinks.
  • The Chinese spirits market recorded revenues of $140,106 million in 2024, representing a negative compound annual growth rate (CAGR) of 6.5% between 2019-24.
  • Market consumption volumes declined with a negative CAGR of 7.2% between 2019-24, reaching a total of 5,390.2 million liters in 2024.
  • The contraction of the Chinese spirits market during 2019-24, primarily as domestic production and sales volumes of baijiu (distilled liquor) and other spirits have been declined as overall consumption patterns change, with younger and more health-conscious consumers drinking less strong liquor and more diverse, lighter alcoholic alternatives, while traditional banquet and gifting occasions that used to drive high-end spirits have diminished under cultural and economic pressures.
Scope
  • Save time carrying out entry-level research by identifying the size, growth, major segments, and leading players in the spirits market in China
  • Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the spirits market in China
  • Leading company profiles reveal details of key spirits market players’ global operations and financial performance
  • Add weight to presentations and pitches by understanding the future growth prospects of the China spirits market with five year forecasts by both value and volume
Reasons to Buy
  • What was the size of the China spirits market by value in 2024?
  • What will be the size of the China spirits market in 2029?
  • What factors are affecting the strength of competition in the China spirits market?
  • How has the market performed over the last five years?
  • Who are the top competitors in China's spirits market?

Table of Contents

35 Pages
1 Executive Summary
1.1. Market value
1.2. Market value forecast
1.3. Market volume
1.4. Market volume forecast
1.5. Category segmentation
1.6. Geography segmentation
1.7. Market share
1.8. Market rivalry
1.9. Competitive landscape
2 Market Overview
2.1. Market definition
2.2. Market analysis
3 Market Data
3.1. Market value
3.2. Market volume
4 Market Segmentation
4.1. Category segmentation
4.2. Geography segmentation
4.3. Market distribution
5 Market Outlook
5.1. Market value forecast
5.2. Market volume forecast
6 Five Forces Analysis
6.1. Summary
6.2. Buyer power
6.3. Supplier power
6.4. New entrants
6.5. Threat of substitutes
6.6. Degree of rivalry
7 Competitive Landscape
7.1. Market share
7.2. Who are the leading players in the Chinese spirits market?
7.3. Which companies have been most successful in increasing their market shares during 2019-24?
7.4. Which companies market shares have suffered during 2019-24?
7.5. What are the most popular brands in the Chinese spirits market?
8 Company Profiles
8.1. Niu Lan Shan Distillery
8.2. Beijing Red Star Co Ltd
8.3. Shanxi XinghuaCun Fen Jiu Group Co., Ltd.
8.4. Jiangsu Yanghe Group Co Ltd
9 Macroeconomic Indicators
9.1. Country data
10 Appendix
10.1. Methodology
10.2. Industry associations
10.3. Related MarketLine research
10.4. About MarketLine
List of Tables
Table 1: China spirits market value: $ million, 2019-24
Table 2: China spirits market volume: million liters, 2019-24
Table 3: China spirits market category segmentation: % share, by value, 2019-24
Table 4: China spirits market category segmentation: $ million, 2019-24
Table 5: China spirits market geography segmentation: $ million, 2024
Table 6: China spirits market distribution: % share, by volume, 2024
Table 7: China spirits market value forecast: $ million, 2024-29
Table 8: China spirits market volume forecast: million liters, 2024-29
Table 9: China spirits market share: % share, by volume, 2024
Table 10: Niu Lan Shan Distillery: Key Facts
Table 11: Beijing Red Star Co Ltd: Key Facts
Table 12: Shanxi XinghuaCun Fen Jiu Group Co., Ltd.: Key Facts
Table 13: Jiangsu Yanghe Group Co Ltd: Key Facts
Table 14: Jiangsu Yanghe Group Co Ltd: Key Employees
Table 15: China Size of Population (Million), 2020-24
Table 16: China Real GDP (Constant 2010 Prices, $ Billion), 2020-24
Table 17: China GDP (Current Prices, $ Billion), 2020-24
Table 18: China Inflation, 2020-24
Table 19: China Consumer Price Index (Absolute), 2020-24
Table 20: China Exchange Rate, 2019-24
List of Figures
Figure 1: China spirits market value: $ million, 2019-24
Figure 2: China spirits market volume: million liters, 2019-24
Figure 3: China spirits market category segmentation: $ million, 2019-24
Figure 4: China spirits market geography segmentation: % share, by value, 2024
Figure 5: China spirits market distribution: % share, by volume, 2024
Figure 6: China spirits market value forecast: $ million, 2024-29
Figure 7: China spirits market volume forecast: million liters, 2024-29
Figure 8: Forces driving competition in the spirits market in China, 2024
Figure 9: Drivers of buyer power in the spirits market in China, 2024
Figure 10: Drivers of supplier power in the spirits market in China, 2024
Figure 11: Factors influencing the likelihood of new entrants in the spirits market in China, 2024
Figure 12: Factors influencing the threat of substitutes in the spirits market in China, 2024
Figure 13: Drivers of degree of rivalry in the spirits market in China, 2024
Figure 14: China spirits market share: % share, by volume, 2024

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