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Motorcycles in the United States

Publisher MarketLine
Published May 08, 2025
Length 47 Pages
SKU # MTLN20203032

Description

Motorcycles in the United States

Summary

Motorcycles in the United States industry profile provides top-line qualitative and quantitative summary information including: market share, market size (value and volume 2019-24, and forecast to 2029). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market.

Key Highlights
  • Motorcycles market includes all on- and off-road motorcycles including scooters and mopeds. Mopeds are two-wheeled vehicles with an engine capacity of less than 50cc. They are generally equipped for both motorized and non-motorized propulsion and have a restricted maximum speed. Any powered two-wheeler that is not a moped is classified as a motorcycle (The term 'scooter' refers to a two-wheeler of any capacity that has its engine as part of the rear suspension and/or has a step-through chassis. Depending on its engine capacity, a scooter may be classified as either a moped or a motorcycle).
  • The US motorcycles market recorded revenues of $75,373.6 million in 2024, representing a negative compound annual growth rate (CAGR) of 0.4% between 2019 and 2024.
  • Market consumption volume increased with a CAGR of 0.5% between 2019 and 2024, reaching a total of 8,702.6 thousand units in 2024.
  • In 2024, the US motorcycle market experienced a contraction of 1.0% in volume, primarily due to elevated interest rates, which dampened consumer spending on discretionary items like motorcycles. The Federal Reserve's aggressive monetary policy led to higher borrowing costs, with average interest rates on auto loans reaching approximately 8% for new vehicles and up to 14% for used ones.
Scope
  • Save time carrying out entry-level research by identifying the size, growth, major segments, and leading players in the motorcycles market in the United States
  • Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the motorcycles market in the United States
  • Leading company profiles reveal details of key motorcycles market players’ global operations and financial performance
  • Add weight to presentations and pitches by understanding the future growth prospects of the United States motorcycles market with five year forecasts by both value and volume
Reasons to Buy
  • What was the size of the United States motorcycles market by value in 2024?
  • What will be the size of the United States motorcycles market in 2029?
  • What factors are affecting the strength of competition in the United States motorcycles market?
  • How has the market performed over the last five years?
  • Who are the top competitors in the United States's motorcycles market?

Table of Contents

47 Pages
1 Executive Summary
1.1. Market value
1.2. Market value forecast
1.3. Market volume
1.4. Market volume forecast
1.5. Category segmentation
1.6. Geography segmentation
1.7. Market share
1.8. Market rivalry
1.9. Competitive landscape
2 Market Overview
2.1. Market definition
2.2. Market analysis
3 Market Data
3.1. Market value
3.2. Market volume
4 Market Segmentation
4.1. Category segmentation
4.2. Geography segmentation
5 Market Outlook
5.1. Market value forecast
5.2. Market volume forecast
6 Five Forces Analysis
6.1. Summary
6.2. Buyer power
6.3. Supplier power
6.4. New entrants
6.5. Threat of substitutes
6.6. Degree of rivalry
7 Competitive Landscape
7.1. Market share
7.2. Who are the leading players in the market?
7.3. What strategies do the leading players follow?
7.4. What are the strengths of the leading players?
7.5. Have there been any recent developments in the market?
8 Company Profiles
8.1. Harley-Davidson Inc
8.2. Honda Motor Co Ltd
8.3. KTM AG
8.4. Bayerische Motoren Werke AG
9 Macroeconomic Indicators
9.1. Country data
10 Appendix
10.1. Methodology
10.2. Industry associations
10.3. Related MarketLine research
10.4. About MarketLine
List of Tables
Table 1: United States motorcycles market value: $ million, 2019-24
Table 2: United States motorcycles market volume: thousand units, 2019-24
Table 3: United States motorcycles market category segmentation: % share, by value, 2019-24
Table 4: United States motorcycles market category segmentation: $ million, 2019-24
Table 5: United States motorcycles market geography segmentation: $ million, 2024
Table 6: United States motorcycles market value forecast: $ million, 2024-29
Table 7: United States motorcycles market volume forecast: thousand units, 2024-29
Table 8: United States motorcycles market share: % share, by value, 2024
Table 9: Harley-Davidson Inc: Key Facts
Table 10: Harley-Davidson Inc: Annual Financial Ratios
Table 11: Harley-Davidson Inc: Key Employees
Table 12: Honda Motor Co Ltd: Key Facts
Table 13: Honda Motor Co Ltd: Annual Financial Ratios
Table 14: Honda Motor Co Ltd: Key Employees
Table 15: KTM AG: Key Facts
Table 16: KTM AG: Key Employees
Table 17: Bayerische Motoren Werke AG: Key Facts
Table 18: Bayerische Motoren Werke AG: Annual Financial Ratios
Table 19: Bayerische Motoren Werke AG: Key Employees
Table 20: Bayerische Motoren Werke AG: Key Employees Continued
Table 21: United States Size of Population (Million), 2020-24
Table 22: United States Real GDP (Constant 2010 Prices, $ Billion), 2020-24
Table 23: United States GDP (Current Prices, $ Billion), 2020-24
Table 24: United States Inflation, 2020-24
Table 25: United States Consumer Price Index (Absolute), 2020-24
Table 26: United States Exchange Rate, 2019-24
List of Figures
Figure 1: United States motorcycles market value: $ million, 2019-24
Figure 2: United States motorcycles market volume: thousand units, 2019-24
Figure 3: United States motorcycles market category segmentation: $ million, 2019-24
Figure 4: United States motorcycles market geography segmentation: % share, by value, 2024
Figure 5: United States motorcycles market value forecast: $ million, 2024-29
Figure 6: United States motorcycles market volume forecast: thousand units, 2024-29
Figure 7: Forces driving competition in the motorcycles market in the United States, 2024
Figure 8: Drivers of buyer power in the motorcycles market in the United States, 2024
Figure 9: Drivers of supplier power in the motorcycles market in the United States, 2024
Figure 10: Factors influencing the likelihood of new entrants in the motorcycles market in the United States, 2024
Figure 11: Factors influencing the threat of substitutes in the motorcycles market in the United States, 2024
Figure 12: Drivers of degree of rivalry in the motorcycles market in the United States, 2024
Figure 13: United States motorcycles market share: % share, by value, 2024

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