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Functional Drinks in Brazil

Publisher MarketLine
Published Nov 27, 2025
Length 44 Pages
SKU # MTLN20937104

Description

Functional Drinks in Brazil

Summary

Functional Drinks in Brazil industry profile provides top-line qualitative and quantitative summary information including: market share, market size (value and volume 2019-24, and forecast to 2029). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market.

Key Highlights
  • The functional drinks market includes retail sales of sports drinks and energy drinks. Sports drinks are defined as drinks with performance-enhancing properties, described as 'isotonic', 'hypertonic', or 'hypotonic'. Energy drinks are defined as those with energy-enhancing properties; mainly carbonated and containing stimulants such as caffeine, taurine, guarana, glucuronolactone, yerba mate, along with glucose syrup (corn syrup) and maltodextrin. The market is valued according to retail selling price (RSP) and includes any applicable taxes.
  • The Brazilian functional drinks market recorded revenues of $4,218.2 million in 2024, representing a compound annual growth rate (CAGR) of 27.3% between 2019-24.
  • Market consumption volume increased with a CAGR of 26.2% between 2019-24, reaching a total of 813.3 million liters in 2024.
  • The Brazilian functional drinks market registered strong growth during 2019-24, primarily driven by the surge in consumers' health consciousness as Brazilians began seeking healthier alternatives to sugary sodas and traditional soft drinks, functional drinks promising digestive support, immunity boost, energy enhancement, or hydration found strong appeal.
Scope
  • Save time carrying out entry-level research by identifying the size, growth, and leading players in the functional drinks market in Brazil
  • Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the functional drinks market in Brazil
  • Leading company profiles reveal details of key functional drinks market players’ global operations and financial performance
  • Add weight to presentations and pitches by understanding the future growth prospects of the Brazil functional drinks market with five year forecasts by both value and volume
Reasons to Buy
  • What was the size of the Brazil functional drinks market by value in 2024?
  • What will be the size of the Brazil functional drinks market in 2029?
  • What factors are affecting the strength of competition in the Brazil functional drinks market?
  • How has the market performed over the last five years?
  • Who are the top competitors in Brazil's functional drinks market?

Table of Contents

44 Pages
1 Executive Summary
1.1. Market value
1.2. Market value forecast
1.3. Market volume
1.4. Market volume forecast
1.5. Category segmentation
1.6. Geography segmentation
1.7. Market share
1.8. Market rivalry
1.9. Competitive landscape
2 Market Overview
2.1. Market definition
2.2. Market analysis
3 Market Data
3.1. Market value
3.2. Market volume
4 Market Segmentation
4.1. Category segmentation
4.2. Geography segmentation
4.3. Market distribution
5 Market Outlook
5.1. Market value forecast
5.2. Market volume forecast
6 Five Forces Analysis
6.1. Summary
6.2. Buyer power
6.3. Supplier power
6.4. New entrants
6.5. Threat of substitutes
6.6. Degree of rivalry
7 Competitive Landscape
7.1. Market share
7.2. Who are the leading players in the Brazilian functional drinks market?
7.3. Which companies have been most successful in increasing their market shares during 2019-24?
7.4. Which companies market shares have suffered during 2019-24?
7.5. What are the most popular brands in the Brazilian functional drinks market?
8 Company Profiles
8.1. Monster Beverage Corp
8.2. Red Bull GmbH
8.3. PepsiCo Inc
8.4. The Coca-Cola Co
9 Macroeconomic Indicators
9.1. Country data
10 Appendix
10.1. Methodology
10.2. Industry associations
10.3. Related MarketLine research
10.4. About MarketLine
List of Tables
Table 1: Brazil functional drinks market value: $ million, 2019-24
Table 2: Brazil functional drinks market volume: million liters, 2019-24
Table 3: Brazil functional drinks market category segmentation: % share, by value, 2019-24
Table 4: Brazil functional drinks market category segmentation: $ million, 2019-24
Table 5: Brazil functional drinks market geography segmentation: $ million, 2024
Table 6: Brazil functional drinks market distribution: % share, by value, 2024
Table 7: Brazil functional drinks market value forecast: $ million, 2024-29
Table 8: Brazil functional drinks market volume forecast: million liters, 2024-29
Table 9: Brazil functional drinks market share: % share, by value, 2024
Table 10: Monster Beverage Corp: Key Facts
Table 11: Monster Beverage Corp: Annual Financial Ratios
Table 12: Monster Beverage Corp: Key Employees
Table 13: Red Bull GmbH: Key Facts
Table 14: Red Bull GmbH: Key Employees
Table 15: PepsiCo Inc: Key Facts
Table 16: PepsiCo Inc: Annual Financial Ratios
Table 17: PepsiCo Inc: Key Employees
Table 18: PepsiCo Inc: Key Employees Continued
Table 19: The Coca-Cola Co: Key Facts
Table 20: The Coca-Cola Co: Annual Financial Ratios
Table 21: The Coca-Cola Co: Key Employees
Table 22: The Coca-Cola Co: Key Employees Continued
Table 23: Brazil Size of Population (Million), 2020-24
Table 24: Brazil Real GDP (Constant 2010 Prices, $ Billion), 2020-24
Table 25: Brazil GDP (Current Prices, $ Billion), 2020-24
Table 26: Brazil Inflation, 2020-24
Table 27: Brazil Consumer Price Index (Absolute), 2020-24
Table 28: Brazil Exchange Rate, 2019-24
List of Figures
Figure 1: Brazil functional drinks market value: $ million, 2019-24
Figure 2: Brazil functional drinks market volume: million liters, 2019-24
Figure 3: Brazil functional drinks market category segmentation: $ million, 2019-24
Figure 4: Brazil functional drinks market geography segmentation: % share, by value, 2024
Figure 5: Brazil functional drinks market distribution: % share, by value, 2024
Figure 6: Brazil functional drinks market value forecast: $ million, 2024-29
Figure 7: Brazil functional drinks market volume forecast: million liters, 2024-29
Figure 8: Forces driving competition in the functional drinks market in Brazil, 2024
Figure 9: Drivers of buyer power in the functional drinks market in Brazil, 2024
Figure 10: Drivers of supplier power in the functional drinks market in Brazil, 2024
Figure 11: Factors influencing the likelihood of new entrants in the functional drinks market in Brazil, 2024
Figure 12: Factors influencing the threat of substitutes in the functional drinks market in Brazil, 2024
Figure 13: Drivers of degree of rivalry in the functional drinks market in Brazil, 2024
Figure 14: Brazil functional drinks market share: % share, by value, 2024

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