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Breakfast Cereals in North America

Publisher MarketLine
Published Dec 18, 2025
Length 42 Pages
SKU # MTLN21050133

Description

Breakfast Cereals in North America

Summary

Breakfast Cereals in North America industry profile provides top-line qualitative and quantitative summary information including: market share, market size (value and volume 2019-24, and forecast to 2029). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market.

Key Highlights
  • The breakfast cereals market consists of retail sales of Hot cereals, Ready-to-eat cereals, and Congee.
  • The North American breakfast cereals market recorded revenues of $16,863.9 million in 2024, representing a compound annual growth rate (CAGR) of 6.1% between 2019 and 2024.
  • Market consumption volumes declined with a negative CAGR of 0.1% between 2019 and 2024, reaching a total of 2,119.1 million kilograms in 2024.
  • The North American breakfast cereals market registered healthy growth during 2019-24 as rising disposable incomes, evolving consumer behaviours, expanding product innovation, and strong distribution dynamics helped sustain and even grow demand despite long-term competitive pressures.
Scope
  • Save time carrying out entry-level research by identifying the size, growth, major segments, and leading players in the breakfast cereals market in North America
  • Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the breakfast cereals market in North America
  • Leading company profiles reveal details of key breakfast cereals market players’ global operations and financial performance
  • Add weight to presentations and pitches by understanding the future growth prospects of the North America breakfast cereals market with five year forecasts by both value and volume
Reasons to Buy
  • What was the size of the North America breakfast cereals market by value in 2024?
  • What will be the size of the North America breakfast cereals market in 2029?
  • What factors are affecting the strength of competition in the North America breakfast cereals market?
  • How has the market performed over the last five years?
  • Who are the top competitors in North America's breakfast cereals market?

Table of Contents

42 Pages
1 Executive Summary
1.1. Market value
1.2. Market value forecast
1.3. Market volume
1.4. Market volume forecast
1.5. Category segmentation
1.6. Geography segmentation
1.7. Market share
1.8. Market rivalry
1.9. Competitive landscape
2 Market Overview
2.1. Market definition
2.2. Market analysis
3 Market Data
3.1. Market value
3.2. Market volume
4 Market Segmentation
4.1. Category segmentation
4.2. Geography segmentation
4.3. Market distribution
5 Market Outlook
5.1. Market value forecast
5.2. Market volume forecast
6 Five Forces Analysis
6.1. Summary
6.2. Buyer power
6.3. Supplier power
6.4. New entrants
6.5. Threat of substitutes
6.6. Degree of rivalry
7 Competitive Landscape
7.1. Market share
7.2. Who are the leading players in the North American breakfast cereals market?
7.3. Which companies have been most successful in increasing their market shares during 2019-24?
7.4. Which companies market shares have suffered during 2019-24?
7.5. What are the most popular brands in the North American breakfast cereals market?
7.6. What have been the most significant developments in the North American breakfast cereals market in 2024?
8 Company Profiles
8.1. WK Kellogg Co
8.2. General Mills Inc
8.3. Post Holdings Inc
8.4. PepsiCo Inc
9 Macroeconomic Indicators
9.1. Country data
10 Appendix
10.1. Methodology
10.2. Industry associations
10.3. Related MarketLine research
10.4. About MarketLine
List of Tables
Table 1: North America breakfast cereals market value: $ million, 2019-24
Table 2: North America breakfast cereals market volume: million kilograms, 2019-24
List of Figures
Figure 1: North America breakfast cereals market value: $ million, 2019-24
Figure 2: North America breakfast cereals market volume: million kilograms, 2019-24
Figure 3: North America breakfast cereals market category segmentation: $ million, 2019-24
Figure 4: North America breakfast cereals market geography segmentation: % share, by value, 2024
Figure 5: North America breakfast cereals market distribution: % share, by value, 2024
Figure 6: North America breakfast cereals market value forecast: $ million, 2024-29
Figure 7: North America breakfast cereals market volume forecast: million kilograms, 2024-29
Figure 8: Forces driving competition in the breakfast cereals market in North America, 2024
Figure 9: Drivers of buyer power in the breakfast cereals market in North America, 2024
Figure 10: Drivers of supplier power in the breakfast cereals market in North America, 2024
Figure 11: Factors influencing the likelihood of new entrants in the breakfast cereals market in North America, 2024
Figure 12: Factors influencing the threat of substitutes in the breakfast cereals market in North America, 2024
Figure 13: Drivers of degree of rivalry in the breakfast cereals market in North America, 2024
Figure 14: North America breakfast cereals market share: % share, by value, 2024

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