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Global Social Customer Relationship Management (CRM) Software Market 2015-2019

Global Social Customer Relationship Management (CRM) Software Market 2015-2019

About Social CRM

Social CRM is an evolution of CRM, which uses social media services, techniques, and technology to enable organizations engage with their target customers. It is a business strategy, supported by technology platform, business processes, and social network, which helps to engage customers in a collaborative manner to provide mutual benefits to both parties. Social CRM has various applications including marketing, sales, customer services, social engagement with prospective customers, and social support to customers.

TechNavio's analysts forecast the Global Social CRM Software market to grow at a CAGR of 38.1 percent over the period 2014-2019.

Covered in this Report

This report covers the present scenario and the growth prospects of the Global Social CRM Software market for the period 2015-2019. To calculate the market size, the report considers revenue generated from CRM software, social CRM software, solutions, tools, applications, services, support, and maintenance.The report also presents the vendor landscape and a corresponding detailed analysis of the major four vendors in the market. It provides a geographical segmentation of the market for 2014 and presents the details of the major drivers, challenges, and trends in the market. It also provides segmentations based on category, applications, and end-users in the market.Key Regions

  • Americas
  • APAC
  • EMEA
Key Vendors
  • Jive Software
  • Lithium Technologies
  • Oracle
  • Salesforce.com
Other Prominent Vendors
  • Artesian Solutions
  • Attensity Group
  • Bazaarvoice
  • Demand Media
  • Kana Software
  • QuestBack
  • Visible Technologies
Market Driver
  • Increased Demand from SME Sector
  • For a full, detailed list, view our report
Market Challenge
  • Integration Issues with Other Applications
  • For a full, detailed list, view our report
Market Trend
  • Emergence of Social Network across Organizations
  • For a full, detailed list, view our report
Key Questions Answered in this Report
  • What will the market size be in 2019 and what will the growth rate be?
  • What are the key market trends?
  • What is driving this market?
  • What are the challenges to market growth?
  • Who are the key vendors in this market space?
  • What are the market opportunities and threats faced by the key vendors?
  • What are the strengths and weaknesses of the key vendors?


Press Release

TechNavio Announces the Publication of its Research Report – Global Social CRM Software Market 2015-2019

TechNavio recognizes the following companies as the key players in the Global Social CRM Software Market: Jive Software Inc., Lithium Technologies Inc., Oracle Corp. and Salesforce.com Inc.

Other Prominent Vendors in the market are: Artesian Solutions, Attensity Group, Bazaarvoice, Demand Media, Kana Software, QuestBack and Visible Technologies.

Commenting on the report, an analyst from TechNavio’s team said: “The emergence of social networks across organizations is one of the major trends witnessed in the market. CRM vendors and organizations consider social networks an important platform to provide CRM offerings. Social CRM applications help customers engage in meaningful conversation, benefiting both the company and the customers.”

According to the report, increased demand for social CRM from the SME sector is one of the major drivers in this market. Social CRM software is a contemporary way to help SMEs increase their revenue, improve customer service and satisfaction, and reduce the cost of acquiring customers through social media.

Further, the report states that one of the major challenges for this market is the issues regarding integration with other enterprise applications. The SaaS-based CRM software needs to be integrated with the other software used in an organization.

Companies Mentioned

Jive Software , Lithium Technologies, Oracle, Salesforce.com , Artesian Solutions, Attensity Group, Bazaarvoice , Demand Media, Kana Software, QuestBack, Visible Technologies

  • Executive Summary
  • List of Abbreviations
  • Scope of the Report
    • Market Overview
    • Product Offerings
  • Market Research Methodology
    • Market Research Process
    • Research Methodology
      • Table Market Research Methodology
  • Introduction
    • Table Social CRM
  • Market Landscape
    • Market Overview
      • Table Social CRM Cycle
    • Transition from CRM to Social CRM
      • Table Transition from CRM to Social CRM
    • Classification of Social CRM
    • Market Size and Forecast
      • Table Global Social CRM Software Market 2014-2019 (US$ billion)
    • Five Forces Analysis
  • Market Segmentation by End-users
    • Global Social CRM Software Market by End-users 2014-2019
  • Geographical Segmentation
    • Global Social CRM Software Market by Geographical Segmentation 2014-2019
      • Table Global Social CRM Software Market by Geographical Segmentation 2014
      • Table Global Social CRM Software Market by Geographical Segmentation 2014-2019
      • Table Global Social CRM Software Market by Geographical Segmentation 2014-2019 (US$ billion)
  • Key Leading Countries
    • US
    • UK
    • China
  • Buying Criteria
  • Market Growth Drivers
  • Drivers and their Impact
  • Market Challenges
  • Impact of Drivers and Challenges
  • Market Trends
  • Trends and their Impact
  • Vendor Landscape
    • Competitive Scenario
    • Major Vendors
    • Other Prominent Vendors
  • Key Vendor Analysis
    • Jive Software
      • Key Facts
      • Business Overview
      • Business Segmentation by Revenue 2013
        • Table Jive Software: Business Segmentation by Revenue 2013
      • Business Segmentation by Revenue 2012 and 2013
        • Table Jive Software: Business Segmentation by Revenue 2012 and 2013 (US$ million)
      • Geographical Segmentation by Revenue 2013
        • Table Jive Software: Geographical Segmentation by Revenue 2013
      • Business Strategy
      • Recent Developments
      • SWOT Analysis
    • Lithium Technologies
      • Key Facts
      • Business Overview
      • Key Products and Services
        • Table Lithium Technologies: Key Products and Services
      • Geographical Presence
        • Table Lithium Technologies: Geographical Presence
      • Recent Developments
      • SWOT Analysis
    • Oracle
      • Key Facts
      • Business Overview
      • Business Segmentation by Revenue 2013
        • Table Oracle: Business Segmentation by Revenue 2013
      • Business Segmentation by Revenue 2012 and 2013
        • Table Oracle: Business Segmentation by Revenue 2012 and 2013 (US$ billion)
      • Geographical Segmentation by Revenue 2013
        • Table Oracle: Geographical Segmentation by Revenue 2013
      • Business Strategy
      • Recent Developments
      • SWOT Analysis
    • Salesforce.com
      • Key Facts
      • Business Overview
      • Business Segmentation
        • Table Salesforce.com: Business Segmentation 2014
      • Business Segmentation by Revenue 2013 and 2014
        • Table Salesforce.com: Business Segmentation by Revenue 2013 and 2014 (US$ million)
      • Geographical Segmentation by Revenue 2014
        • Table Salesforce.com: Geographical Segmentation by Revenue 2014
      • Business Strategy
      • Recent Developments
      • SWOT Analysis
  • Other Reports in this Series

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