Global Digital Retail Marketing Market 2021-2025

Global Digital Retail Marketing Market 2021-2025

Technavio has been monitoring the digital retail marketing market and it is poised to grow by $ 524.18 bn during 2021-2025, progressing at a CAGR of 24.01% during the forecast period. Our report on the digital retail marketing market provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors.

The report offers an up-to-date analysis regarding the current global market scenario, latest trends and drivers, and the overall market environment. The market is driven by rapid growth in social media and higher brand recall in online advertisements. In addition, rapid growth in social media is anticipated to boost the growth of the market as well.

The digital retail marketing market analysis includes the type segments and geographic landscape.

Technavio's digital retail marketing market is segmented as below:

By Type

  • Search ads
  • Display ads
  • Social media
  • E-mail marketing
  • Others
By Geographical Landscape
  • APAC
  • North America
  • Europe
  • South America
  • ME
This study identifies the increased popularity of audio-visual advertisingas one of the prime reasons driving the digital retail marketing market growth during the next few years.

Technavio presents a detailed picture of the market by the way of study, synthesis, and summation of data from multiple sources by an analysis of key parameters. Our report on digital retail marketing market covers the following areas:
  • Digital retail marketing market sizing
  • Digital retail marketing market forecast
  • Digital retail marketing market industry analysis
Technavio's robust vendor analysis is designed to help clients improve their market position, and in line with this, this report provides a detailed analysis of several leading digital retail marketing market vendors that include Alphabet Inc., Daniel J. Edelman Holdings Inc., Facebook Inc., Microsoft Corp., Omnicom Group Inc., Pinterest Inc., Salesforce.com Inc., The Interpublic Group of Companies Inc., Twitter Inc., and Waggener Edstrom Worldwide Inc. Also, the digital retail marketing market analysis report includes information on upcoming trends and challenges that will influence market growth. This is to help companies strategize and leverage all forthcoming growth opportunities.

The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to an analysis of the key vendors.

Technavio presents a detailed picture of the market by the way of study, synthesis, and summation of data from multiple sources by an analysis of key parameters such as profit, pricing, competition, and promotions. It presents various market facets by identifying the key industry influencers. The data presented is comprehensive, reliable, and a result of extensive research - both primary and secondary. Technavio's market research reports provide a complete competitive landscape and an in-depth vendor selection methodology and analysis using qualitative and quantitative research to forecast the accurate market growth.


Executive Summary
Market overview
Market Landscape
Market ecosystem
Value chain analysis
Market Sizing
Market definition
Market segment analysis
Market size 2020
Market outlook: Forecast for 2020 - 2025
Five Forces Analysis
Bargaining power of buyers
Bargaining power of suppliers
Threat of new entrants
Threat of substitutes
Threat of rivalry
Market condition
Market Segmentation by Type
Market segments
Comparison by Type
Search ads - Market size and forecast 2020-2025
Display ads - Market size and forecast 2020-2025
Social media - Market size and forecast 2020-2025
E-mail marketing - Market size and forecast 2020-2025
Others - Market size and forecast 2020-2025
Market opportunity by Type
Market Segmentation by Platform
Market segments
Comparison by Platform
Mobile devices - Market size and forecast 2020-2025
Desktops - Market size and forecast 2020-2025
Market opportunity by Platform
Customer landscape
Customer landscape
Geographic Landscape
Geographic segmentation
Geographic comparison
APAC - Market size and forecast 2020-2025
North America - Market size and forecast 2020-2025
Europe - Market size and forecast 2020-2025
South America - Market size and forecast 2020-2025
MEA - Market size and forecast 2020-2025
Key leading countries
Market opportunity By Geographical Landscape
Market drivers
Market challenges
Market trends
Vendor Landscape
Vendor landscape
Landscape disruption
Vendor Analysis
Vendors covered
Market positioning of vendors
Alphabet Inc.
Daniel J. Edelman Holdings Inc.
Facebook Inc.
Microsoft Corp.
Omnicom Group Inc.
Pinterest Inc.
Salesforce.com Inc.
The Interpublic Group of Companies Inc.
Twitter Inc.
Waggener Edstrom Worldwide Inc.
Appendix
Scope of the report
Currency conversion rates for US$
Research methodology
List of abbreviations
Exhibits
1: Key Finding 1
2: Key Finding 2
3: Key Finding 3
4: Key Finding 5
5: Key Finding 6
6: Key Finding 7
7: Key Finding 8
8: Key Finding 9
9: Parent market
10: Market characteristics
11: Offerings of vendors included in the market definition
12: Market segments
13: Global - Market size and forecast 2020 - 2025 ($ billion)
14: Global market: Year-over-year growth 2020 - 2025 (%)
15: Five forces analysis 2020 & 2025
16: Bargaining power of buyers
17: Bargaining power of suppliers
18: Threat of new entrants
19: Threat of substitutes
20: Threat of rivalry
21: Market condition - Five forces 2020
22: Type - Market share 2020-2025 (%)
23: Comparison by Type
24: Search ads - Market size and forecast 2020-2025 ($ billion)
25: Search ads - Year-over-year growth 2020-2025 (%)
26: Display ads - Market size and forecast 2020-2025 ($ billion)
27: Display ads - Year-over-year growth 2020-2025 (%)
28: Social media - Market size and forecast 2020-2025 ($ billion)
29: Social media - Year-over-year growth 2020-2025 (%)
30: E-mail marketing - Market size and forecast 2020-2025 ($ billion)
31: E-mail marketing - Year-over-year growth 2020-2025 (%)
32: Others - Market size and forecast 2020-2025 ($ billion)
33: Others - Year-over-year growth 2020-2025 (%)
34: Market opportunity by Type
35: Platform - Market share 2020-2025 (%)
36: Comparison by Platform
37: Mobile devices - Market size and forecast 2020-2025 ($ billion)
38: Mobile devices - Year-over-year growth 2020-2025 (%)
39: Desktops - Market size and forecast 2020-2025 ($ billion)
40: Desktops - Year-over-year growth 2020-2025 (%)
41: Market opportunity by Platform
42: Customer landscape
43: Market share By Geographical Landscape 2020-2025 (%)
44: Geographic comparison
45: APAC - Market size and forecast 2020-2025 ($ billion)
46: APAC - Year-over-year growth 2020-2025 (%)
47: North America - Market size and forecast 2020-2025 ($ billion)
48: North America - Year-over-year growth 2020-2025 (%)
49: Europe - Market size and forecast 2020-2025 ($ billion)
50: Europe - Year-over-year growth 2020-2025 (%)
51: South America - Market size and forecast 2020-2025 ($ billion)
52: South America - Year-over-year growth 2020-2025 (%)
53: MEA - Market size and forecast 2020-2025 ($ billion)
54: MEA - Year-over-year growth 2020-2025 (%)
55: Key leading countries
56: Market opportunity By Geographical Landscape ($ billion)
57: Impact of drivers and challenges
58: Vendor landscape
59: Landscape disruption
60: Industry risks
61: Vendors covered
62: Market positioning of vendors
63: Alphabet Inc. - Overview
64: Alphabet Inc. - Business segments
65: Alphabet Inc. - Key offerings
66: Alphabet Inc. - Key customers
67: Alphabet Inc. - Segment focus
68: Daniel J. Edelman Holdings Inc. - Overview
69: Daniel J. Edelman Holdings Inc. - Product and service
70: Daniel J. Edelman Holdings Inc. - Key offerings
71: Daniel J. Edelman Holdings Inc. - Key customers
72: Daniel J. Edelman Holdings Inc. - Segment focus
73: Facebook Inc. - Overview
74: Facebook Inc. - Business segments
75: Facebook Inc. - Key offerings
76: Facebook Inc. - Key customers
77: Facebook Inc. - Segment focus
78: Microsoft Corp. - Overview
79: Microsoft Corp. - Business segments
80: Microsoft Corp. - Key offerings
81: Microsoft Corp. - Key customers
82: Microsoft Corp. - Segment focus
83: Omnicom Group Inc. - Overview
84: Omnicom Group Inc. - Business segments
85: Omnicom Group Inc. - Key offerings
86: Omnicom Group Inc. - Key customers
87: Omnicom Group Inc. - Segment focus
88: Pinterest Inc. - Overview
89: Pinterest Inc. - Business segments
90: Pinterest Inc. - Key offerings
91: Pinterest Inc. - Key customers
92: Pinterest Inc. - Segment focus
93: Salesforce.com Inc. - Overview
94: Salesforce.com Inc. - Business segments
95: Salesforce.com Inc. - Key offerings
96: Salesforce.com Inc. - Key customers
97: Salesforce.com Inc. - Segment focus
98: The Interpublic Group of Companies Inc. - Overview
99: The Interpublic Group of Companies Inc. - Business segments
100: The Interpublic Group of Companies Inc. - Key offerings
101: The Interpublic Group of Companies Inc. - Key customers
102: The Interpublic Group of Companies Inc. - Segment focus
103: Twitter Inc. - Overview
104: Twitter Inc. - Business segments
105: Twitter Inc. - Key offerings
106: Twitter Inc. - Key customers
107: Twitter Inc. - Segment focus
108: Waggener Edstrom Worldwide Inc. - Overview
109: Waggener Edstrom Worldwide Inc. - Product and service
110: Waggener Edstrom Worldwide Inc. - Key offerings
111: Waggener Edstrom Worldwide Inc. - Key customers
112: Waggener Edstrom Worldwide Inc. - Segment focus
113: Currency conversion rates for US$
114: Research Methodology
115: Validation techniques employed for market sizing
116: Information sources
117: List of abbreviations

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