Digital Retail Marketing Market 2020-2024
Technavio has been monitoring the digital retail marketing market and it is poised to grow by $ 439.57 bn during 2020-2024 progressing at a CAGR of 23% during the forecast period. Our reports on the digital retail marketing market provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors.
The report offers an up-to-date analysis regarding the current global market scenario, the latest trends and drivers, and the overall market environment. The market is driven by the evolution of digital marketing strategies and increased popularity of audio-visual advertising. In addition, the rising penetration of mobile computing devices is anticipated to boost the growth of the market as well.
The digital retail marketing market analysis includes type segment and geographic landscape.
Technavio's digital retail marketing market is segmented as below:
- Search ads
- Display ads
- Social media
- E-mail marketing
By Geographic Landscapes
- North America
- South America
This study identifies the increased focus on personalization in marketing as one of the prime reasons driving the digital retail marketing market growth during the next few years. Also, the implementation of AI in direct marketing and shift of preference from traditional to digital retail advertising channels will lead to sizable demand in the market.
Technavio presents a detailed picture of the market by the way of study, synthesis, and summation of data from multiple sources by an analysis of key parameters. Our digital retail marketing market covers the following areas:
- Digital retail marketing market sizing
- Digital retail marketing market forecast
- Digital retail marketing market industry analysis
Technavio's robust vendor analysis is designed to help clients improve their market position, and in line with this, this report provides a detailed analysis of several leading digital retail marketing market vendors that include Alphabet Inc., Daniel J. Edelman Holdings Inc., Facebook Inc., Microsoft Corp., Omnicom Group Inc., Pinterest Inc., Salesforce.com Inc., The Interpublic Group of Companies Inc., Twitter Inc., and Waggener Edstrom Worldwide Inc. Also, the digital retail marketing market analysis report includes information on upcoming trends and challenges that will influence market growth. This is to help companies strategize and leverage on all forthcoming growth opportunities.
The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to an analysis of the key vendors.
Technavio presents a detailed picture of the market by the way of study, synthesis, and summation of data from multiple sources by an analysis of key parameters such as profit, pricing, competition, and promotions. It presents various market facets by identifying the key industry influencers. The data presented is comprehensive, reliable, and a result of extensive research - both primary and secondary. Technavio's market research reports provide a complete competitive landscape and an in-depth vendor selection methodology and analysis using qualitative and quantitative research to forecast an accurate market growth.