About the Education Technology Market
A technology-driven education system supports and encourages educational institutions to impart education to students in a digitally rich environment. It uses information, resources, and professional development opportunities to transform traditional teaching methodologies. Teachers can employ such systems to enhance the learning experience for students, engage students using multimedia technologies, and improve the dissemination of knowledge using an array of tools like digital text, graphics, interactive presentations, and audiovisual content. The increased competition in the labor market coupled with the widening skills gap has increased the focus on education standards regarding productivity and performance delivery. Therefore, the education industry is increasingly adopting digital learning as a means of imparting effective skills-based education. This is significantly enhancing the quality of education and has made the learning environment more effective. This, in turn, has fueled the demand for educational tools and devices such as desktops, projectors, and sound systems.
Technavio’s analysts forecast the education technology market in North America to grow at a CAGR of 9.07% during the period 2016-2020.
Covered in this report
The report covers the present scenario and the growth prospects of the education technology market in North America for 2016-2020. To calculate the market size, the report considers the revenue generated by vendors through the following product segments: software and services, and hardware.Technavio's report, Education Technology Market in North America 2016-2020, has been prepared based on an in-depth market analysis with inputs from industry experts. The report covers the market landscape and its growth prospects over the coming years. The report also includes a discussion of the key vendors operating in this market.
Technavio Announces the Publication of its Research Report – Education Technology Market in North America 2015-2019
Technavio recognizes the following companies as the key players in the education technology market in North America: Apple, Blackboard, Microsoft, Knewton, and 2U.
Other Prominent Vendors in the market are: Aptara, Articulate, Discovery Communication, Echo360, Ellucian, Jenzabar, IBM and Promethean World.
Commenting on the report, an analyst from Technavio’s team said: “An emerging trend in the education technology market is the greater adoption of tablets and other mobile devices. Tablets are being widely adopted as an education tool by various segments of users. In 2013, the US government launched the ConnectED program with the aim of providing next-generation broadband connections to every school. The federal government is promoting the use of IT in the education sector, especially in the K-12 segment, by using allocated funds to provide smooth Internet connectivity and digital equipment.”
According to the report, a key growth driver for this market is the need for creative and innovative learning delivery models. In the current dynamic and competitive environment, innovation and creativity are the key differentiators for students to excel in multitasking and sourcing information from non-conventional sources. Moreover, there is a need to implement innovative teaching methods and continuously re-invent learning patterns to enhance the learning experience. The new generation of students is well acquainted with the use of smartphones and other digital gadgets. Hence, content delivery through various technologies becomes easy and convenient.
Further, the report states that one challenge that could stunt market growth is the reluctance to accept alternatives to traditional learning.
Apple, Blackboard, Microsoft, Knewton, 2U, Aptara, Articulate, Discovery Communication, Echo360, Ellucian, Jenzabar, IBM, Promethean World.
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