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Worldwide Customer Relationship Management Applications Software Market Shares, 2021: Salesforce Continues to Lead the Growth Across CRM Applications

Publisher IDC
Published Jun 17, 2022
Length 13 Pages
SKU # IDC17244682

Description

Worldwide Customer Relationship Management Applications Software Market Shares, 2021: Salesforce Continues to Lead the Growth Across CRM Applications

This IDC study provides an analysis of vendor performance in the customer relationship management applications software market for 2021, valued at $64.96 billion."In 2021, many companies continued to pivot toward the more digital world that we now live in, including the procurement of technologies that would help them improve their level of engagement with their customers and the experience that customers receive," said Alan Webber, program vice president, Customer Experience Management Strategies at IDC. "The winds of change have not abated, and the need to provide a contextual experience that is empathetic is going to require a new set of tools. These tools will focus on using broad swaths of customer, market, and enterprise data as a foundation to build unique experiences using a breadth of applications and platforms on."

Please Note: Extended description available upon request.

Table of Contents

13 Pages
IDC Market Share Figure
Executive Summary
Advice for Technology Suppliers
Market Share
Who Shaped the Year
Market Context
Significant Market Developments
Methodology
Market Definition
Related Research
How Do Licenses Work?
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