U.S. Traditional Multichannel Pay TV Services Market Shares, 3Q21: Subscriber Count Drops Another 2%

U.S. Traditional Multichannel Pay TV Services Market Shares, 3Q21: Subscriber Count Drops Another 2%

This IDC study provides an analysis of the U.S. traditional multichannel pay TV services market shares for 3Q21."The total market size for U.S. multichannel pay TV across cable, satellite, and telco TV services for residential and business segments is now approximately 74.4 million subscriptions. The decline of 1.5 million subscriptions in 3Q21 contributes to the continued erosion of the traditional pay TV market." — Greg Ireland, research director, TV and OTT Video at IDC

Please Note: Extended description available upon request.


IDC Market Share Figure
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Advice for Technology Suppliers
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