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Digital-Native Businesses and Their Impact on the IT Market: An Introduction

Publisher IDC
Published May 05, 2022
Length 8 Pages
SKU # IDC17155832

Description

Digital-Native Businesses and Their Impact on the IT Market: An Introduction

This IDC Market Perspective presents a first take on digital-native businesses, their characteristics, and their technology needs. The report describes the impact of digital natives on the market and provides a high-level set of recommendations for technology vendors looking to supply them with products and services."Digital natives, start-ups, and scaleups differentiate themselves through their usage of new and emerging technologies, focus on data and AI, and ecosystem-centric approach, all to benefit the customer experience. At the same time, their impact on IT spend depends heavily on industry focus and level of maturity. IT vendors will need to assess and address these specific needs if they want to build long-term relationships with start-ups and digital-native enterprises," said Simone de Bruin, research director, Worldwide Digital Native Business.

Please Note: Extended description available upon request.

Table of Contents

8 Pages
Executive Snapshot
New Market Developments and Dynamics
Digital-Native Businesses
Who are These Digital Natives?
How Digital Natives Differ From Traditional Businesses in Tech Usage
Where Tech Vendors Can Bring Value to Digital Natives
Advice for the Technology Vendor
Learn More
Related Research
Synopsis

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