Canadian Consumer TV Services Forecast, 2023–2027

Canadian Consumer TV Services Forecast, 2023–2027

This IDC study examines the forecast for Canadian consumer TV services subscribers and revenue. It also addresses the factors shaping the market as well as the key drivers and inhibitors underlying the forecast."In a slow but continually declining TV service market, service providers should be mindful of the multitude of factors that impact revenue opportunities," says Manish Nargas, research manager, IDC's Consumer and Mobile Research. "Current economic conditions coupled with pressures from adjacent OTT video service market and growing footprint of stable high-speed internet across Canada create a push-and-pull effect on near-term revenues. IDC believes that SPs should create longer-term strategies that focus on retaining subscriber base rather than focus on revenue, in effort to navigate the murky waters of today — risk today's revenue for future potential revenues!"

Please Note: Extended description available upon request.

IDC Market Forecast Figure
Executive Summary
Advice for Technology Suppliers
Market Forecast
Market Context
Drivers and Inhibitors
Next-Generation TV Service — Blurred lines
Application-Based BDUs Availability
Increased Availability of OTT Video Offerings
Inflationary Fear = Price Sensitivity
Significant Market Developments
Changes from Prior Forecast
Market Definition
TV Services
TV Everywhere
Difficulty Reconciling Forecasts with CRTC Market Data
Related Research

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