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Concert & Event Promotion in the US - Industry Market Research Report

Publisher IBISWorld
Published Jul 21, 2025
Length 46 Pages
SKU # IBSS20291433

Description

Concert & Event Promotion in the US

Concert and event promoters produce, advertise and manage a variety of live events and performances, including concerts, sporting events and public appearances. During the last few years, industry revenue has experienced significant growth. Positive economic expansion fueled consumer discretionary purchases on live events and related performances. But in 2020, the COVID-19 pandemic generated an estimated 47.9% revenue decline, creating an unprecedented disruption for the industry. However, since the latter half of 2021, the easing of COVID-19 restrictions has boosted demand for live events, leading to a record-level recovery throughout the industry. Overall, revenue grew at a CAGR of 9.1% over the last five years, totaling $65.0 billion.

This industry creates, manages and promotes live performances and events, ranging from concerts and theater performances to state fairs and air shows. Some promoters lease space from stadium-, arena- and theater-owners, while others own and operate venues.

This report covers the scope, size, disposition and growth of the industry including the key sensitivities and success factors. Also included are five year industry forecasts, growth rates and an analysis of the industry key players and their market shares.

Table of Contents

46 Pages
TABLE OF CONTENTS

ABOUT THIS INDUSTRY

Industry Definition
Main Activities
Similar Industries
Additional Resources

INDUSTRY AT A GLANCE

INDUSTRY PERFORMANCE

Executive Summary
Key External Drivers
Current Performance
Industry Outlook
Industry Life Cycle

PRODUCTS & MARKETS

Supply Chain
Products & Services
Demand Determinants
Major Markets
International Trade
Business Locations

COMPETITIVE LANDSCAPE

Market Share Concentration
Key Success Factors
Cost Structure Benchmarks
Basis of Competition
Barriers to Entry
Industry Globalization

MAJOR COMPANIES

OPERATING CONDITIONS

Capital Intensity
Technology & Systems
Revenue Volatility
Regulation & Policy
Industry Assistance

KEY STATISTICS

Industry Data
Annual Change
Key Ratios

JARGON & GLOSSARY

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