L'Oréal S.A. - Digital Transformation Strategies

L'Oréal S.A. - Digital Transformation Strategies


This report provides insights into L'Oréal's tech activities, including its digital transformation strategies, its innovation programs, and its technology initiatives.

L'Oreal SA (L'Oreal) is a personal care company that manufactures and markets make-up products, perfumes, hair care, sun care, skincare, and coloring products. L’Oreal markets products under various brands, including Lancome Giorgio Armani, Yves Saint Laurent, Biotherm, Kiehl's, Ralph Lauren, Shu Uemura, Cacharel, Helena Rubinstein, Clarisonic, Diesel, ViktorandRolf, Yue Sai, Essie, Maybelline New York, Redken, Kerastase, and Matrix.

  • L'Oreal is strengthening its focus on the use of key disruptive technologies to enhance its operational efficiency and offer better products. To do so, it is tapping into key disruptive technologies including AI/machine learning, big data, cloud, augmented reality, digital media, and cybersecurity.
  • L'Oréal deployed Formulation Center, an innovative integrated platform that serves as a single source of truth for a variety of information which was previously distributed across different repositories and platforms.
  • L’Oréal announced that a startup acceleration program for metaverse's creative community will be introduced in a collaboration with Meta, and the French business school HEC Paris.
Reasons to Buy
  • Gain insights into L'Oreal's tech operations.
  • Gain insights into its digital strategies and innovation initiatives.
  • Gain insights into its technology themes under focus.
  • Gain insights into its various product launches, partnerships and acquisitions.

Brief information about the company, its business divisions and its financials
Digital Transformation Strategy
A summary of key digital strategies/implementation efforts  of the company
Accelerators, Incubators, and Other Innovation Programs
Discusses the company's key strategic units, innovation labs, incubation and accelerator programs dedicated to technology innovation
Technology Focus
Lists the technology themes pertinent to the industry the company operates in and highlights the themes adopted by the company
Technology Initiatives
Discussion about all the technology introductions & partnerships the company has entered
Venture Arm: BOLD
Brief information about the Company’s Ventures and its the key decision makers
Brief discussion about the investments made by the company to acquire new technologies
Brief discussion about the acquisitions by the company
Partnership and Investment Network Map
A bird’s eye view of all the partnerships/investments/acquisitions that the company has made in the last 3-5 years
ICT Budget and Contracts
The company's ICT budget segregated into hardware, software, and managed IT services
Key Executives
Lists key executives and Digital Transformation Executives of the company, typically the key decision makers/influencers
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