Report cover image

Metaverse in the Apparel Industry - Analysing Trends, Opportunities and Strategies for Success

Publisher GlobalData
Published Mar 10, 2022
Length 16 Pages
SKU # GBDT17346055

Description

Metaverse in the Apparel Industry - Analysing Trends, Opportunities and Strategies for Success

Summary

Metaverse in the Apparel Industry - Analysing Trends, Opportunities and Strategies for Success report offers comprehensive insight into one of the biggest talking points in the apparel industry at present. The report includes insight and analysis on the key trends emerging for apparel brands in the metaverse, alongside UK consumer survey data showcasing consumer sentiment surrounding NFTs.

While the precise nature of the metaverse remains largely conceptual, some practical applications to the global apparel market are becoming more apparent. Creating new digital assets can be exciting for apparel brands, and many are already experimenting with virtual apparel through augmented and virtual reality, gamification, and NFTs.

Scope
  • With some countries including China banning cryptocurrencies, global brands will need to differentiate their metaverse offer to suit various markets, understanding the desired end use for different consumers will be crucial.
  • Sportswear and luxury brands are best-placed for success, as their aspirational products and strong brand images typically encourage high levels of consumer loyalty, which is key to thrive in the metaverse.
  • Brands who engage with a younger audience are wellplaced to succeed in the metaverse, as they often seek new innovations in the digital sphere and find community values important.
Reasons to Buy
  • Identify the key approaches innovative brands are taking to explore the metaverse to launch your own initiatives.
  • Understand the key strategies for success for apparel brands in the metaverse, including recognising regional, sector and price positioning differences.
  • Understand the sentiment surrounding NFTs in the UK and what this means for apparel brands' next steps.

Table of Contents

16 Pages
EXECUTIVE SUMMARY
KEY TRENDS
Virtual Apparel
Gamification
NFTs
Strategies for Success
UK CONSUMER SURVEY DATA
NFTs
METHODOLOGY & CONTACTS
List of Figures
Are you aware of NFTs?
Consumers that are aware of NFTs by age group
How would you describe your knowledge of NFTs?
From what you currently know, would you consider NFTs a good investment?
Which of these NFT types would you consider buying

Pricing

Currency Rates
How Do Licenses Work?

How Do Licenses Work?

The primary function of a report license is to define how many people within a company are authorized to use the purchased report. This is separate to how a report might be delivered. Unless specifically identified otherwise, the purchase option is Single User. Below is a helpful description of that license, along with a sampling of others most commonly offered.

  • This license allows only one user to have access to and to use/read the report. It is not one user at a time or one user group; it is an individual who will be reading and utilizing the report.

  • This license allows for the entire purchasing company to read and use the report. This is the license level that would allow for a report to be placed on an internal company shared drive for access by all employees of that direct company. This license does not extend to parent or sister company use.

  • This license is designed to allow an entire department within a company full access to a report. The departmental license is a great option for companies that have more than one location and the department is spread out all over the country/world

  • This license is for companies that have one location where they want the report to be accessible by all employees within that physical location.

  • This is the most flexible of the licensing options. Some publishers will allow you to get a license for a preset number of people (typically 5). These licenses are ideal for small work groups.

License options are at the discretion of each publisher. As such, not all licenses indicated above are available for every product. If you are uncertain of the best license for your needs or would like a license that is not proactively available, please contact us and we will be happy to assist.

Request A Sample
Head shot

Questions or Comments?

Our team has the ability to search within reports to verify it suits your needs. We can also help maximize your budget by finding sections of reports you can purchase.
Chat Now
Contact Us