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Ingredients Insights: Melatonin

Publisher GlobalData
Published Jul 22, 2024
Length 19 Pages
SKU # GBDT19429944

Description

Ingredients Insights: Melatonin



Summary

This report explores the applications of melatonin across the FMCG space.

Melatonin is primarily used as a treatment for sleep disorders, but is associated with a wide range of additional health benefits, while it does pose some risks when overused.

Scope
  • Melatonin is linked to a range of consumer trends which primarily focus on consumers’ health.
  • Sleep aid supplements such as melatonin are becoming increasingly popular as the perceived importance of sleep quality rises. 
  • Consumers looking to restore vitality and balance value ingredients that aid relaxation, and plan on buying more supplements.
  • Melatonin’s multi-functional nature can tap into consumer perceptions around value-for-money.
  • The increased popularity of smart devices is encouraging consumers to explore ways of improving sleep quality and overall health.
  • Social media trends are driving interest in sleep quality and health, prompting consumers to explore the uses of melatonin.
  • The health benefits of melatonin can be experienced through consumer health, food, and cosmetics products.
  • Melatonin can be used across a range of different innovation platforms to address key consumer trends and concerns.
Reasons to Buy
  • Identify future potential commercial applications for emerging concepts in fast-moving consumer goods.
  • Understand the relevant consumer trends and attitudes that drive and support innovation success so you can tap into what is really impacting the industry.
  • Gain a broader appreciation of the fast-moving consumer goods industry by gaining insights from both within and outside of your sector.
  • Access valuable strategic take-outs to help direct future decision-making and inform new product development.

Table of Contents

19 Pages
  • Ingredient Insights: Melatonin
    • References

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