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Esports in Asia-Pacific

Publisher GlobalData
Published Mar 20, 2025
Length 45 Pages
SKU # GBDT20133215

Description

Esports in Asia-Pacific

Summary

Esports in Asia-Pacific industry profile provides top-line qualitative and quantitative summary information including: market share, market size (value and volume 2019-24, and forecast to 2029). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market.

Key Highlights
  • Esports refers to video games played within highly organized competitive environments, it covers a wide spectrum of video games, ranging from popular team-based multiplayer online battle arenas (MOBAs) to individual-focused first-person shooters and immersive survival battle royales, as well as virtual interpretations of real-world sports. The rise of esports is driven by growing enthusiasm for mobile gaming in different regions, along with improved access and technological development. The esports market is segmented into digital (in-app purchases), sponsorship, media rights, ticket & merchandise, publisher fees, and streaming.
  • The Asia-Pacific esports market recorded revenues of $613.1 million in 2024, representing a compound annual growth rate (CAGR) of 13.0% between 2019 and 2024.
  • The sponsorship segment accounted for the market's largest proportion in 2024, with total revenues of $353.9 million, equivalent to 57.7% of the market's overall value.
  • In 2024, the Asia-Pacific esports market grew by 16.6%, driven by the expanding gaming industry and technological advancements such as streaming platforms and virtual reality. Additionally, the widespread expansion of high-speed internet further accelerated market growth, enhancing accessibility and engagement nationwide.
Scope
  • Save time carrying out entry-level research by identifying the size, growth, major segments, and leading players in the esports market in Asia-Pacific
  • Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the esports market in Asia-Pacific
  • Leading company profiles reveal details of key esports market players’ global operations and financial performance
  • Add weight to presentations and pitches by understanding the future growth prospects of the Asia-Pacific esports market with five year forecasts by both value and volume
Reasons to Buy
  • What was the size of the Asia-Pacific esports market by value in 2024?
  • What will be the size of the Asia-Pacific esports market in 2029?
  • What factors are affecting the strength of competition in the Asia-Pacific esports market?
  • How has the market performed over the last five years?
  • Who are the top competitors in Asia-Pacific's esports market?

Table of Contents

45 Pages
1 Executive Summary
1.1. Market value
1.2. Market value forecast
1.3. Category segmentation
1.4. Geography segmentation
1.5. Market rivalry
1.6. Competitive landscape
2 Market Overview
2.1. Market definition
2.2. Market analysis
3 Market Data
3.1. Market value
4 Market Segmentation
4.1. Category segmentation
4.2. Geography segmentation
5 Market Outlook
5.1. Market value forecast
6 Five Forces Analysis
6.1. Summary
6.2. Buyer power
6.3. Supplier power
6.4. New entrants
6.5. Threat of substitutes
6.6. Degree of rivalry
7 Competitive Landscape
7.1. Who are the leading players?
7.2. What are the strengths of leading players?
7.3. What strategies do the leading players follow?
7.4. What are the most recent notable developments?
8 Company Profiles
8.1. Tencent Holdings Ltd
8.2. Nintendo Co Ltd
8.3. Sony Interactive Entertainment LLC
8.4. Activision Blizzard Inc
9 Macroeconomic Indicators
9.1. Country data
10 Appendix
10.1. Methodology
10.2. Industry associations
10.3. Related GlobalData research
10.4. About GlobalData
List of Tables
Table 1: Asia-Pacific esports market value: $ million, 2019-24
Table 2: Asia-Pacific esports market category segmentation: % share, by value, 2019-24
Table 3: Asia-Pacific esports market category segmentation: $ million, 2019-24
Table 4: Asia-Pacific esports market geography segmentation: $ million, 2024
Table 5: Asia-Pacific esports market value forecast: $ million, 2024-29
Table 6: Tencent Holdings Ltd: Key Facts
Table 7: Tencent Holdings Ltd: annual financial ratios
Table 8: Tencent Holdings Ltd: key employees
Table 9: Nintendo Co Ltd: Key Facts
Table 10: Nintendo Co Ltd: annual financial ratios
Table 11: Nintendo Co Ltd: key employees
Table 12: Sony Interactive Entertainment LLC: Key Facts
Table 13: Sony Interactive Entertainment LLC: key employees
Table 14: Activision Blizzard Inc: Key Facts
Table 15: Activision Blizzard Inc: key employees
Table 16: Asia-Pacific Exchange Rate, 2019-24
List of Figures
Figure 1: Asia-Pacific esports market value: $ million, 2019-24
Figure 2: Asia-Pacific esports market category segmentation: $ million, 2019-24
Figure 3: Asia-Pacific esports market geography segmentation: % share, by value, 2024
Figure 4: Asia-Pacific esports market value forecast: $ million, 2024-29
Figure 5: Forces driving competition in the esports market in Asia-Pacific, 2024
Figure 6: Drivers of buyer power in the esports market in Asia-Pacific, 2024
Figure 7: Drivers of supplier power in the esports market in Asia-Pacific, 2024
Figure 8: Factors influencing the likelihood of new entrants in the esports market in Asia-Pacific, 2024
Figure 9: Factors influencing the threat of substitutes in the esports market in Asia-Pacific, 2024
Figure 10: Drivers of degree of rivalry in the esports market in Asia-Pacific, 2024

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